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In today’s data driven world, information is king. So if you are not armed with the same information as your competitor or worse, experience a data breach, an information imbalance can occur that puts you at a disadvantage. In the public sector, an information imbalance is also known as an “asymmetric threat” and can dramatically threaten a country’s national security. The most famous recent example of an asymmetric threat experienced by the United States is 9/11. The 9/11 Commission Report found that the U.S. government had enough intelligence to reveal Al-Qaeda’s plot but due to a deficient process that prevented information to be connected and shared properly between its intelligence and national security departments, the U.S. was unable to stop Al-Qaeda’s horrific acts of terrorism. These findings prompted the U.S. government to change how it collects, processes and analyzes information resulting in technical and behavioral modifications especially regarding cybersecurity issues. In addition, in order to address the problems of information imbalances, the U.S. military devised a policy called “Information Superiority,” defined by The Department of Defense (DoD) as “the ability to develop and use information while denying an adversary the same capability.” Basically, having access to more information than your enemy and possessing the ability to use that information to your advantage. The goal of achieving Information Superiority is to gather intelligence that can then be used to execute in ways that will put you in an advantageous position. The public sector’s adoption of Information Superiority can be duplicated in the private sector especially as businesses recognize the competitive edge of gathering information on their competition. By using the concept of Information Superiority, companies can adopt methods of gathering information and sharing it with the right people at the right time to create a competitive advantage. Employing Information Superiority policies similar to the ones used in the public sector can also help businesses achieve important goals such as increasing profits and reducing costs because when executives have access to consumer data and other forms of intellectual property, they can make better informed fiscal decisions. Information Superiority can also help businesses optimize risk and reduce the impact of cyber-threats. By identifying where their most sensitive data resides, companies can design data protection and security systems to ward off cybersecurity threats. These are just some examples to illustrate how Information Superiority can benefit the private sector. The bottom line is companies that proactively collect and use information to ward off threats, will ultimately outperform their competitors. Learn more about our Data Breach solutions

According to a recent survey that asked Americans about their understanding of credit scores 83 percent have checked their credit scores and nearly half (42 percent) want to improve credit scores, but don’t know how. Sixty-five percent of respondents indicated they consider their credit score when engaging in credit-related activities such as applying for a new card or skipping a payment. When it comes to gender and credit, women (68 percent) are more likely than men (61 percent) to consider their credit score before making credit usage decisions. Learn why credit scores often change, how certain common credit-related activities impact credit scores, and how to improve one's credit score. Download the White Paper: "Assume the Role of Managing Your Credit Prudently and Watch Your Credit Score Improve" Source: Press release: Recent survey data indicates many Americans want to better understand credit

At midnight yesterday, Google sent me an email on how the new GoogleWallet update will now allow me to store my “Citi MasterCard” online. As other Google Wallet aficionados may recall (Bueller..? Bueller..?), Citi was the lone holdout in Google Wallet’s journey to the cloud and its race to conformity. Though to the untrained eye the Google Wallet app experience was mostly uniform irrespective of the card used to pay at the point-of-sale, behind the scenes, if the Citi MasterCard was used, Google had to do things one way versus another way for the rest of the brood. Furthermore, sharing the precious real estate that is the Secure Element with Citi meant that Google had very little room to maneuver. Embedded SEs, despite being newer to market than SIM-based SE’s, were limited in storage versus other chips. The initial embedded SEs that Google Wallet relied on had about 76KB memory, which once you factor in all the trimmings that come with provisioning a card to SE (MasterCard PayPass applet among others), left very little wiggle room. So Google, forced by a number of factors (resistance from the carriers and issuers, rising costs and complexities attributed to the multiple TSM model, a lack of SE space to accommodate future provisioning) migrated to the cloud — and left a MasterCard proxy on the wallet that it could use to funnel transactions through. The only standout to this model was the umbilical cord to the original Google Wallet partner: Citi. I had predicted last September that the partnership’s days were numbered. When the wallet is Google’s, and it needs to both reclaim the space on SE and reduce the provisioning or account management costs that it owes to its TSM (FirstData), the only reason for it to carry the torch for Citi would be if Google Wallet customers demanded it. But it so happens that any returns for items purchased using Google Wallet untill today had also been slightly broken. If you bought an item using the virtual MasterCard then the returns followed one route; of you purchased an item via the Citi card then returns were handled a different way. Additionally, It was disappointing for a customer to see “Paypass Merchant” instead of “McDonalds” and “Sent” instead of “$25.54″ when paying with the Citi card in GoogleWallet(unless one was planning to hide a fastfood habit from a spouse). A small mess – especially when it should be attributed to powers beyond the partnership, but still a mess for Google who demands conformity in customer experience across all its offerings. In the end, this partnership served no broader purpose for either partner to keep alive for any longer. Google is ready to move on beyond Wallet 1.0 and realizes that it can do so without issuers in tow. Furthermore, it had been expected for a better part of three months that Google will launch its partnership with Discover and this puts Google as an indispensable element back in the mobile payment narrative. For the issuers who were originally courted by Google Wallet in its early days this serves as validation, that they were correct in choosing to stay away. But that is no excuse for ignoring what Google and others are building as a parallel framework to the value-added services (credit card rewards being one) card issuers use to show that customers will choose them over Google. (But if Google could tout interchange relief to merchants as an incentive to court them, don’t you think a Google Rewards program will be close behind, supported by credits redeemable the Google Play store? Once again, it’s not an if, but when.) Finally, where does this leave Citi? Citi is a global institution with enough smart people at their end to make up for lost time. Google Wallet did not become the boogeyman that issuers feared back in 2011, and Citi can afford to roll out its own mobile initiatives in a measured pace at a global scale. And there had been rumblings of a Citi wallet all through 2012 and we may see it soon manifest outside of the U.S. before Citi attempts to do so here. Google may have opted to cut the cord so that there is no ambiguity when that happens. But they still have both Citi and FirstData to thank for bringing it to the prom. You dance with the one that brung ya…or something like it. Do you think this means GoogleWallet is now adrift, loyal to its own quest? What’s next for Citi? What do you think? Please leave your opinions below. This is a re-post from Cherian's personal blog at DropLabs


