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Published: March 1, 2025 by Jon Mostajo, Sirisha Koduri

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Updated November 17th Related Posts Link to automotive form, business form

Apr 24,2025 by Rathnathilaga.MelapavoorSankaran@experian.com

Unmasking Romance Scams

As Valentine’s Day approaches, hearts will melt, but some will inevitably be broken by romance scams. This season of love creates an opportune moment for scammers to prey on individuals feeling lonely or seeking connection. Financial institutions should take this time to warn customers about the heightened risks and encourage vigilance against fraud. In a tale as heart-wrenching as it is cautionary, a French woman named Anne was conned out of nearly $855,000 in a romance scam that lasted over a year. Believing she was communicating with Hollywood star Brad Pitt; Anne was manipulated by scammers who leveraged AI technology to impersonate the actor convincingly. Personalized messages, fabricated photos, and elaborate lies about financial needs made the scam seem credible. Anne’s story, though extreme, highlights the alarming prevalence and sophistication of romance scams in today’s digital age. According to the Federal Trade Commission (FTC), nearly 70,000 Americans reported romance scams in 2022, with losses totaling $1.3 billion—an average of $4,400 per victim. These scams, which play on victims’ emotions, are becoming increasingly common and devastating, targeting individuals of all ages and backgrounds. Financial institutions have a crucial role in protecting their customers from these schemes. The lifecycle of a romance scam Romance scams follow a consistent pattern: Feigned connection: Scammers create fake profiles on social media or dating platforms using attractive photos and minimal personal details. Building trust: Through lavish compliments, romantic conversations, and fabricated sob stories, scammers forge emotional bonds with their targets. Initial financial request: Once trust is established, the scammer asks for small financial favors, often citing emergencies. Escalation: Requests grow larger, with claims of dire situations such as medical emergencies or legal troubles. Disappearance: After draining the victim’s funds, the scammer vanishes, leaving emotional and financial devastation in their wake. Lloyds Banking Group reports that men made up 52% of romance scam victims in 2023, though women lost more on average (£9,083 vs. £5,145). Individuals aged 55-64 were the most susceptible, while those aged 65-74 faced the largest losses, averaging £13,123 per person. Techniques scammers use Romance scammers are experts in manipulation. Common tactics include: Fabricated sob stories: Claims of illness, injury, or imprisonment. Investment opportunities: Offers to “teach” victims about investing. Military or overseas scenarios: Excuses for avoiding in-person meetings. Gift and delivery scams: Requests for money to cover fake customs fees. How financial institutions can help Banks and financial institutions are on the frontlines of combating romance scams. By leveraging technology and adopting proactive measures, they can intercept fraud before it causes irreparable harm. 1. Customer education and awareness Conduct awareness campaigns to educate clients about common scam tactics. Provide tips on recognizing fake profiles and unsolicited requests. Share real-life stories, like Anne’s, to highlight the risks. 2. Advanced data capture solutions Implement systems that gather and analyze real-time customer data, such as IP addresses, browsing history, and device usage patterns. Use behavioral analytics to detect anomalies in customer actions, such as hesitation or rushed transactions, which may indicate stress or coercion. 3. AI and machine learning Utilize AI-driven tools to analyze vast datasets and identify suspicious patterns. Deploy daily adaptive models to keep up with emerging fraud trends. 4. Real-time fraud interception Establish rules and alerts to flag unusual transactions. Intervene with personalized messages before transfers occur, asking “Do you know and trust this person?” Block transactions if fraud is suspected, ensuring customers’ funds are secure. Collaborating for greater impact Financial institutions cannot combat romance scams alone. Partnerships with social media platforms, AI companies, and law enforcement are essential. Social media companies must shut down fake profiles proactively, while regulatory frameworks should enable banks to share information about at-risk customers. Conclusion Romance scams exploit the most vulnerable aspects of human nature: the desire for love and connection. Stories like Anne’s underscore the emotional and financial toll these scams take on victims. However, with robust technological solutions and proactive measures, financial institutions can play a pivotal role in protecting their customers. By staying ahead of fraud trends and educating clients, banks can ensure that the pursuit of love remains a source of joy, not heartbreak. Learn more

Feb 05,2025 by Alex Lvoff

How Identity Protection for Your Employees Can Reduce Your Data Breach Risk

As data breaches become an ever-growing threat to businesses, the role of employees in maintaining cybersecurity has never been more critical. Did you know that 82% of data breaches involve the human element1 , such as phishing, stolen credentials, or social engineering tactics? These statistics reveal a direct connection between employee identity theft and business vulnerabilities. In this blog, we’ll explore why protecting your employees’ identities is essential to reducing data breach risk, how employee-focused identity protection programs, and specifically employee identity protection, improve both cybersecurity and employee engagement, and how businesses can implement comprehensive solutions to safeguard sensitive data and enhance overall workforce well-being. The Rising Challenge: Data Breaches and Employee Identity Theft The past few years have seen an exponential rise in data breaches. According to the Identity Theft Resource Center, there were 1,571 data compromises in the first half of 2024, impacting more than 1.1 billion individuals – a 490% increase year over year2. A staggering proportion of these breaches originated from compromised employee credentials or phishing attacks. Explore Experian's Employee Benefits Solutions The Link Between Employee Identity Theft and Cybersecurity Risks Phishing and Social EngineeringPhishing attacks remain one of the top strategies used by cybercriminals. These attacks often target employees by exploiting personal information stolen through identity theft. For example, a cybercriminal who gains access to an employee's compromised email or social accounts can use this information to craft realistic phishing messages, tricking them into divulging sensitive company credentials. Compromised Credentials as Entry PointsCompromised employee credentials were responsible for 16% of breaches and were the costliest attack vector, averaging $4.5 million per breach3. When an employee’s identity is stolen, it can give hackers a direct line to your company’s network, jeopardizing sensitive data and infrastructure. The Cost of DowntimeBeyond the financial impact, data breaches disrupt operations, erode customer trust, and harm your brand. For businesses, the average downtime from a breach can last several weeks – time that could otherwise be spent growing revenue and serving clients. Why Businesses Need to Prioritize Employee Identity Protection Protecting employee identities isn’t just a personal benefit – it’s a strategic business decision. Here are three reasons why identity protection for employees is essential to your cybersecurity strategy: 1. Mitigate Human Risk in Cybersecurity Employee mistakes, often resulting from phishing scams or misuse of credentials, are a leading cause of breaches. By equipping employees with identity protection services, businesses can significantly reduce the likelihood of stolen information being exploited by fraudsters and cybercriminals. 2. Boost Employee Engagement and Financial Wellness Providing identity protection as part of an employee benefits package signals that you value your workforce’s security and well-being. Beyond cybersecurity, offering such protections can enhance employee loyalty, reduce stress, and improve productivity. Employers who pair identity protection with financial wellness tools can empower employees to monitor their credit, secure their finances, and protect against fraud, all of which contribute to a more engaged workforce. 3. Enhance Your Brand Reputation A company’s cybersecurity practices are increasingly scrutinized by customers, stakeholders, and regulators. When you demonstrate that you prioritize not just protecting your business, but also safeguarding your employees’ identities, you position your brand as a leader in security and trustworthiness. Practical Strategies to Protect Employee Identities and Reduce Data Breach Risk How can businesses take actionable steps to mitigate risks and protect their employees? Here are some best practices: Offer Comprehensive Identity Protection Solutions A robust identity protection program should include: Real-time monitoring for identity theft Alerts for suspicious activity on personal accounts Data and device protection to protect personal information and devices from identity theft, hacking and other online threats Fraud resolution services for affected employees Credit monitoring and financial wellness tools Leading providers like Experian offer customizable employee benefits packages that provide proactive identity protection, empowering employees to detect and resolve potential risks before they escalate. Invest in Employee Education and Training Cybersecurity is only as strong as your least-informed employee. Provide regular training sessions and provide resources to help employees recognize phishing scams, understand the importance of password hygiene, and learn how to avoid oversharing personal data online. Implement Multi-Factor Authentication (MFA) MFA adds an extra layer of security, requiring employees to verify their identity using multiple credentials before accessing sensitive systems. This can drastically reduce the risk of compromised credentials being misused. Partner with a Trusted Identity Protection Provider Experian’s suite of employee benefits solutions combines identity protection with financial wellness tools, helping your employees stay secure while also boosting their financial confidence. Only Experian can offer these integrated solutions with unparalleled expertise in both identity protection and credit monitoring. Conclusion: Identity Protection is the Cornerstone of Cybersecurity The rising tide of data breaches means that businesses can no longer afford to overlook the role of employee identity in cybersecurity. By prioritizing identity protection for employees, organizations can reduce the risk of costly breaches and also create a safer, more engaged, and financially secure workforce. Ready to protect your employees and your business? Take the next step toward safeguarding your company’s future. Learn more about Experian’s employee benefits solutions to see how identity protection and financial wellness tools can transform your workplace security and employee engagement. Learn more 1 2024 Experian Data Breach Response Guide 2 Identity Theft Resource Center. H1 2024 Data Breach Analysis 3 2023 IBM Cost of a Data Breach Report

Jan 28,2025 by Stefani Wendel

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Increase debit card usage to drive revenue

Spending on debit and prepaid cards in the United States topped $2 trillion in 2011, with 75 percent of this purchase volume being non-ATM transactions. The evolution of marketing knowledge and tactics for the U.S. debit card market can be applied to other countries migrating payment from cash to noncash transactions. Download a copy of our most recent research paper for a retail banking road map to increase debit card usage, Applied U.S. debit card marketing tactics to the Russian Federation market.

Mar 24,2013 by

Small firms struggling to pay credit obligations

The Experian/Moody's Analytics Small Business Credit Index tumbled in Q4 2012, falling 6.8 points to 97.3 from 104.1 in the previous quarter. This is the second consecutive quarterly decline and is the index's lowest reading since Q3 2011. The drop in the index was driven primarily by a rise in delinquent balances as a slowdown in personal income growth pulled retail sales lower. Download the complete report on small business credit Source: Experian/Moody's Analytics Small Business Credit Index Shows Small-Business Credit Conditions Deteriorate as Delinquency Rises and Personal Income Growth Slows

Mar 17,2013 by

Return of NFC: Curse of the secure element

  This post is in response to the recent Bankinter story of NFC payments at the point-of-sale without requiring SE – and the lack of any real detail around how it plans to achieve that goal. I am not privy to Bankinter’s plan to dis-intermediate the SE, but as I know a wee bit about how NFC works, I thought a post would help in clearing up any ambiguity as to how Card emulation and Host Card emulation differs, upsides, challenges – the whole lot. Back in December of 2012, Verizon responded to an FCC complaint over its continued blocking of GoogleWallet on Verizon network. The gist of Verizon’s response was that as GoogleWallet is different to PayPal, Square and other wallet aggregators in that its reliance on the phone’s Secure Element – a piece of proprietary hardware, lies behind the reason for Verizon denying GoogleWallet from operating on its devices or network. Verizon continued to write that Google is free to offer a modified version of GoogleWallet that does not require integration with the Secure Element. Now Software Card Emulation was not born out of that gridlock. It had been always supported by both NXP and Broadcom chipsets at the driver level. Among operating systems, BlackberryOS supports it by default. With Android however, application support did not manifest despite interest from the developer community. Google chose to omit exposing this capability via the API from Android 2.3.4 – may have to do with opting to focus its developer efforts elsewhere, or may have been due to carrier intervention. What very few knew is that a startup called SimplyTapp had already been toiling away at turning the switch back on – since late 2011. Host Card What? But first – let’s talk a bit about Card Emulation and how Host Card Emulation (or SE on the Cloud) differs in their approach. In the case of GoogleWallet, Card Emulation represents routing communication from an external contactless terminal reader directly to the embedded secure element, dis-allowing visibility by the operating system completely. Only the secure element and the NFC controller are involved. Card Emulation is supported by all merchant contactless terminals and in this mode, the phone appears to the reader as a contactless smart card. Google Wallet, Isis and other NFC mobile wallets rely on card emulation to transfer payment credentials to the PoS. However the downsides to this are payment apps are limited to the SE capacity (72kb on the original embedded SE on Nexus S), SE access is slower, and provisioning credentials to the SE is a complex, brittle process involving multiple TSM’s, multiple Carriers (in the case of Isis) and multiple SE types and handsets. Host Card Emulation (or Software Card Emulation) differs from this such that instead of routing communications received by the NFC controller to the secure element, it delivers them to the NFC service manager – allowing the commands to be processed by applications installed on the phone. With that, the approach allows to break dependency on the secure element by having credentials stored anywhere – in the application memory, in the trusted execution environment (TEE) or on the cloud. The benefits are apparent and a couple is noted: NFC returns to being a communication standard, enabling any wallet to use it to communicate to a PoS – without having to get mired down in contracts with Issuers, Carriers and TSMs. No more complex SE cards provisioning to worry about Multiple NFC payment wallets can be on the phone without worrying about SE storage size or compartmentalizing. No need to pay the piper – in this case, the Carrier for Over-the-air SE provisioning and lifecycle management. Card Issuers would be ecstatic. However this is no panacea, as software card emulation is not exposed to applications by Android and host card emulation patches that have been submitted (by SimplyTapp) have not yet been merged with the main android branch – and therefore not available to you and I – unless we root our phones. Which is where SimplyTapp comes in. SimplyTapp appealed to an early segment of Android enthusiasts who abhorred having been told as to what functionality they are allowed to enable on their phones – by Google, Carriers or anyone else. And to any who dared to root an NFC phone (supported by CyanogenMod) and install the Cyanogenmod firmware, they were rewarded by being able to use both SimplyTapp as well as GoogleWallet to pay via NFC – the former where credentials were stored on the cloud and the latter – within the embedded SE. So how does this work? SimplyTapp created a Host Card Emulation patch which resolves potential conflicts that could arise from having two competing applications (SimplyTapp and GW) that has registered for the same NFC event from the contactless external reader. It does so by ensuring that upon receiving the event – if the SimplyTapp app is open in the foreground (On-Screen) then the communication is routed to it and if not – it gets routed to GoogleWallet. This allows consumers to use both apps harmoniously on the same phone (take that ISIS and Google Wallet!). SimplyTapp today works on any NFC phone supported by CyanogenMod. Apart from SimplyTapp, InsideSecure is working on a similar initiative as reported here. You get a wallet! And you get a wallet! Everyone gets a wallet! Well not quite. What are the downsides to this approach? Well for one – if you wish to scale beyond the enthusiasts, you need Google, the platform owner to step up and make it available to all without having to root our phones. For that to happen it must update the NFC service manager to expose Host Card emulation for the NXP and Broadcom chipsets. And if Google is not onboard with the idea, then you need to find an OEM, a Handset manufacturer or an Amazon ready to distribute your amended libraries. Further, you can also expect Carriers to fight this move as it finds its investment and control around the secure element threatened. With the marked clout they enjoy with the OEM’s and Handset manufacturers by way of subsidies, they can influence the outcome. Some wonder how is it that BlackberryOS continues to support Host Card Emulation without Carrier intervention. The short answer may be that it is such a marginal player these days that this was overlooked or ignored. The limitations do not stop there. The process of using any cloud based credentials in an EMV or contactless transaction has not been certified yet. There is obviously interest and it probably will happen at some point – but nothing yet. Debit cards may come first – owing to the ease in certification. Further, Closed loop cards may probably be ahead of the curve compared to Open loop cards. More about that later. *Update: Latency is another issue when the credentials are stored on the cloud. Especially when NFC payments were called out last year to be not quick enough for transit.* So for all those who pine for the death of secure elements, but swear fealty to NFC, there is hope. But don’t set your alarm yet. So what will Google do? Let’s consider for a moment that Google is down with this. If so, does that represent a fork in the road for Google Wallet? Will the wallet application leverage HCE on phones with inaccessible Secure Elements, while defaulting to the Secure Element on phones it has? If so, it risks confusing consumers. Further – enabling HCE lets other wallets to adopt the same route. It will break dependency with the secure element, but so shall it open the flood gates to all other wallets who now wants to play. It would seem like a pyrrhic victory for Google. All those who despised proximity payments (I am looking at you Paypal & Square!) will see their road to contactless clear and come calling. As the platform owner – Google will have no choice but to grin and bear it. But on a positive note, this will further level the playing field for all wallets and put the case for contactless back – front and center. Will Google let this happen? Those who look at Google’s history of tight fisted control over the embedded SE are bound to cite precedent and stay cynical. But when it comes down it, I believe Google will do the right thing for the broader android community. Even on the aspect of not relinquishing control over the embedded SE in the devices it issued, Google had put the interests of consumer first. And it felt that, after all things considered it felt it was not ready to allow wanton and unfettered access to the SE. Google had at one point was even talking about allowing developers write their own “card emulation” applets and download them to the SE. Broadcom also has an upcoming quad-combo chip BCM43341 that has managed to wrap NFC, Bluetooth 4.0, Wi-Fi and FM Radio, all on a single die. Further, the BCM43341 also supports multiple Secure Elements. Now, I also hear Broadcom happens to be a major chip supplier to a fruit company. What do you think?   This is content was originally posted to Cherian's personal blog at DropLabs. 

Mar 13,2013 by