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Data migrations are very common in today’s business environment. A recent Experian Data Quality study found that while 91% of businesses engage in data migrations, 85% encounter significant challenges.

Fraud Prevention: Gaining insight fraud throughout the customer lifecycle & future trends Earlier this week, I had the pleasure of chairing the annual Grad School session during CNP Expo 2015. The group was energized by the participation of the attendees and we hope that all gained insight into issues regarding fraud throughout the customer lifecycle as well as future trends in payments, identity and cross border growth. For those who were unable to join us in Orlando, the CNP Expo Grad School focused on the importance of creating a comprehensive fraud strategy to protect your organization throughout the customer lifecycle. To help articulate the varied fraud challenges posed at each stage, we brought an esteemed group of fraud experts, who collectively have served in the industry for over 100 years. We kicked off Grad School with Lawrence Baldwin, CIO of myNetWatchman. He described how fraudsters can transform low value credentials, which can be purchased on the black market for fractions of a cent, into high-value validated credentials that facilitate burgeoning Account Takeover attacks. Jeramie Driessen, a Sr. Risk Analyst in Experian’s Fraud and ID group, then delved into the challenges merchants need to address when evaluating new account opening for merchants and card issuers. Yours truly covered the various stages of Account Takeover and described the evolving fraud vectors that are targeting existing accounts. During part two of the three-hour Grad School, Angela Montoya, Product Management Analyst for Experian Fraud and ID, and David Stewart, Manager of Corporate Security at Virgin America, shared their insights about transaction fraud and dived deep into the nuances of sniffing out crime rings and setting up new fraud teams. We ended with Dan Elvester, Sr. Director of Business Development at Experian, sharing facts and market trends around ecommerce growth, cross-border expansion and emerging fraud tools just before Cherian Abraham, Sr. Consultant with Experian’s Global Consulting Practice, covered advanced topics regarding Apple Pay, Tokenization and the future of Identity Verification. Overall, the CNP Expo 2015 Grad School reinforced our central theme of creating a multi-layered fraud strategy that places controls not just on the monetary transactions executed on your website but also on the account management, origination and even acquisition phases of your customers’ lifecycle. Thanks again to our speakers and attendees for your engagement and interest in Experian’s ongoing efforts to stop fraud. To follow along the topics that were covered a copy of our grad school presentation can be viewed here:

Credit card declines Surag Patel, vice president of global product management for 41st Parameter, led a panel discussion on Digital Consumer Trust with experts from the merchant community and financial services industry at this week’s CNP Expo. During the hour-long session, the expert panel – which included Patel, Jeff Muschick of MasterCard and TJ Horan from FICO – discussed primary research explaining the $40 billion in revenue lost each year to unwarranted CNP credit card declines and what businesses can do to avoid it. Patel began the Thursday morning session by asking the audience how many have bought something online—of course, everyone raised their hands. He then asked how many had been declined—about half the hands stayed up. “Of those with your hands still up,” he said, “how many of you are fraudsters?” The audience chuckled, but the reality of false positives and unnecessary declines is no laughing matter. Unnecessary declines cause lost revenue and damage the customer relationship with merchants, banks and card issuers. The panel cited a 41st Parameter survey of 1,000 consumers and described their responses to the question, what do you do after you get declined? While many would call the card issuer or try a different payment method, one in six would actually skip the purchase altogether, one in ten would purchase from a different online merchant, and one in twelve would go buy the item at a brick-and-mortar store. So regardless of who the customer blames, ultimately, when a good purchase is declined, everybody loses. Jeff Muschick, who works in fraud solutions for MasterCard, spoke about the need for a solid rules engine, and recommended embracing new tools as they emerge to enhance their fraud prevention strategy. He acknowledged that for smaller merchants, keeping up with fraudsters can be incredibly taxing, and often even at larger organizations, fraud departments are understaffed. For that reason, he highlighted a tool that many fraud prevention strategies are leaving on the table, and that’s cooperation: “We talk about collaboration, but it’s not as gregarious as we’d like it to be.” TJ Horan, who is responsible for fraud solutions at FICO, encouraged merchants, banks, and card issuers to mitigate the damage of good declines through customer education. He observed that “if there was a positive thing to come out of the Target breach (and that’s a big ‘if’), it is an increase in general consumer awareness of credit-card fraud and data protection.” This helps inform customers’ attitudes when they are declined, because they realize it is probably a measure being taken for their own protection, and they are likely to be more forgiving. Click here for more information about TrustInsight and how online merchants can increase sales by approving more trusted transactions.
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