By: Joel Pruis As we go through the economic seasons, we need to remember to reassess our strategy.  While we use data as the way to accurately assess the environment and determine the best course of action for your future strategy, the one thing that is for certain is that the current environment will definitely change.  Aspects that we did not anticipate will develop, trends may start to slow or change direction. Moneyball continues to be a movie that gives us some great examples.  We see that Billy Beane and Peter Brand were constantly looking at their position and making adjustments to the team’s roster.  Even before they made any significant adjustments, Beane and Brand found themselves justifying their strategy to the owner (even though the primary issue was with the head coach not playing the roster that maximized the team’s probability of winning).  The first aspect that worked against the strategy was the head coach and while we could go down a tangent about cultural battles within an organization, let's focus on how Beane adjusted.  Beane simply traded the players the head coach preferred to play forcing the use of players preferred by Beane and Brand. Later we see Beane and Brand making final adjustments to the roster by negotiating trades resulting in the Oakland A’s landing Ricardo Rincon.  The change in the league that allowed such a trade was that Rincon’s team was not doing well and the timing allowed the A’s to execute the trade.   Beane adjusted with the changes in the league.  One thing to note, is that he changed the roster while the team was doing well.  They were winning but Beane made adjustments to continue maximizing the team’s potential.  Too often we adjust when things are going poorly and do not adjust when we seem to be hitting our targets. Overall, we need to continually assess what has changed in our environment and determine what new challenges or new opportunities these changes present.  I encourage you to regularly assess what is happening in your local economy.  High-level national trends are constantly on the front page of the news but we need to drill down to see what is happening in a specific market area being served.  As Billy Beane did with the Oakland A’s throughout the season, I challenge you to assess your current strategies and execution against what is happening in your market territory.   Related posts: How Financial Institutions can assess the overall conditions for generating the net yield on the assets How to create decision strategies for small business lending Upcoming Webinar: Learn about the current state of small business, the economy and how it applies to you

After reaching post-recession lows in June, the July S&P/Experian Consumer Credit Default Indices showed that default rates increased slightly in several categories. While the national composite,* first mortgage and auto loan default rates all increased, the bankcard default rate continued to decline and hit a new low of 3.22%.

If you're looking to implement and deploy a knowledge-based authentication (KBA) solution in your application process for your online and mobile customer acquisition channels – then, I have good news for you! Here’s some of the upside you’ll see right away: Revenues (remember, the primary activities of your business?) will accelerate up Your B2C acceptance or approval rates will go up thru automation Manual review of customer applications will go down and that translates to a reduction in your business operation costs Products will be sold and shipped faster if you’re in the retail business, so you can recognize the  sales revenue or net sales quicker Your customers will appreciate the fact that they can do business in minutes vs. going thru a lengthy application approval process with turnaround times of days to weeks And last but not least, your losses due to fraud will go down To keep you informed about what’s relevant when choosing a KBA vendor, here’s what separates the good KBA providers from the bad: The underlying data used to create questions should be from multiple data sources and should vary in the type of data, for example credit and non-credit Relying on public record data sources is becoming a risky proposition given recent adoption of various social media websites and various public record websites Have technology that will allow you to create a custom KBA setup that is unique to your business and business customers, and the proven support structure to help you grow your business safely Provide consulting (performance monitoring)and analytical support that will keep you ahead of the fraudsters trying to game your online environment by assuring your KBA tool is performing at optimal levels Solutions that can easily interface with multiple systems, and assist from a customer experience perspective. How are your peers in the following 3 industries doing at adopting a KBA strategy to help grow and protect their businesses? E-commerce 21% use KBA today and are satisfied with the results* 13% have KBA on roadmap and the list is growing fast* Healthcare 20% use dynamic KBA* Financial Institutions 30% combination of dynamic & static KBA* 20% dynamic KBA* What are the typical uses of KBA?* Call center Web / mobile verification Enrollment ID verification Provider authentication Eligibility *According to a 2012 report on knowledge-based authentication by Aite Group LLC Knowledge-based authentication, commonly referred to as KBA, is a method of authentication which seeks to prove the identity of someone accessing a service, such as a website. As the name suggests, KBA requires the knowledge of personal information of the individual to grant access to the protected material. There are two types of KBA: "static KBA", which is based on a pre-agreed set of "shared secrets"; and "dynamic KBA", which is based on questions generated from a wider base of personal information.