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According to market intelligence company, IDC, in 2018 the world reached 18 zettabytes of data. IDC predicts that the world’s data will grow to...

Published: August 13, 2019 by Experian Marketing Services

There are more choices than ever when it comes to banking and lending. In fact, according to the FDIC, there are nearly 5,000 banks...

Published: August 12, 2019 by Lisa Hackemack, Senior Product Manager

For as long as the ad buying process has existed, most brands and agencies have put an emphasis on the channel – meaning there...

Published: August 12, 2019 by Kevin Dean, President & General Manager

Can you believe it…Advertising Week 2019 is already right around the corner (Sept. 23-26)! As always, there is no shortage of breakout sessions, so...

Published: August 9, 2019 by Jill Manning, Head of Marketing

Marketing in the automotive industry used to be a simple process. Advertisements would be placed in newspapers and auto dealers would host events to...

Published: August 7, 2019 by Experian Marketing Services

To set your brand apart from the competition (and thrive!), you need to get to know and communicate with your customers on a more...

Published: July 10, 2019 by Alex Namzoff, Product Manager

The way people consume television continues to evolve on a daily basis. Findings from a new Simon-Kucher study reveal that 84 percent of US...

Published: May 15, 2019 by Brad Danaher, Director of TV Solutions

ConnecTour Preview | May 30th | Chicago, IL The first of three planned ConnecTour events for FY20, ConnecTour Chicago is scheduled for May 30th...

Published: May 13, 2019 by Jill Manning, Head of Marketing

The other day, as I was racing to a meeting, I realized I had left my mobile phone at home. And for a minute...

Published: April 4, 2019 by Aimee Irwin, VP of Strategy

About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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