Social media Websites are playing an increasingly important role in driving traffic to other Websites at the expense of search engines and portal...
Quick tips to enhance your Mother’s Day email campaigns based on performance analysis of last year’s mailings....
2014 is the year that marketers will lead massive change within their organizations. They’ll convince leadership that building and maintaining 1:1 connections with top...
Reports show marketers consistently identify email and Web as the most effective channels, and many plan to use social media this year. Here are...
Attitudes and behaviors of highly influential and ad-receptive African American market collectively spends $156.9 billion annually on...
Whether a result of the sky rocketing costs of razor blades, the increasing popularity of Movember or a general trend among Hollywood’s leading men...
A sneak-peek at some of The 2014 Digital Marketer: Benchmark and Trend Report content focusing on becoming a cross-channel marketing mastermind....
Determining what qualifies as fast requires context. Before trying to make your data faster, you need to define fast and set benchmarks for each...
Social gaming sites provide marketers with a great opportunity to connect with gamers who tend to be young, trendsetters and heavy users of new...