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Published: March 1, 2025 by Jon Mostajo, test user

In this article…

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Unmasking Romance Scams

As Valentine’s Day approaches, hearts will melt, but some will inevitably be broken by romance scams. This season of love creates an opportune moment for scammers to prey on individuals feeling lonely or seeking connection. Financial institutions should take this time to warn customers about the heightened risks and encourage vigilance against fraud. In a tale as heart-wrenching as it is cautionary, a French woman named Anne was conned out of nearly $855,000 in a romance scam that lasted over a year. Believing she was communicating with Hollywood star Brad Pitt; Anne was manipulated by scammers who leveraged AI technology to impersonate the actor convincingly. Personalized messages, fabricated photos, and elaborate lies about financial needs made the scam seem credible. Anne’s story, though extreme, highlights the alarming prevalence and sophistication of romance scams in today’s digital age. According to the Federal Trade Commission (FTC), nearly 70,000 Americans reported romance scams in 2022, with losses totaling $1.3 billion—an average of $4,400 per victim. These scams, which play on victims’ emotions, are becoming increasingly common and devastating, targeting individuals of all ages and backgrounds. Financial institutions have a crucial role in protecting their customers from these schemes. The lifecycle of a romance scam Romance scams follow a consistent pattern: Feigned connection: Scammers create fake profiles on social media or dating platforms using attractive photos and minimal personal details. Building trust: Through lavish compliments, romantic conversations, and fabricated sob stories, scammers forge emotional bonds with their targets. Initial financial request: Once trust is established, the scammer asks for small financial favors, often citing emergencies. Escalation: Requests grow larger, with claims of dire situations such as medical emergencies or legal troubles. Disappearance: After draining the victim’s funds, the scammer vanishes, leaving emotional and financial devastation in their wake. Lloyds Banking Group reports that men made up 52% of romance scam victims in 2023, though women lost more on average (£9,083 vs. £5,145). Individuals aged 55-64 were the most susceptible, while those aged 65-74 faced the largest losses, averaging £13,123 per person. Techniques scammers use Romance scammers are experts in manipulation. Common tactics include: Fabricated sob stories: Claims of illness, injury, or imprisonment. Investment opportunities: Offers to “teach” victims about investing. Military or overseas scenarios: Excuses for avoiding in-person meetings. Gift and delivery scams: Requests for money to cover fake customs fees. How financial institutions can help Banks and financial institutions are on the frontlines of combating romance scams. By leveraging technology and adopting proactive measures, they can intercept fraud before it causes irreparable harm. 1. Customer education and awareness Conduct awareness campaigns to educate clients about common scam tactics. Provide tips on recognizing fake profiles and unsolicited requests. Share real-life stories, like Anne’s, to highlight the risks. 2. Advanced data capture solutions Implement systems that gather and analyze real-time customer data, such as IP addresses, browsing history, and device usage patterns. Use behavioral analytics to detect anomalies in customer actions, such as hesitation or rushed transactions, which may indicate stress or coercion. 3. AI and machine learning Utilize AI-driven tools to analyze vast datasets and identify suspicious patterns. Deploy daily adaptive models to keep up with emerging fraud trends. 4. Real-time fraud interception Establish rules and alerts to flag unusual transactions. Intervene with personalized messages before transfers occur, asking “Do you know and trust this person?” Block transactions if fraud is suspected, ensuring customers’ funds are secure. Collaborating for greater impact Financial institutions cannot combat romance scams alone. Partnerships with social media platforms, AI companies, and law enforcement are essential. Social media companies must shut down fake profiles proactively, while regulatory frameworks should enable banks to share information about at-risk customers. Conclusion Romance scams exploit the most vulnerable aspects of human nature: the desire for love and connection. Stories like Anne’s underscore the emotional and financial toll these scams take on victims. However, with robust technological solutions and proactive measures, financial institutions can play a pivotal role in protecting their customers. By staying ahead of fraud trends and educating clients, banks can ensure that the pursuit of love remains a source of joy, not heartbreak. Learn more

Feb 05,2025 by Alex Lvoff

How Identity Protection for Your Employees Can Reduce Your Data Breach Risk

As data breaches become an ever-growing threat to businesses, the role of employees in maintaining cybersecurity has never been more critical. Did you know that 82% of data breaches involve the human element1 , such as phishing, stolen credentials, or social engineering tactics? These statistics reveal a direct connection between employee identity theft and business vulnerabilities. In this blog, we’ll explore why protecting your employees’ identities is essential to reducing data breach risk, how employee-focused identity protection programs, and specifically employee identity protection, improve both cybersecurity and employee engagement, and how businesses can implement comprehensive solutions to safeguard sensitive data and enhance overall workforce well-being. The Rising Challenge: Data Breaches and Employee Identity Theft The past few years have seen an exponential rise in data breaches. According to the Identity Theft Resource Center, there were 1,571 data compromises in the first half of 2024, impacting more than 1.1 billion individuals – a 490% increase year over year2. A staggering proportion of these breaches originated from compromised employee credentials or phishing attacks. Explore Experian's Employee Benefits Solutions The Link Between Employee Identity Theft and Cybersecurity Risks Phishing and Social EngineeringPhishing attacks remain one of the top strategies used by cybercriminals. These attacks often target employees by exploiting personal information stolen through identity theft. For example, a cybercriminal who gains access to an employee's compromised email or social accounts can use this information to craft realistic phishing messages, tricking them into divulging sensitive company credentials. Compromised Credentials as Entry PointsCompromised employee credentials were responsible for 16% of breaches and were the costliest attack vector, averaging $4.5 million per breach3. When an employee’s identity is stolen, it can give hackers a direct line to your company’s network, jeopardizing sensitive data and infrastructure. The Cost of DowntimeBeyond the financial impact, data breaches disrupt operations, erode customer trust, and harm your brand. For businesses, the average downtime from a breach can last several weeks – time that could otherwise be spent growing revenue and serving clients. Why Businesses Need to Prioritize Employee Identity Protection Protecting employee identities isn’t just a personal benefit – it’s a strategic business decision. Here are three reasons why identity protection for employees is essential to your cybersecurity strategy: 1. Mitigate Human Risk in Cybersecurity Employee mistakes, often resulting from phishing scams or misuse of credentials, are a leading cause of breaches. By equipping employees with identity protection services, businesses can significantly reduce the likelihood of stolen information being exploited by fraudsters and cybercriminals. 2. Boost Employee Engagement and Financial Wellness Providing identity protection as part of an employee benefits package signals that you value your workforce’s security and well-being. Beyond cybersecurity, offering such protections can enhance employee loyalty, reduce stress, and improve productivity. Employers who pair identity protection with financial wellness tools can empower employees to monitor their credit, secure their finances, and protect against fraud, all of which contribute to a more engaged workforce. 3. Enhance Your Brand Reputation A company’s cybersecurity practices are increasingly scrutinized by customers, stakeholders, and regulators. When you demonstrate that you prioritize not just protecting your business, but also safeguarding your employees’ identities, you position your brand as a leader in security and trustworthiness. Practical Strategies to Protect Employee Identities and Reduce Data Breach Risk How can businesses take actionable steps to mitigate risks and protect their employees? Here are some best practices: Offer Comprehensive Identity Protection Solutions A robust identity protection program should include: Real-time monitoring for identity theft Alerts for suspicious activity on personal accounts Data and device protection to protect personal information and devices from identity theft, hacking and other online threats Fraud resolution services for affected employees Credit monitoring and financial wellness tools Leading providers like Experian offer customizable employee benefits packages that provide proactive identity protection, empowering employees to detect and resolve potential risks before they escalate. Invest in Employee Education and Training Cybersecurity is only as strong as your least-informed employee. Provide regular training sessions and provide resources to help employees recognize phishing scams, understand the importance of password hygiene, and learn how to avoid oversharing personal data online. Implement Multi-Factor Authentication (MFA) MFA adds an extra layer of security, requiring employees to verify their identity using multiple credentials before accessing sensitive systems. This can drastically reduce the risk of compromised credentials being misused. Partner with a Trusted Identity Protection Provider Experian’s suite of employee benefits solutions combines identity protection with financial wellness tools, helping your employees stay secure while also boosting their financial confidence. Only Experian can offer these integrated solutions with unparalleled expertise in both identity protection and credit monitoring. Conclusion: Identity Protection is the Cornerstone of Cybersecurity The rising tide of data breaches means that businesses can no longer afford to overlook the role of employee identity in cybersecurity. By prioritizing identity protection for employees, organizations can reduce the risk of costly breaches and also create a safer, more engaged, and financially secure workforce. Ready to protect your employees and your business? Take the next step toward safeguarding your company’s future. Learn more about Experian’s employee benefits solutions to see how identity protection and financial wellness tools can transform your workplace security and employee engagement. Learn more 1 2024 Experian Data Breach Response Guide 2 Identity Theft Resource Center. H1 2024 Data Breach Analysis 3 2023 IBM Cost of a Data Breach Report

Jan 28,2025 by Stefani Wendel

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SCRA and MLA: What is the Difference?

This article was updated on March 7, 2024. Like so many government agencies, the U.S. military is a source of many acronyms. Okay, maybe a few less, but there really is a host of abbreviations and acronyms attached to the military – and in the regulatory and compliance space, that includes SCRA and MLA. So, what is the difference between the two? And what do financial institutions need to know about them? Let’s break it down in this basic Q&A. SCRA and MLA: Who is covered and when are they covered? The Servicemember Civil Relief Act (SCRA) protects service members and their dependents (indirectly) on existing debts when the service member becomes active duty. In contrast, the Military Lending Act (MLA) protects service members, their spouses and/or covered dependents at point of origination if they are on active duty at that time. For example, if a service member opens an account with a financial institution and then becomes active military, SCRA protections will apply. On the other hand, if the service member is of active duty status when the service member or dependent is extended credit, then MLA protections will apply. Both SCRA and MLA protections cease to apply to a credit transaction when the service member ceases to be on active duty status. What is covered? MLA protections apply to all forms of payday loans, vehicle title loans, refund anticipation loans, deposit advance loans, installment loans, unsecured open-end lines of credit, and credit cards. However, MLA protections exclude loans secured by real estate and purchase-money loans, including a loan to finance the purchase of a vehicle. What are the interest rate limitations for SCRA and MLA? The SCRA caps interest rate charges, including late fees and other transaction fees, at 6 percent. The MLA limits interest rates and fees to 36 percent Military Annual Percentage Rate (MAPR). The MAPR is not just the interest rate on the loan, but also includes additional fees and charges including: Credit insurance premiums/fees Debt cancellation contract fees Debt suspension agreement fees and Fees associated with ancillary products. Although closed-end credit MAPR will be a one-time calculation, open-end credit transactions will need to be calculated for each covered billing cycle to affirm lender compliance with interest rate limitations. Are there any lender disclosure requirements? There is only one set of circumstances that triggers SCRA disclosures. The Department of Housing and Urban Development (HUD) requires that SCRA disclosures be provided by mortgage servicers on mortgages at 45 days of delinquency. This disclosure must be provided in written format only. For MLA compliance, financial institutions must provide the following disclosures: MAPR statement Payment obligation descriptions Other applicable Regulation Z disclosures. For MLA, it is also important to note that disclosures are required both orally and in a written format the borrower can keep. How Experian can help Experian's solutions help you comply with the Department of Defense's (DOD's) final amendment rule. We can access the DOD's database on your behalf to identify MLA-covered borrowers and provide a safe harbor for creditors ascertaining whether a consumer is covered by the final rule's protection. Visit us online to learn more about our SCRA and military lending act compliance solutions. Learn more

Mar 07,2024 by Sameer Gavankar

How to Prevent New Account Fraud

Finding a reliable, customer-friendly way to protect your business against new account fraud is vital to surviving in today's digital-driven economy. Not only can ignoring the problem cause you to lose valuable money and client goodwill, but implementing the wrong solutions can lead to onboarding issues that drive away potential customers. The Experian® 2023 Identity and Fraud Report revealed that nearly 70 percent of businesses reported fraud loss in recent years, with many of these involving new account fraud. At the same time, problems with onboarding caused 37 percent of consumers to drop off and take their business elsewhere. In other words, your customers want protection, but they aren't willing to compromise their digital experience to get it. You need to find a way to meet both these needs when combating new account fraud. What is new account fraud? New account fraud occurs any time a bad actor creates an account in your system utilizing a fake or stolen identity. This process is referred to by different names, such as account takeover fraud, account creation fraud, or account opening fraud. Examples of some of the more common types of new account fraud include: Synthetic identity (ID) fraud: This type of fraud occurs when the scammer uses a real, stolen credential combined with fake credentials. For example, they might use someone's real Social Security number combined with a fake email. Identity theft: In this case, the fraudster uses personal information they stole to create a new scam account. Fake identity: With this type of fraud, scammers create an account with wholly fake credentials that haven't been stolen from any particular person. New account fraud may target individuals, but the repercussions spill over to impact entire organizations. In fact, many scammers utilize bots to attempt to steal information or create fake accounts en masse, upping the stakes even more. How does new account fraud work? New account fraud begins at a single weak security point, such as: Data breaches: The Bureau of Justice reported that in 2021 alone, 12 percent of people ages 16 or older received notifications that their personal information was involved in a data breach.1 Phishing scams: The fraudster creates an email or social media account that pretends to be from a legitimate organization or person to gain confidential information.2 Skimmers: These are put on ATMs or fuel pumps to steal credit or debit card information.2 Bot scrapers: These tools scrape information posted publicly on social media or on websites.2 Synthetic ID fraud: 80 percent of new account fraud is linked to synthetic ID fraud.3 The scammer just needs one piece of legitimate information. If they have a real Social Security number, they might combine it with a fake name and birth date (or vice versa.) After the information is stolen, the rest of the fraud takes place in steps. The fake or stolen identity might first be used to open a new account, like a credit card or a demand deposit account. Over time, the account establishes a credit history until it can be used for higher-value targets, like loans and bank withdrawals. How can organizations prevent new account fraud? Some traditional methods used to combat new account fraud include: Completely Automated Public Turing Tests (CAPTCHAs): These tests help reduce bot attacks that lead to data breaches and ensure that individuals logging into your system are actual people. Multifactor authentication (MFA): MFA bolsters users' password protection and helps guard against account takeover. If a scammer tries to take over an account, they won't be able to complete the process. Password protection: Robust password managers can help ensure that one stolen password doesn't lead to multiple breaches. Knowledge-based authentication: Knowledge-based authentication can be combined with MFA solutions, providing an additional layer of identity verification. Know-your-customer (KYC) solutions: Businesses may utilize KYC to verify customers via government IDs, background checks, ongoing monitoring, and the like. Additional protective measures may involve more robust identity verification behind the scenes. Examples include biometric verification, government ID authentication, public records analysis, and more. Unfortunately, these traditional protective measures may not be enough, for many reasons: New account fraud is frequently being perpetrated by bots, which can be tougher to keep up with and might overwhelm systems. Institutions might use multiple security solutions that aren't built to work together, leading to overlap and inefficiency. Security measures may create so much friction in the account creation process that potential new customers are turned away. How we can help Experian's fraud management services provide a multi-layered approach that lets businesses customize solutions to their particular needs. Advanced machine learning analytics utilizes extensive, proprietary data to provide a unique experience that not only protects your company, but it also protects your customers' experience. Customer identification program (CIP) Experian's KYC solutions allow you to confidently identify your customers via a low-friction experience. The tools start with onboarding, but continue throughout the customer journey, including portfolio management. The tools also help your company comply with relevant KYC regulations. Cross-industry analysis of identity behavior Experian has created an identity graph that aggregates consumer information in a way that gives companies access to a cross-industry view of identity behavior as it changes over time. This means that when a new account is opened, your company can determine behind the scenes if any part of the identity is connected to instances of fraud or presents actions not normally associated with the customer's identity. It's essentially a new paradigm that works faster behind the scenes and is part of Experian's Ascend Fraud Platform™. Multifactor authentication solutions Experian's MFA solutions utilize low-friction techniques like two-factor authentication, knowledge-based authentication, and unique one-time password authentication during remote transactions to guard against hacking. Synthetic ID fraud protection Experian's fraud management solutions include robust protection against synthetic ID fraud. Our groundbreaking technology detects and predicts synthetic identities throughout the customer lifecycle, utilizing advanced analytics capabilities. CrossCore® CrossCore combines risk-based authentication, identity proofing, and fraud detection into one cloud platform, allowing for real-time decisions to be made with flexible decisioning workflows and advanced analytics. Interactive infographic: Building a multilayered fraud and identity strategy Precise ID® The Precise ID platform lets customers choose the combination of fraud analytics, identification verification, and workflows that best meet their business needs. This includes machine-learned fraud risk models, robust consumer data assets, one-time passwords (OTPs), knowledge-based authentication (KBAs), and powerful insights via the Identity Element Network®. Account takeover fraud represents a significant threat to your business that you can't ignore. But with Experian's broad range of solutions, you can keep your systems secure while not sacrificing customer experience. Experian can keep your business secure from new account fraud Experian's innovative approach can streamline your new account fraud protection. Learn more about how our fraud management solutions can help you. Learn more References 1. Harrell, Erika. "Just the Stats: Data Breach Notifications and Identity Theft, 2021." Bureau of Justice Statistics, January 2024. https://bjs.ojp.gov/data-breach-notifications-and-identity-theft-2021 2. "Identity Theft." USA.gov, December 6, 2023. https://www.usa.gov/identity-theft 3. Purcell, Michael. "Synthetic Identity Fraud: What is It and How to Combat It." Thomson Reuters, April 28, 2023. https://legal.thomsonreuters.com/blog/synthetic-identity-fraud-what-is-it-and-how-to-combat-it/

Mar 07,2024 by Julie Lee

AI-Driven Credit Risk Decisioning: What You Need to Know

This article was updated on March 6, 2024. Advances in analytics and modeling are making credit risk decisioning more efficient and precise. And while businesses may face challenges in developing and deploying new credit risk models, machine learning (ML) — a type of artificial intelligence (AI) — is paving the way for shorter design cycles and greater performance lifts. LEARN MORE: Get personalized recommendations on optimizing your decisioning strategy Limitations of traditional lending models Traditional lending models have worked well for years, and many financial institutions continue to rely on legacy models and develop new challenger models the old-fashioned way. This approach has benefits, including the ability to rely on existing internal expertise and the explainability of the models. However, there are limitations as well. Slow reaction times:  Building and deploying a traditional credit risk model can take many months. That might be okay during relatively stable economic conditions, but these models may start to underperform if there's a sudden shift in consumer behavior or a world event that impacts people's finances. Fewer data sources:  Traditional scoring models may be able to analyze some types of FCRA-regulated data (also called alternative credit data*), such as utility or rent payments, that appear in credit reports. Custom credit risk scores and models could go a step further by incorporating data from additional sources, such as internal data, even if they're designed in a traditional way. But AI-driven models can analyze vast amounts of information and uncover data points that are more highly predictive of risk. Less effective performance:  Experian has found that applying machine learning models can increase accuracy and effectiveness, allowing lenders to make better decisions. When applied to credit decisioning, lenders see a Gini uplift of 60 to 70 percent compared to a traditional credit risk model.1 Leveraging machine learning-driven models to segment your universe From initial segmentation to sending right-sized offers, detecting fraud and managing collection efforts, organizations are already using machine learning throughout the customer life cycle. In fact, 79% are prioritizing the adoption of advanced analytics with AI and ML capabilities, while 65% believe that AI and ML provide their organization with a competitive advantage.2 While machine learning approaches to modeling aren't new, advances in computer science and computing power are unlocking new possibilities.3 Machine learning models can now quickly incorporate your internal data, alternative data, credit bureau data, credit attributes and other scores to give you a more accurate view of a consumer's creditworthiness. By more precisely scoring applicants, you can shrink the population in the middle of your score range, the segment of medium-risk applicants that are difficult to evaluate. You can then lower your high-end cutoff and raise your low-end cutoff, which may allow you to more confidently swap in  good accounts (the applicants you turned down with other models that would have been good) and swap out bad accounts (those you would have approved who turned bad). Machine learning models may also be able to use additional types of data to score applicants who don't qualify for a score  from traditional models. These applicants aren't necessarily riskier — there simply hasn't been a good way to understand the risk they present. Once you can make an accurate assessment, you can increase your lending universe by including this segment of previously "unscorable" consumers, which can drive revenue growth without additional risk. At the same time, you're helping expand financial inclusion to segments of the population that may otherwise struggle to access credit. READ MORE: Is Financial Inclusion Fueling Business Growth for Lenders? Connecting the model to a decision Even a machine learning model doesn't make decisions.4 The model estimates the creditworthiness of an applicant so lenders can make better-informed decisions. AI-driven credit decisioning software can take your parameters (such cutoff points) and the model's outputs to automatically approve or deny more applicants. Models that can more accurately segment and score populations will result in fewer applications going to manual review, which can save you money and improve your customers' experiences. CASE STUDY:  Atlas Credit, a small-dollar lender, nearly doubled its loan approval rates while decreasing risk losses by up to 20 percent using a machine learning-powered model and increased automation. Concerns around explainability One of the primary concerns lenders have about machine learning models come from so-called “black box" models.5 Although these models may offer large lifts, you can't verify how they work internally. As a result, lenders can't explain why decisions are made to regulators or consumers — effectively making them unusable. While it's a valid concern, there are machine learning models that don't use a black box approach. The machine learning model doesn't build itself and it's not really “learning" on its own — that's where the black box would come in. Instead, developers can use machine learning techniques to create more efficient models that are explainable, don't have a disparate impact on protected classes and can generate reason codes that help consumers understand the outcomes. LEARN MORE: Explainability: Machine learning and artificial intelligence in credit decisioning Building and using machine learning models Organizations may lack the expertise and IT infrastructure required to develop or deploy machine learning models. But similar to how digital transformations in other parts of the business are leading companies to use outside cloud-based solutions, there are options that don't require in-house data scientists and developers. Experian's expert-guided options can help you create, test and use machine learning models and AI-driven automated decisioning; Ascend Intelligence Services™ Acquire:  Our model development service allows you to prebuild and test the performance of a new model before Experian data scientists complete the model. It's collaborative, and you can upload internal data through the web portal and make comments or suggestions. The service periodically retrains your model to increase its effectiveness. Ascend Intelligence Services™ Pulse:  Monitor, validate and challenge your existing models to ensure you're not missing out on potential improvements. The service includes a model health index and alerts, performance summary, automatic validations and stress-testing results. It can also automatically build challenger models and share the estimated lift and financial benefit of deployment. PowerCurve® Originations Essentials:  Cloud-based decision engine software that you can use to make automated decisions that are tailored to your goals and needs. A machine learning approach to credit risk and AI-driven decisioning can help improve outcomes for borrowers and increase financial inclusion while reducing your overall costs. With a trusted and experienced partner, you'll also be able to back up your decisions with customizable and regulatorily-compliant reports. Learn more about our credit decisioning solutions. Learn more When we refer to "Alternative Credit Data," this refers to the use of alternative data and its appropriate use in consumer credit lending decisions as regulated by the Fair Credit Reporting Act (FCRA). Hence, the term "Expanded FCRA Data" may also apply in this instance and both can be used interchangeably.1Experian (2024). Improving Your Credit Risk Machine Learning Model Deployment2Experian and Forrester Research (2023). Raising the AI Bar3Experian (2022). Driving Growth During Economic Uncertainty with AI/ML Strategies4Ibid5Experian (2020). Explainability ML and AI in Credit Decisioning

Mar 06,2024 by Julie Lee