Loading...

Test

Published: March 1, 2025 by Jon Mostajo, test user

In this article…

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Phasellus at nisl nunc. Sed et nunc a erat vestibulum faucibus. Sed fermentum placerat mi aliquet vulputate. In hac habitasse platea dictumst. Maecenas ante dolor, venenatis vitae neque pulvinar, gravida gravida quam. Phasellus tempor rhoncus ante, ac viverra justo scelerisque at. Sed sollicitudin elit vitae est lobortis luctus. Mauris vel ex at metus cursus vestibulum lobortis cursus quam. Donec egestas cursus ex quis molestie. Mauris vel porttitor sapien. Curabitur tempor velit nulla, in tempor enim lacinia vitae. Sed cursus nunc nec auctor aliquam. Morbi fermentum, nisl nec pulvinar dapibus, lectus justo commodo lectus, eu interdum dolor metus et risus. Vivamus bibendum dolor tellus, ut efficitur nibh porttitor nec.

Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Maecenas facilisis pellentesque urna, et porta risus ornare id. Morbi augue sem, finibus quis turpis vitae, lobortis malesuada erat. Nullam vehicula rutrum urna et rutrum. Mauris convallis ac quam eget ornare. Nunc pellentesque risus dapibus nibh auctor tempor. Nulla neque tortor, feugiat in aliquet eget, tempus eget justo. Praesent vehicula aliquet tellus, ac bibendum tortor ullamcorper sit amet. Pellentesque tempus lacus eget aliquet euismod. Nam quis sapien metus. Nam eu interdum orci. Sed consequat, lectus quis interdum placerat, purus leo venenatis mi, ut ullamcorper dui lorem sit amet nunc. Donec semper suscipit quam eu blandit. Sed quis maximus metus. Nullam efficitur efficitur viverra. Curabitur egestas eu arcu in cursus.

H1

H2

H3

H4

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum dapibus ullamcorper ex, sed congue massa. Duis at fringilla nisi. Aenean eu nibh vitae quam auctor ultrices. Donec consequat mattis viverra. Morbi sed egestas ante. Vivamus ornare nulla sapien. Integer mollis semper egestas. Cras vehicula erat eu ligula commodo vestibulum. Fusce at pulvinar urna, ut iaculis eros. Pellentesque volutpat leo non dui aliquet, sagittis auctor tellus accumsan. Curabitur nibh mauris, placerat sed pulvinar in, ullamcorper non nunc. Praesent id imperdiet lorem.

H5

Curabitur id purus est. Fusce porttitor tortor ut ante volutpat egestas. Quisque imperdiet lobortis justo, ac vulputate eros imperdiet ut. Phasellus erat urna, pulvinar id turpis sit amet, aliquet dictum metus. Fusce et dapibus ipsum, at lacinia purus. Vestibulum euismod lectus quis ex porta, eget elementum elit fermentum. Sed semper convallis urna, at ultrices nibh euismod eu. Cras ultrices sem quis arcu fermentum viverra. Nullam hendrerit venenatis orci, id dictum leo elementum et. Sed mattis facilisis lectus ac laoreet. Nam a turpis mattis, egestas augue eu, faucibus ex. Integer pulvinar ut risus id auctor. Sed in mauris convallis, interdum mi non, sodales lorem. Praesent dignissim libero ligula, eu mattis nibh convallis a. Nunc pulvinar venenatis leo, ac rhoncus eros euismod sed. Quisque vulputate faucibus elit, vitae varius arcu congue et.

Ut maximus felis quis diam accumsan suscipit. Etiam tellus erat, ultrices vitae molestie ut, bibendum id ipsum. Aenean eu dolor posuere, tincidunt libero vel, mattis mauris. Aliquam erat volutpat. Sed sit amet placerat nulla. Mauris diam leo, iaculis eget turpis a, condimentum laoreet ligula. Nunc in odio imperdiet, tincidunt velit in, lacinia urna. Aenean ultricies urna tempor, condimentum sem eget, aliquet sapien.

Ut convallis cursus dictum. In hac habitasse platea dictumst. Ut eleifend eget erat vitae tempor. Nam tempus pulvinar dui, ac auctor augue pharetra nec. Sed magna augue, interdum a gravida ac, lacinia quis erat. Pellentesque fermentum in enim at tempor. Proin suscipit, odio ut lobortis semper, est dolor maximus elit, ac fringilla lorem ex eu mauris.

  • Phasellus vitae elit et dui fermentum ornare. Vestibulum non odio nec nulla accumsan feugiat nec eu nibh. Cras tincidunt sem sed lacinia mollis. Vivamus augue justo, placerat vel euismod vitae, feugiat at sapien. Maecenas sed blandit dolor. Maecenas vel mauris arcu. Morbi id ligula congue, feugiat nisl nec, vulputate purus. Nunc nec aliquet tortor. Maecenas interdum lectus a hendrerit tristique. Ut sit amet feugiat velit.
  • Test
  • Yes
Related Post test

Updated November 17th Related Posts Link to automotive form, business form

Apr 24,2025 by Rathnathilaga.MelapavoorSankaran@experian.com

Unmasking Romance Scams

As Valentine’s Day approaches, hearts will melt, but some will inevitably be broken by romance scams. This season of love creates an opportune moment for scammers to prey on individuals feeling lonely or seeking connection. Financial institutions should take this time to warn customers about the heightened risks and encourage vigilance against fraud. In a tale as heart-wrenching as it is cautionary, a French woman named Anne was conned out of nearly $855,000 in a romance scam that lasted over a year. Believing she was communicating with Hollywood star Brad Pitt; Anne was manipulated by scammers who leveraged AI technology to impersonate the actor convincingly. Personalized messages, fabricated photos, and elaborate lies about financial needs made the scam seem credible. Anne’s story, though extreme, highlights the alarming prevalence and sophistication of romance scams in today’s digital age. According to the Federal Trade Commission (FTC), nearly 70,000 Americans reported romance scams in 2022, with losses totaling $1.3 billion—an average of $4,400 per victim. These scams, which play on victims’ emotions, are becoming increasingly common and devastating, targeting individuals of all ages and backgrounds. Financial institutions have a crucial role in protecting their customers from these schemes. The lifecycle of a romance scam Romance scams follow a consistent pattern: Feigned connection: Scammers create fake profiles on social media or dating platforms using attractive photos and minimal personal details. Building trust: Through lavish compliments, romantic conversations, and fabricated sob stories, scammers forge emotional bonds with their targets. Initial financial request: Once trust is established, the scammer asks for small financial favors, often citing emergencies. Escalation: Requests grow larger, with claims of dire situations such as medical emergencies or legal troubles. Disappearance: After draining the victim’s funds, the scammer vanishes, leaving emotional and financial devastation in their wake. Lloyds Banking Group reports that men made up 52% of romance scam victims in 2023, though women lost more on average (£9,083 vs. £5,145). Individuals aged 55-64 were the most susceptible, while those aged 65-74 faced the largest losses, averaging £13,123 per person. Techniques scammers use Romance scammers are experts in manipulation. Common tactics include: Fabricated sob stories: Claims of illness, injury, or imprisonment. Investment opportunities: Offers to “teach” victims about investing. Military or overseas scenarios: Excuses for avoiding in-person meetings. Gift and delivery scams: Requests for money to cover fake customs fees. How financial institutions can help Banks and financial institutions are on the frontlines of combating romance scams. By leveraging technology and adopting proactive measures, they can intercept fraud before it causes irreparable harm. 1. Customer education and awareness Conduct awareness campaigns to educate clients about common scam tactics. Provide tips on recognizing fake profiles and unsolicited requests. Share real-life stories, like Anne’s, to highlight the risks. 2. Advanced data capture solutions Implement systems that gather and analyze real-time customer data, such as IP addresses, browsing history, and device usage patterns. Use behavioral analytics to detect anomalies in customer actions, such as hesitation or rushed transactions, which may indicate stress or coercion. 3. AI and machine learning Utilize AI-driven tools to analyze vast datasets and identify suspicious patterns. Deploy daily adaptive models to keep up with emerging fraud trends. 4. Real-time fraud interception Establish rules and alerts to flag unusual transactions. Intervene with personalized messages before transfers occur, asking “Do you know and trust this person?” Block transactions if fraud is suspected, ensuring customers’ funds are secure. Collaborating for greater impact Financial institutions cannot combat romance scams alone. Partnerships with social media platforms, AI companies, and law enforcement are essential. Social media companies must shut down fake profiles proactively, while regulatory frameworks should enable banks to share information about at-risk customers. Conclusion Romance scams exploit the most vulnerable aspects of human nature: the desire for love and connection. Stories like Anne’s underscore the emotional and financial toll these scams take on victims. However, with robust technological solutions and proactive measures, financial institutions can play a pivotal role in protecting their customers. By staying ahead of fraud trends and educating clients, banks can ensure that the pursuit of love remains a source of joy, not heartbreak. Learn more

Feb 05,2025 by Alex Lvoff

How Identity Protection for Your Employees Can Reduce Your Data Breach Risk

As data breaches become an ever-growing threat to businesses, the role of employees in maintaining cybersecurity has never been more critical. Did you know that 82% of data breaches involve the human element1 , such as phishing, stolen credentials, or social engineering tactics? These statistics reveal a direct connection between employee identity theft and business vulnerabilities. In this blog, we’ll explore why protecting your employees’ identities is essential to reducing data breach risk, how employee-focused identity protection programs, and specifically employee identity protection, improve both cybersecurity and employee engagement, and how businesses can implement comprehensive solutions to safeguard sensitive data and enhance overall workforce well-being. The Rising Challenge: Data Breaches and Employee Identity Theft The past few years have seen an exponential rise in data breaches. According to the Identity Theft Resource Center, there were 1,571 data compromises in the first half of 2024, impacting more than 1.1 billion individuals – a 490% increase year over year2. A staggering proportion of these breaches originated from compromised employee credentials or phishing attacks. Explore Experian's Employee Benefits Solutions The Link Between Employee Identity Theft and Cybersecurity Risks Phishing and Social EngineeringPhishing attacks remain one of the top strategies used by cybercriminals. These attacks often target employees by exploiting personal information stolen through identity theft. For example, a cybercriminal who gains access to an employee's compromised email or social accounts can use this information to craft realistic phishing messages, tricking them into divulging sensitive company credentials. Compromised Credentials as Entry PointsCompromised employee credentials were responsible for 16% of breaches and were the costliest attack vector, averaging $4.5 million per breach3. When an employee’s identity is stolen, it can give hackers a direct line to your company’s network, jeopardizing sensitive data and infrastructure. The Cost of DowntimeBeyond the financial impact, data breaches disrupt operations, erode customer trust, and harm your brand. For businesses, the average downtime from a breach can last several weeks – time that could otherwise be spent growing revenue and serving clients. Why Businesses Need to Prioritize Employee Identity Protection Protecting employee identities isn’t just a personal benefit – it’s a strategic business decision. Here are three reasons why identity protection for employees is essential to your cybersecurity strategy: 1. Mitigate Human Risk in Cybersecurity Employee mistakes, often resulting from phishing scams or misuse of credentials, are a leading cause of breaches. By equipping employees with identity protection services, businesses can significantly reduce the likelihood of stolen information being exploited by fraudsters and cybercriminals. 2. Boost Employee Engagement and Financial Wellness Providing identity protection as part of an employee benefits package signals that you value your workforce’s security and well-being. Beyond cybersecurity, offering such protections can enhance employee loyalty, reduce stress, and improve productivity. Employers who pair identity protection with financial wellness tools can empower employees to monitor their credit, secure their finances, and protect against fraud, all of which contribute to a more engaged workforce. 3. Enhance Your Brand Reputation A company’s cybersecurity practices are increasingly scrutinized by customers, stakeholders, and regulators. When you demonstrate that you prioritize not just protecting your business, but also safeguarding your employees’ identities, you position your brand as a leader in security and trustworthiness. Practical Strategies to Protect Employee Identities and Reduce Data Breach Risk How can businesses take actionable steps to mitigate risks and protect their employees? Here are some best practices: Offer Comprehensive Identity Protection Solutions A robust identity protection program should include: Real-time monitoring for identity theft Alerts for suspicious activity on personal accounts Data and device protection to protect personal information and devices from identity theft, hacking and other online threats Fraud resolution services for affected employees Credit monitoring and financial wellness tools Leading providers like Experian offer customizable employee benefits packages that provide proactive identity protection, empowering employees to detect and resolve potential risks before they escalate. Invest in Employee Education and Training Cybersecurity is only as strong as your least-informed employee. Provide regular training sessions and provide resources to help employees recognize phishing scams, understand the importance of password hygiene, and learn how to avoid oversharing personal data online. Implement Multi-Factor Authentication (MFA) MFA adds an extra layer of security, requiring employees to verify their identity using multiple credentials before accessing sensitive systems. This can drastically reduce the risk of compromised credentials being misused. Partner with a Trusted Identity Protection Provider Experian’s suite of employee benefits solutions combines identity protection with financial wellness tools, helping your employees stay secure while also boosting their financial confidence. Only Experian can offer these integrated solutions with unparalleled expertise in both identity protection and credit monitoring. Conclusion: Identity Protection is the Cornerstone of Cybersecurity The rising tide of data breaches means that businesses can no longer afford to overlook the role of employee identity in cybersecurity. By prioritizing identity protection for employees, organizations can reduce the risk of costly breaches and also create a safer, more engaged, and financially secure workforce. Ready to protect your employees and your business? Take the next step toward safeguarding your company’s future. Learn more about Experian’s employee benefits solutions to see how identity protection and financial wellness tools can transform your workplace security and employee engagement. Learn more 1 2024 Experian Data Breach Response Guide 2 Identity Theft Resource Center. H1 2024 Data Breach Analysis 3 2023 IBM Cost of a Data Breach Report

Jan 28,2025 by Stefani Wendel

Loading…
Four Tech Resolutions for Financial Institutions

Perhaps more than ever before, technology is changing how companies operate, produce and deliver products and services to their customers. Similarly, technology is also driving a shift in customer expectation in how, when and where they consume products and services. But these changes aren’t just relegated to the arenas where tech giants with household names, like Amazon and Google, play. Likewise, financial institutions of every size are also fielding the changes brought on by innovations to the industry in recent years. According to this report by PWC, 77% of firms plan on dedicating time and budgets to increase innovation. But what areas make the most sense for your business? With a seemingly constant shift in consumer and corporate focus, it can be difficult to know which technological advancements are imperative to your company’s success and which are just the latest fizzling buzzword. As you evaluate innovation investments for your organization in 2019 and beyond, here’s a list of four technology innovations that are already changing the financial sector or will change the banking landscape in the near future. The APIs of Open Banking Ok, it’s not a singular innovation, so I’m cheating a bit here, but it’s a great place to begin the conversation because it comprises and sets the stage for many of the innovations and technologies that are in use today or will be implemented in the future. Created in 2015, the Open Banking Standard defined how a bank’s system data or consumer-permissioned financial data should be created, accessed and shared through the use of application programming interfaces or APIs. When financial institutions open their systems up to third-party developer partners, they can respond to the global trends driving change within the industry while greatly improving the customer experience. With the ability to securely share their financial data with other lenders, greater transparency into the banking process, and more opportunities to compare product offerings, consumers get the frictionless experience they’ve come to expect in just about every aspect of life – just not necessarily one that lenders are known for. But the benefits of open banking are not solely consumer-centric. Financial institutions are able to digitize their product offerings and thus expand their market and more easily share data with partners, all while meeting clients’ individualized needs in the most cost-effective way. Biometrically speaking…and smiling Verifying the identity of a customer is perhaps one of the most fundamental elements to a financial transaction. This ‘Know Your Customer’ (KYC) process is integral to preventing fraud, identity theft, money laundering, etc., but it’s also time-consuming and inconvenient to customers. Technology is changing that. From thumbprint and, now, facial recognition through Apple Pay, consumers have been using biometrics to engage with and authorize financial transactions for some time now. As such, the use of biometrics to authenticate identity and remove friction from the financial process is becoming more mainstream, moving from smartphones to more direct interaction. Chase has now implemented voice biometrics to verify a consumer’s identity in customer service situations, allowing the company to more quickly meet a customer’s needs. Meanwhile, in the US and Europe, Visa is testing biometric credit cards that have a fingerprint reader embedded in the card that stores his or her fingerprint in order to authenticate their identity during a financial transaction. In China, companies like Alipay are taking this to the next level by allowing customers to bypass the phone entirely with its ‘pay with a smile’ service. First launched in KFC restaurants in China, the service  is now being offered at hospitals as well. How, when and where a consumer accesses their financial institution data actually creates a digital fingerprint that can be verified. While facial and vocal matching are key components to identity verification and protecting the consumer, behavioral biometrics have also become an important part of the fraud prevention arsenal for many financial institutions. These are key components of Experian’s CrossCore solution, the first open fraud and identity platform partners with a variety of companies, through open APIs discussed above. Not so New Kid on the Block(chain) The first Bitcoin transaction took place on January 12, 2009. And for a number of years, all was quiet. Then in 2017, Bitcoin started to blow up, creating a scene reminiscent of the 1850s California gold rush. Growing at a seemingly exponential rate, the cryptocurrency topped out at a per unit price of more than $20,000. By design cryptocurrencies are decentralized, meaning they are not controlled or regulated by a single entity, reducing the need for central third-party institutions, i.e. banks and other financial institutions to function as central authorities of trust. Volatility and regulation aside, it’s understandable why financial institutions were uneasy, if not skeptical of the innovation. But perhaps the most unique characteristic of cryptocurrencies is the technology on which they are built: blockchain. Essentially, a blockchain is just a special kind of database. The database stores, validates, transfers and keeps a ledger of transfers of encrypted data—records of financial transfers in the case of Bitcoin. But these records aren’t stored on one computer as is the case with traditional databases. Blockchain leverages a distributed ledger or distributed trust approach where a full copy of the database is stored across many distributed processing nodes and the system is constantly checking and validating the contents of the database. But a blockchain can store any type of data, making it useful in a wide variety of applications including tracking the ownership digital or physical assets or the provenance of documents, etc. From clearing and settlements, payments, trade finance, identity and fraud prevention, we’re already seeing financial institutions explore and/or utilize the technology. Santander was the first UK bank to utilize blockchain for their international payments app One Pay FX. Similarly, other banks and industry groups are forming consortiums to test the technology for other various uses. With all this activity, it’s clear that blockchain will become an integral part of financial institutions technology and operations on some level in the coming years. Robot Uprising Rise in Robots While Artificial Intelligence seems to have only recently crept into pop-culture and business vernacular, it was actually coined in 1956 by John McCarthy, a researcher at Dartmouth who thought that any aspect of learning or intelligence could essentially be taught to a machine. AI allows machines to learn from experience, adjust to new inputs and carry out human-like tasks. It’s the result of becoming ‘human-like’ or the potential to become superior to humans that creeps out people like my father, and also worries others like Elon Musk. Doomsday scenarios a la Terminator aside, it’s easy to see how the tech can and is useful to society. In fact, much of the AI development done today uses human-style reasoning as a model, but not necessarily the ultimate aim, to deliver better products and services. It’s this subset of AI, machine learning, that allows companies like Amazon to provide everything from services like automatic encryption in AWS to products like Amazon Echo. While it’s much more complex, a simple way to think about AI is that it functions like billions of conditional if-then-else statements working in a random, varied environment typically towards a set goal. Whereas in the past, programmers would have to code these statements and input reference data themselves, machine learning systems learn, modify and map between inputs and outputs to create new actions based on their learning. It works by combining the large amounts of data created on a daily basis with fast, iterative processing and intelligent algorithms, allowing the program to learn from patterns in the data and make decisions. It’s this type of machine learning that banks are already using to automate routine, rule-based tasks like fraud monitoring and also drive the analytical environments used in their risk modeling and other predictive analytics. Whether or not you’ve implemented AI, machine learning or bot technology into your operations, it’s highly likely your customers are already leveraging AI in their home lives, with smart home devices like Amazon Echo and Google Home. Conversational AI is the next juncture in how people interface with each other, companies and life in general. We’re already seeing previews of what’s possible with technologies like Google Duplex. This has huge implication for the financial services industry, from removing friction at a transaction level to creating a stickier, more engaging customer experience. To that end, according to this report from Accenture, AI may begin to provide in-the-moment, holistic financial advice that is in a customer’s best interest.   It goes without saying that the market will continue to evolve, competition will only grow more fierce, consumer expectation will continue to shift, and regulation will likely become more complex. It’s clear technology can be a mitigating factor, even a competitive differentiator, with these changing industry variables. Financial institutions must evolve corporate mindsets in their approach to prioritize innovations that will have the greatest enterprise-wide impact. By putting together an intelligent mix of people, process, and the right technology, financial institutions can better predict consumer need and expectation while modernizing their business models.

Jan 30,2019 by

The Data You Need for a Win-Win Strategy

Alternative credit data and trended data each have advantages to lenders and financial institutions. Is there such a thing as the MVD (Most Valuable Data)? Get Started Today When it comes to the big game, we can all agree the score is the last thing standing; however, how the two teams arrived at that score is arguably the more important part of the story. The same goes for consumers’ credit scores. The teams’ past records and highlight reels give insight into their actual past performance, while game day factors beyond the stat sheets – think weather, injury rehab and personal lives – also play a part. Similarly, consumers’ credit scores according to the traditional credit file may be the dependable source for determining credit worthiness. But, while the traditional credit file is extensive, there is a playbook of other, additional information you can arm yourself with for easier, faster and better lending decisions. We’ve outlined what you need to create a win-win data strategy: Alternative credit data and trended data each have unique advantages over traditional credit data for both lenders and consumers alike. How do you formulate a winning strategy? By making sure you have both powerhouses on your roster. The results? Better than that game-winning touchdown and hoisting the trophy above your head – universe expansion and the ability to lend deeper. Get Started Today

Jan 28,2019 by

Alternative Credit Data vs. Trended Data: Head to Head

Are You #TeamTrended or #TeamAlternative? There’s no such thing as too much data, but when put head to head, differences between the data sets are apparent. Which team are you on? Here’s what we know: With the entry and incorporation of alternative credit data into the data arena, traditional credit data is no longer the sole determinant for credit worthiness, granting more people credit access. Built for the factors influencing financial health today, alternative credit data essentially fills the gaps of the traditional credit file, including alternative financial services data, rental payments, asset ownership, utility payments, full file public records, and consumer-permissioned data – all FCRA-regulated data. Watch this video to see more:    Trended data, on the other hand shows actual, historical credit data. It provides key balance and payment data for the previous 24 months to allow lenders to leverage behavior trends to determine how individuals are utilizing their credit. Different splices of that information reveal particular behavior patterns, empowering lenders to then act on that behavior. Insights include a consumer’s spend on all general purpose credit and charge cards and predictive metrics that identify consumers who will be in the market for a specific type of credit product. In the head-to-head between alternative credit data and trended data, both have clear advantages. You need both on your roster to supplement traditional credit data and elevate your game to the next level when it comes to your data universe. Compared to the traditional credit file, alternative credit data can reveal information differentiating two consumers. In the examples below, both consumers have moderate limits and have making timely credit card payments according to their traditional credit reports. However, alternative data gives insight into their alternative financial services information. In Example 1, Robert Smith is currently past due on his personal loan, whereas Michelle Lee in Example 2 is current on her personal loan, indicating she may be the consumer with stronger creditworthiness.   Similarly, trended data reveals that all credit scores are not created equal. Here is an example of how trended data can differentiate two consumers with the same score. Different historical trends can show completely different trajectories between seemingly similar consumers.   While the traditional credit score is a reliable indication of a consumer’s creditworthiness, it does not offer the full picture. What insights are you missing out on? Go to Infographic Get Started Today

Jan 28,2019 by Stefani Wendel