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By: Wendy Greenawalt This blog kicks off a three part series exploring some common myths regarding credit attributes. Since Experian has relationships with thousands of organizations spanning multiple industries, we often get asked the same types of questions from clients of all sizes and industries. One of the questions we hear frequently from our clients is that they already have credit attributes in place, so there is little to no benefit in implementing a new attribute set. Our response is that while existing credit attributes may continue to be predictive, changes to the type of data available from the credit bureaus can provide benefits when evaluating consumer behavior. To illustrate this point, let’s discuss a common problem that most lenders are facing today– collections. Delinquency and charge-off continue to increase and many organizations are having difficulty trying to determine the appropriate action to take on an account because consumer behavior has drastically changed regarding credit attributes. New codes and fields are now reported to the credit bureaus and can be effectively used to improve collection-related activities. Specifically, attributes can now be created to help identify consumers who are rebounding from previous account delinquencies. In addition, lenders can evaluate the number and outstanding balances of collection or other types of trades. This can be achieved while considering the percentage of accounts that are delinquent and the specific type of accounts affected after assessing credit risk. The utilization of this type of data helps an organization to make collection decisions based on very granular account data. This is done while considering new consumer trends such as strategic defaulters. Understanding all of the consumer variables will enable an organization to decide if the account should be allowed to self-cure. If so, immediate action should be taken or modification of account terms should be contemplated. Incorporating new data sources and updating attributes on a regular basis allows lenders to react to market trends quickly by proactively managing strategies.

–by Mike Sutton In today’s collections environment, the challenges of meeting an organization’s financial objectives are more difficult than ever. Case volumes are higher, accounts are more difficult to collect and changing customer behaviors are rendering existing business models less effective. When responding to recent events, it is not uncommon for organizations to take what may seem to be the easiest path to success — simply hiring more staff. Perhaps in the short-term there may appear to be cash flow improvements, but in most cases, this is not the most effective way to cope with long-term business needs. As incremental staff is added to compensate for additional workloads, there is a point of diminishing return on investment and that can be difficult to define until after the expenditures have been made. Additionally, there are almost always significant operational improvements that can be realized by introducing new technology. Furthermore, the relevant return on investment models often forecast very accurately. So, where should a collections department consider investing to improve financial results? The best option may not be the obvious choice, and the mere thought can make the most seasoned collections professionals shutter at the thought of replacing the core collections system with modern technology. That said, let’s consider what has changed in recent years and explore why the replacement proposition is not nearly as difficult or costly as in the past. Collection Management Software The collections system software industry is on the brink of a technology evolution to modern and next-generation offerings. Legacy systems are typically inflexible and do not allow for an effective change management program. This handicap leaves collections departments unable to keep up with rapidly changing business objectives that are a critical requirement in surviving these tough economic times. Today’s collections managers need to reduce operational costs while improving these objectives: reducing losses, improving cash flow and promoting customer satisfaction (particularly with those who pose a greater lifetime profit opportunity). The next generation collections software squarely addresses these business problems and provides significant improvement over legacy systems. Not only is this modern technology now available, but the return on investment models are extremely compelling and have been proven in markets where successful implementations have already occurred. As an example of modern collections technologies that can help streamline operations, check out the overview and brief demonstration that is on this link: www.experian.com/decision-analytics/tallyman-demo.html.

In my last entry, I talked about the challenges clients face in trying to meet multiple and complex regulatory requirements, such as FACT Act’s Red Flags Rule and the USA Patriot Act. While these regulations serve both different and shared purposes, there are some common threads between the two: 1. You must consider the type of accounts and methods of account opening: The type of account offered – credit or deposit, consumer or business – as well as the method of opening – phone, online, or face-to-face – has a bearing on the steps you need to take and the process that will be established. 2. Use of consumer name, address, and identification number:The USA Patriot Act requires each of these – plus date of birth – to open a new account. Red Flags stops short of “requiring” these for new account openings, but it consistently illustrates the use of these Personally Identifiable Information (PII) elements as examples of reasonable procedures to detect red flags. 3. Establishing identity through non-documentary verification:Third party information providers, such as a credit reporting agency or data broker, can be used to confirm identity, particularly in the case where the verification is not done in person. Knowing what’s in common means you can take a look at where to leverage processes or tools to gain operational and cost efficiencies and reduce negative impact on the customer experience. For example, if you’re using any authentication products today to comply with the USA Patriot Act and/or minimize fraud losses, the information you collect from consumers and authentication steps you are already taking now may suffice for a large portion of your Red Flags Identity Theft Prevention Program. And if you’re considering fraud and compliance products for account opening or account management – it’s clear that you’ll want something flexible that, not only provides identity verification, but scales to the compliance programs you put in place, and those that may be on the horizon.
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typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.


