Understand your customer
The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.
Perseverance, authenticity and listening to customers revealed themselves as core themes of the 2015 Client Summit main...
Watch this short video for key insights about LGBT consumers and tips to enable more engaging campaigns that will resonate with this sought-after group....
This Data for Good byline emphasizes the importance of focusing data-driven marketing on the consumer rather than the...
Data may not be the most glamorous aspect of marketing but it is at the heart creating meaningful consumer interactions in today’s data-driven w......
Amazon Prime Day was a huge success for Amazon and the retail industry overall. Check out our post sale event analysis....
Leveraging high-definition consumer profiles to develop personalized content and messaging and tell an engaging brand...
Learn how marketers can be better brand storytellers and create meaningful and personalized connections consumers demand....
A holiday planning infographic with actionable insights for marketers including: mobile shopping, deal-seeking and...
Initiatives from Experian Marketing Services ensure high quality measurement science drives deeper, actionable consumer...