Marketing across channels
The latest benchmarks and trends for executing effective, data-driven, cross-channel marketing strategies.
Despite a slight decline in retail sales for the month of December, overall the holiday season proved successful for retailers with sales at their...
A look at the habits of digital consumers, including smartphone and television use and the choice between becoming a cord-cutter and staying...
Financial services companies have copious opportunities to either begin or extend their relationships with Millennials. Highlights from the Millennial Financial Outlook...
Not only has the Digital Marketer Report been continually utilized by marketers as their go-to resource, it has received ample praise from numerous...
On average, organizations in the U.S. believe 32 percent of their data is inaccurate. The trouble is that many organizations are investing in data...
With deliverability best practices, marketers can do something to ensure that their messages ultimately reach their customer and not the SPAM...
Understand the attitudes, behaviors, motivations and consumer preferences for the five distinct mom...
Join us for a Data Privacy Day chat January 28, 6PM ET. Join us for the discussion or follow the conversation using hashtag #DPDchat.......
Email marketing is still one of the most effective tools for marketers — especially when paired with mobile. See the stats on why you...