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The economic impact of the COVID-19 health crisis is ever-evolving and requires great flexibility and planning from lenders. Shannon Lois, Experian’s Senior Vice President, Analytics, Consulting and Operations, discusses what lenders can expect and next steps to take. Q: Though COVID-19 is catalyzing a sharp economic slowdown, many experts expect it to be temporary and liken it more to a global natural disaster than the prior financial crisis. What are your reactions? SL: There is still debate as to whether we will have a U-shaped or a V-shaped recession and its probable severity and longevity. Regardless, we are in a recession caused by a health pandemic with uncertainty of what it will mean for our global economy and without a clear view as to when it will end. The sooner we can contain the virus the more it will help to curtail the size of the recession. The unemployment rates and the consumer lack of confidence in the future will continue to contract spending which in turn will continue to propagate the recession. Our ability to limit COVID-19 over the coming months will have a direct impact in the economy, although the effects will probably linger on for six or more months. Q: From an economic perspective, what are the current trends we’re seeing? SL: Unemployment has skyrocketed and every business sector has been impacted although with   different degrees of severity. In particular, tourism/hospitality, airlines, automotive, consumer products and retail have suffered. Consumers’ financial status varies and will continue to fluctuate, and credit conditions tighten while welfare payments increase. The government programs that have started will help, but they’re not enough to counter a prolonged recession. As some states seek to reopen and others extend their shelter in place orders, we will continue to see economic changes, with different sectors bouncing back or dipping further depending on their geographic location. Q: How does the economic slowdown compare to what we may have expected previously? SL: This recession is different than anything we have encountered previously not only because of the health concerns and implication of our population but because of the uncertainty of it all. As an example, social distancing has significantly and immediately impacted consumer demand but overall it is their low confidence in the future that will cause a continuous drop in discretionary and non-discretionary spending. Not only do we have challenges on the demand side, we also are seeing the same on the supply side with no automotive manufacturing occurring in the USA, and international oil flooding the market causing negative impact on domestic oil and the broad energy market. Q: How do the unemployment and liquidity challenges come into play? SL: The unemployment rate has already jumped to a record high. Most consumers are facing liquidity and affordability challenges and businesses do not have enough cash reserves to sustain them. Consumer activity has shifted drastically across all channels while lenders are exercising more caution. If this is a V-shaped recession (and hopefully it will be), then most activity is bound to spring back quickly in Q3. With companies safeguarding some jobs and the help of governments’ supplemental programs, businesses will restore supply and consumer demand will get a kick start. Q: What is the smartest next play for financial institutions? SL: The path forward requires several steps. First, understand your customers, existing and new. Refine your policies with the right information around your customers’ financial situations and extend programs (forbearance and loan payment forgiveness) as needed under the right guidelines. It’s also important to use refreshed data to lend to consumers and businesses who need it now more than ever, with the proper policies and fraud checks in place. Finally, increase your agility to operate effectively and dynamically with automation, interactive communication and self-serving digital tools. Experian is committed to helping lenders throughout these uncertain times. For more resources, visit our Look Ahead 2020 Resource Hub. Learn more   About Our Expert Shannon Lois, Senior Vice President, Analytics, Consulting and Operations, Decision Analytics Shannon and her team of analysts, scientists, credit, fraud and marketing risk management experts provide results-driven consulting services and state-of-the-art advanced analytics, science and data products to clients in a wide range of businesses, including banking, auto, credit, utility, marketing and finance. Prior to her current role, she founded the Advisory Services practice at Experian, driving to actionable and proven solutions for our clients’ most pressing business problems.    

With jobs losses mounting and the prospects for a quick economic rebound fading, some segments of the financial markets are beginning to bet that the Federal Reserve will take interest rates negative for the first time in U.S. history. If that happens, it could have a profound impact on the U.S. economy, and more specifically, on financial institutions. While other nations such as Denmark, Japan, Sweden, and Switzerland have experimented with negative rates over the years, the U.S. has shied away – both for political and economic reasons. Instead, when interest rates are near zero, the Fed prefers to use a mix of large-scale asset purchases and forward guidance to support the economy. In the current crisis, the Fed has also launched several new emergency lending programs to ensure the smooth functioning of the financial system. The question remains, however, if these tools will be enough to keep the U.S. out of a deep recession, especially if Congress fatigues on further fiscal support. The Fed is independent but keep an eye on the markets In his May 13th remarks to the Peterson Institute for International Economics, Fed Chairman Jerome Powell said that he and the rest of the rate-setting committee unanimously shared the same view on negative rates: “For now, it is not something we are considering”. While some market watchers looked for clues in the “for now” phrasing, it was clear from the rest of his remarks that the bar for enacting negative rates was set very, very high. However, despite the Fed having independence in its policy-making decisions, financial markets and to some extent, politics, still have influence. And there is precedent for markets exerting pressure on the Fed and perhaps even getting their way. In 2013, when then-Fed Chairman Ben Bernanke made a surprise announcement that the Fed would reduce the level of asset purchases, global financial markets went into a frenzy. That period, now known as the “Taper Tantrum”, altered the way the Fed signals its policy actions. More recently, the big declines in equity markets in late 2018 were seen by many as a primary driver in the Fed’s sudden U-turn from raising rates four times that year to lowering them three times in 2019. Now, with equity markets wanting more stimulus and traders in fed fund futures appearing to anticipate negative rates from the central bank in early 2021, there is concern that the markets are trying to bully their way again. And with the president’s renewed call for the Fed to take rates negative, there is some reason to believe that “not now” could become “now” sooner than many expect. Concerns for financial institutions While several central banks have resorted to negative interest rate policy for years, the efficacy of its use is unclear. But what is clear, is that financial institutions bear the greatest burden in implementing the policy. Currently in the U.S., banks earn interest on excess reserves held at the Fed. Negative rates would essentially flip the script and penalize this practice, forcing banks either to pay the Fed interest or do something else with the money. The hope is that this will encourage banks to make more loans and stimulate the economy. However, as Fed Chair Powell said in his remarks, he believes that negative rates could have the opposite effect and curtail lending. Since negative rates would put a downward pressure on interest rates across the board, the net interest margin – the spread banks make between what they pay depositors and what they charge for loans – would be compressed and profitability would sink. If banks and other financial institutions are struggling, credit availability could decline when it is needed the most. Why it matters Financial institutions cannot ignore the possibility of negative interest rates in the U.S. as it would have wide-ranging effects and potentially significant consequences. And while Fed officials have said they are not considering negative rates, the notion is not totally off the table. As the famous economist, Stanley Fischer, advised his fellow central bankers in his well-known piece “Central Bank Lessons from the Global Crisis”: “In a crisis, central bankers (and no doubt other policymakers) will often find themselves deciding to implement policy actions that they never thought they would have to undertake – and these are frequently policy actions that they would prefer not to have to undertake. Hence, a few final words of advice for central bankers: Never say never.”

The current pandemic will affect the way financial institutions lend and provide credit. Shawn Rife, Experian’s Director of Product Scoring, discusses the ways that financial institutions can navigate the COVID-19 crisis. Check out what he had to say: What implications does the global pandemic have on financial institutions’ analytical needs?  SR: In the customer lifecycle, there are 4 different stages: prospecting, acquisitions, portfolio management, and collections. During times of economic uncertainty, lenders typically take additional actions to ensure that there’s a first line of defense against delinquencies and payment stress. Expanding their focus to incorporate account review/portfolio management becomes particularly important. During this time, clients will be looking for leadership, early warning signs, and ways to recession-proof their portfolios (account management), while growing and maintaining their approvals in a healthy way (originations). Lenders may be well advised to delay any focus on collections, since many consumers may be facing major payment stress through no mismanagement of their own doing. Another critical component is with the rollout of government stimulus packages, which lenders can use to identify people in stress who could benefit for second chance opportunities they may not have otherwise been able to receive. As more consumers seek credit, from an analytics perspective, what considerations should financial institutions be making during this time?  SR: Financial institutions should be assessing and pre-identifying situations that might place consumers in positions of elevated financial stress. That way, organizations can implement solutions to identify and help at-risk consumers before they fall delinquent. The recent Coronavirus Aid, Relief, and Economic Security Act (CARES Act) – coupled with Experian’s score treatment, are designed to protect consumers against score declines during times of crisis. Furthermore, lenders can provide forbearance and loan deferment programs to help consumers.  For lenders, credit risk scores, models, and attributes are the best ways to identify – and even predict – delinquency risk. The FICO® Resilience Index can also identify consumers who are particularly susceptible to delinquency risk directly due to macroeconomic uncertainty. This gives lenders the opportunity to evaluate their portfolios for loss and connect with consumers who may be in need of further support. What is the smartest next play for financial institutions?  SR: For financial institutions, the smart play is to add alternative data into their data-driven decisioning strategies as much as possible. Alternative data works to enhance your ability to see a consumer’s entire credit portfolio, which gives lenders the confidence to continue to lend – as well as the ability to track and monitor a consumer’s historical performance (which is a good indicator of whether or not a consumer has both the intention and ability to repay a loan). How will the new attribute subset list benefit financial institutions during this time?   SR: Experian’s series of crisis attributes is an example of attributes that can be predictive in times of a crisis. These lists were designed to follow the 3 E’s – Expand, Enhance, and provide Ease of use. Enhance – With these attributes, lenders aren’t limited to traditional data. These attributes allow lenders to look at the entirety of a consumer’s credit or repayment behavior and use more data to make better lending decisions. This becomes crucial in a challenging environment. Expand – This data can also help lenders identify consumers who are in the market for products and services, even if there the lending criteria becomes more stringent. This can open doors and new opportunities for 40-50 million new customers, particularly ones that may not fit initial lending criteria. Ease of Use – Experian has put together the most predictive elements that can identify consumer resilience and potential financial stress in this challenging economy. Experian is committed to helping your organization during times of uncertainty. For more resources, visit our Look Ahead 2020 Hub. Learn more Shawn M. Rife, Director of Risk Scoring, Experian Consumer Information Services, North America Shawn Rife manages Experian’s credit risk scoring models, focused on empowering clients to maximize the scope and influence of their lending universe – while minimizing risk – and complying with ever-changing regulatory standards. Shawn also leads the implementation of Alternative Data within the lending environment, as well as key product implementation initiatives. Prior to Experian, Shawn held key consumer insights and predictive analytics roles for Consumer Packaged Goods and internet companies. Over his career, Shawn has focused on market segmentation, competitive research, new product development and consumer advocacy. He also holds a Master’s degree from Harvard University and a Bachelor’s degree in Political Science and Economics.