PowerCurve® Customer Management
Customer-level strategies based on customer behavior insight
Capture valuable behavioral data to make smarter customer-focused decisions
PowerCurve® Customer Management is a customer-centric behavioral profiling solution. It creates a unique profile view of each customer, encompassing their entire relationship with the organization. This dynamic profile includes scores and metrics for risk, profitability, propensity to pay and lifetime value that help to optimize business strategies. This robust tool also has strategy design capabilities that enable business users to build effective decisioning strategies that turn this comprehensive data and insight into executable business decisions.
With PowerCurve Customer Management, financial service providers can increase customer value while lowering risk, servicing customers more effectively, increasing customer loyalty and ensuring regulatory compliance.
Holistic customer data and analytics
Behavioral data is captured across the entire customer relationship with your organization, as well as from multiple other data sources.
Powerful decisioning engine
Get rapid analysis of customer behavioral data to assign risk scores that lead to more accurate decisioning.
Easy strategy design
Use our Strategy Design Studio add-on for web-based strategy design and deployment executed within your PowerCurve operational environment.
Experience faster strategy deployment
Our Strategy Design Studio add-on empowers business users to design decisioning strategies, segmentation, model deployment, and strategy and action assignment, and then deploy these to the PowerCurve operational environment for execution. The effectiveness of the strategies can then be monitored and further refined with complete visibility from real-time results reporting.
Turn insight into action with PowerCurve Customer Management
Learn how getting more insight into your customers’ behaviors can lead to enhanced business strategies.
Harness the value of PowerCurve Customer Management
- Make smarter decisions based on more complete customer behavioral data
- Drive efficiency through a powerful, automated decision engine
- Quickly respond to regulators and changing market conditions
- Reduce operational costs; lower the total cost of ownership
- Constantly evaluate and improve strategies
- Easily integrate new data sources
- Improve KPIs through operationalization of model predictions
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