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This is the pull quote block Lorem Ipsumis simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,
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of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum
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By: Amanda Roth Doesn’t that sound strange: Pricing WITH competition? We are familiar with the sayings of pricing for competition and pricing to be competitive, but did you ever think you would need to price with competition? When developing a risk-based pricing program, it is important to make sure you do not price against the competition in any extreme. Some clients decide they want to price lower than the competition regardless of how it impacts their profitability. However, others price only for profitability without any respect to their competition. As we discussed last week, risk-based pricing is 80 percent statistics, but 20 percent art — and competition is part of the artistic portion. Once you complete your profitability analysis (refer to 12/28/2009 posting), you will often need to massage the final interest rate to be applied to loan applications. If the results of the analysis are that your interest rate needs to be 8.0 percent in your “A” tier to guarantee profitability, but your competition is only charging 6.0 percent, there could be a problem if you go to market with that pricing strategy. You will probably experience most of your application volume coming to an end, especially those customers with low risk that can obtain the best rates of a lender. Creativity is the approach you must take to become more competitive while still maintaining profitability. It may be an approach of offering the 6.0 percent rate to the best 10 percent of your applicant base only, while charging slightly higher rates in your “D” and “E” tiers. Another option may be that you need to look internally at processing efficiencies to determine if there is a way to decrease the overall cost associated with the decision process. Are there decision strategies in place that are creating a manual decision when more could be automated? Pricing higher than the market rate can be detrimental to any organization, therefore it is imperative to apply an artistic approach while maintaining the integrity of the statistical analysis. Join us next week to continue this topic of pricing with competition which is, again, an important consideration when developing a risk-based pricing program.

By: Ken Pruett I thought it might be helpful to give an example of a recent performance monitoring engagement to show just how the performance monitoring process can help. The organization to which I'm referring has been using Knowledge Based Authentication for several years. They are issuing retail credit cards for their online channel. This is an area that usually experiences a higher rate of fraud. The Knowledge Based Authentication product is used prior to credit being issued. The performance monitoring process involved the organization providing us with a sample of approximately 120,000 records of which some were good and some were bad. Analysis showed that they had a 25 percent referral rate — but they were concerned about the number of frauds they were catching. They felt that too many frauds were getting through; they believed the fraud process was probably too lenient. Based on their input, we started a detailed analytic exercise with the intention, of course, to minimize fraud losses. Our study found that, by changing several criteria items with the set-up, the organization was able to get the tool to be more in-line with expectations. So, by lowering the pass rate by only 9 percent they increased their fraud find rate by 27 percent. This was much more in-line with their goals for this process. In this situation, a score was being used, in combination with the organization's customer's ability to answer questions, to determine the overall accept or refer decision. The change to the current set-up involved requiring customers to answer at least one more question in combination with certain scores. Although the change was minor in nature, it yielded fairly significant results. Our next step in the engagement involved looking at the questions. Analysis showed that some questions should be eliminated due to poor performance. They were not really separating fraud; so, removing them would be beneficial to the overall process. We also determined that some questions performed very well. We recommended that these questions should carry a higher weight in the overall decision process. An example would be that a customer be required to answer only two questions correct for the higher weighted questions versus three of the lesser performing questions. The key here is to help keep pass rates up while still preventing fraud. Striking this delicate balance is the key objective. As you can see from this example, this is an ongoing process, but the value in that process is definitely worth the time and effort.

We've recently discussed management of risk, collections strategy, credit attributes, and the like for the bank card, telco, and real estate markets. This blog will provide insights into the trends of the automotive finance market as of third quarter 2009. In terms of credit quality, the market has been relatively steady in year-over-year comparisons. The subprime group saw the biggest change in risk distribution from 3Q08, with a -3.74 percent shift. Overall, balances have declined to just over $673 billion (- 4 percent). In 3Q09, banks held the largest total of outstanding automotive balances of $241 billion (with captive auto next at $203 billion). Credit unions had the largest increase from 3Q08 (with $5 billion) and the finance/other group had the largest decrease in balances (- $23 billion). How are automotive loans performing? Total 30- and 60-day delinquencies are still on the rise, but the rate of increase of 30-day delinquencies appears to be slowing. New originations are dominating in the Prime plus market (66 percent), up by 10 percent. Lending criteria has tightened and, as a result, we see scores on both new and used vehicles continue to increase. For new buyers, over 83 percent are Prime plus. For used buyers, over 53 percent are Prime plus. The average credit score changed from 762 in 3Q08 to 775 in 3Q09 — up 13 points for new vehicles. For used vehicles in the same time period: 670 to 684, up 14 points. Lastly, let’s take a look at how financing has changed from 3Q08 to 3Q09. The financed amounts and monthly payments have dropped year-over-year as well as the average term and average rate. Source: State of the Automotive Finance Market, Third Quarter 2009 by Melinda Zabritski, director of Automotive Credit at Experian and Experian-Oliver Wyman Market Intelligence Reports
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typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.


