Understand your customer
The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.
The Internet of Things is the driving future of consumer electronics and many other product categories, but who are the people behind the Internet...
Get analysis and insights on top performing retail sites and the most effective channels driving online traffic, in our top lessons from the 2014...
Although the conversation of cross device marketing is relatively new, it is an important conversation to have. In today’s tech savvy world, being able...
The rise of smart devices is rapidly improving efficiency, user experience and brand engagement and poses many questions that marketers must begin considering...
Learn how businesses can leverage online reviews to their advantage, especially during the critical holiday season....
Bill Tancer, general manager of global research for Experian Marketing Services, appeared on CNN Live Thanksgiving day, to answer the question, “Is Black Friday...
With the continued growth of data from the connected world, it is only a matter of time before we see offline marketing practices influenced...
Bill Tancer's take on what’s motivating holiday shopping behaviors this s...
The rapidly growing trend in devices that connect to the Internet beyond smartphones, tablets and computers, known as the “Internet of Things,” manifested itself...