What would your reaction be if you were told you were one of the four million people in the UK who had a ‘thin file’? Justifiably, your first questions might be to ask what that is and why it matters. A person has a ‘thin file’ when there is limited financial information available about them, which means usually they have a lower credit score and fewer options available when it comes to accessing financial services. Research we carried out earlier this year found 1.2 million people with thin files are in groups whose household disposable income is forecast to fall in the coming years. As a credit reference agency, responsible for helping lenders to make informed decisions about their customers, the statistics are clear in showing there is work to be done. The commitment to address this issue is part of the reason why Experian was recognised for raising Consumer Awareness in Credit at the Credit Awards 2018. How can we help lenders to better understand the four million people in the UK who, at the moment, struggle to access mainstream financial services? For many people, a typical credit report may contain a bank current account, a couple of utility suppliers, a credit card and perhaps a mortgage. But what about those who haven’t opened a bank account, pay for their electricity and gas using a top-up meter and live in rented accommodation? How can we work with mainstream lenders so they can better understand these customers, and as a result, make informed decisions? Innovation is the only answer. At Experian, we believe finding new sources of data is the key to delivering better outcomes for people who have thin files. Our work with The Big Issue Invest on the Rental Exchange, which will mean 1.2 million tenants see their rental payments on Experian credit reports for the first time, is a great example of expanding our perspective on the regular payments people already make. By sharing this information with lenders, it opens up new possibilities for tenants across the UK. Our research on thin files has accurately sketched the issue in front of us, and we are making progress in raising awareness among consumers about how they can improve their credit profile – even easy, free choices such as registering to vote. Engaging with your financial information is the first step to improving it. Our challenge is now to find more sources of data which will allow lenders to recognise potential customers who, up until now, they have been unable to support. But more than that, to offer the analytics which turns data into an invaluable resource when making decisions.
There’s no escaping the fact that data is universal; enabling our choices, fuelling our economy, informing decisions and shaping our ideas. It’s influence, driven and shaped by the digitalisation of our culture, is only set to expand as we enter the next decade. As the world becomes ever more connected, the sheer volume of available data will continue to grow at a substantial rate. So too will the range and variety of that data. With that comes huge opportunity for organisations to use data-driven solutions to not only deliver better outcomes for their customers, but take on some of the biggest challenges in society. At Experian, we believe data has the power to change the world for the better, and remain committed to creating new ways to drive innovation for the benefit of everyone. That’s why we’re proud to sponsor the very first ‘Data Excellence Award’ at the National Business Awards in November, championing the best examples of those working at the forefront of data and analytics. The ‘Experian Data Excellence Award 2018’ is designed to recognise organisations that are unlocking the power of data to create opportunities for people, businesses and society. If you understand that the value in data goes far beyond regulatory compliance, this is the award for you. It’s hugely exciting to be part of this year’s awards and we are looking forward to seeing some high-quality entries showcasing data excellence. Interested? Then visit the National Business Awards website for more information.
Today we announced our results for the last financial year. The results and the business growth are strong, and a reflection of the actions we have taken to build our success. While we posted some very good results – 8% total revenue growth for the year is great – but it is the people, the strategy and the execution behind those numbers that we are most proud of. In recent years, we intentionally set a course that started with a brand promise to power new opportunities for our clients while creating a better tomorrow for consumers and society. In the last year, towards our quest to achieve that promise, we have made significant progress: We have invested in technologies like API and analytical sandboxes to help us better serve clients worldwide and effectively and safely manage the data and decisioning tools that help our clients succeed; We have made key investments to add new sources of data – including the acquisition of Clarity Services in North America and our continued strategy to look at mobile phone data in EMEA and Asia Pacific to help those who are excluded from the traditional financial system; We have introduced new products for consumers that help them better protect their identities and help them effectively manage their financial profile and credit standings to help ensure financial access in today’s credit economy; and We have created innovations such as our “Text for Credit” offering, which not only makes it easier for consumers to have a seamless credit application process, but it also enables lenders to have a more productive relationship with consumers who are looking for loans. Those are just some of the efforts that underscore our financial results. But more important than the positive results is the fact that we achieved this growth while also staying true to our brand promise. We are doing great things around the world – for businesses, for people and for society. The possibilities and potential of data have never been more exciting or life-enhancing – and our belief remains that data is central to how we all live and has the potential to transform all our lives for the better. The work our nearly 17,000 employees are doing – and have been doing – is indeed transformational. And that is one result for which we couldn’t be prouder.
Today, we stand at the forefront of a digital revolution that is reshaping the financial services industry. And, against this backdrop, financial institutions are at vastly different levels of maturity; the world’s biggest banks are managing large-scale infrastructure migrations and making significant investments in AI while regional banks and credit unions are putting plans in place for modernization strategies, and fintechs are purpose-built and cloud native. To explore this more, I recently had the privilege of attending the annual Reuters NEXT live event in New York City. The event gathers globally recognized leaders across business, finance, technology, and government to tackle some of today’s most pressing issues. On the World Stage, I joined Del Irani, a talented anchor and broadcast journalist, to discuss the future of lending and the pivotal role of data and AI in building a more inclusive financial system. Improving financial access Our discussion highlighted the lack of access to traditional financial systems, and the impact it has on nearly 100 million people in North America alone. Globally, the problem affects over one billion people. These people, who are credit invisible, unscoreable, or have subprime credit scores, are unable to secure everyday financial products that many of us take for granted. What many don’t realize is, this is not a fringe subset of the population. Most of us, myself included, know someone who has faced the challenges of financial exclusion. Everyday Americans, including young people who are just starting out, new immigrants and people from diverse communities, often lack access to mainstream financial products. We discussed how traditional lending has a limited view of a consumer. Like looking through a keyhole, the lender’s understanding of the person in view is often incomplete and obstructed. However, with expanded data, technology, and advanced analytics, there is an opportunity to better understand the whole person, and as a result have a more inclusive financial system. At Experian, we have a unique ability to connect the power of traditional credit with alternative data, bringing a more holistic understanding of consumers and their behaviors. We are dedicated to leveraging our rich history in data and our expertise in technology to create the future of credit and ultimately bring financial power to everyone. The future of lending After spending two days with over 700 industry leaders from around the world, one thing is abundantly clear: much like the early days of the internet, today, we are at the cutting-edge of a technical revolution. Reflecting on my time at Reuters NEXT, I am particularly excited by the collective commitment to drive innovative, and smarter ways of working. We are only beginning to scratch the surface of how data and technology can transform financial services, and Experian is positioned to play a significant role. As we look to the future, I am excited about the ways we will create new opportunities for businesses and consumers alike.
The advertising ecosystem has seen significant transformation over the past few years, with increased privacy regulation, changes in available signals, and the rise of channels like connected TV and retail media. These changes are impacting the way that consumers interact with brands and how brands understand and continue to deliver relevant messages to consumers with precision. Experian has been helping marketers navigate these changes, and as a result, our marketing data and identity solutions underpin much of today’s advertising industry. We’re committed to empowering marketers and agencies to understand and reach their target audiences, across all channels. Today, we are excited to announce our acquisition of Audigent—a leading data and activation platform in the advertising industry. With Audigent’s combination of first-party publisher data, inventory and deep supply-side distribution relationships, publishers, big and small, can empower marketers to better understand their customers, expand the reach of their target audiences and activate those audiences across the most impactful inventory. I am excited to bring together Audigent’s supply-side network as a natural extension to our existing demand-side capabilities. Audigent’s ability to combine inventory with targeted audiences using first-party, third-party and contextual signals provides the best of all worlds, allowing marketers to deliver campaigns centered on consumer choices, preferences, and behaviors. The addition of Audigent further strengthens our strategy to be the premier independent provider of marketing data and identity, ultimately creating more relevant experiences for consumers. To learn more about Experian and Audigent, visit https://www.experian.com/marketing/ and https://audigent.com/.
When it comes to cybercriminals and threat vectors, we need to expect the unexpected. Experian’s 12th annual Data Breach Industry Forecast highlights several potential trends for 2025, with AI playing a central role. This year has already seen more data breaches and impacted consumers than 2023, indicating that global data breaches are not slowing down. Some things to watch out for next year includes the potential for more internal fraud. As companies train employees on AI, there is a growing risk that some will misuse their knowledge for internal theft and sourcing sensitive information. Another trend may be cyberattackers targeting large data centers, with the growth of generative AI introducing power as a new attack vector. It’s reported that a single ChatGPT query uses significantly more electricity than a standard Google search, making data centers and cloud infrastructure vulnerable, especially in countries with varying security standards. We expect AI-related attacks to dominate the headlines next year and investments in cybersecurity will increase to tackle this emerging threat, as hackers leverage AI for phishing, password cracking, malware, and deepfakes. Jim Steven, Head of Crisis and Data Response Services at Experian Global Data Breach Resolution in the UK, anticipates that global data breaches will persist at their current rate next year. He notes that ransomware attacks are likely to become even more sophisticated with the integration of AI. Additionally, Steven predicts that threat actors will escalate their tactics to achieve greater rewards, and the misuse of consumer data to damage reputations will increase in 2025. To access the complimentary report, click here.