I’m a Senior Product Strategy Manager in Experian’s Consumer Services department. I help banks connect people to the loans and credit cards they need, but my role is always changing because the world around us is changing. My team and I noticed how a whole generation is now thinking differently from other generations about the way they work and live. Rather than joining a large corporation, they make a living through a variety of platforms, like Uber, Airbnb and others — stringing together multiple jobs to make their income on their own timetable. The challenge for these people comes when they go to a bank to take out a loan, apply for a credit card or try to finance a car. The banks have difficultly gauging their risk or creditworthiness because they don’t have a traditional income source or because their credit footprint is difficult to trace. Banks refer to those types of individuals as “credit invisibles.” That’s where my team and I come in. We brainstorm ideas and create concepts for Experian to implement that will enable us to aggregate data from alternative sources — like utility bills or phone bills — to give banks a more accurate, robust view of each individual. Additionally, we create useful tools that help people manage their multiple income streams to ensure they’re able to meet their financial obligations each month. As the wealth of data in the world continues to grow, I see myself as an innovator who turns data into utility that works for people. I am constantly dreaming up new ways to connect banks with people who need a loan to feed their family, send their kids to college or buy a car for work. I want to help people take the guesswork out of taking each of life’s biggest steps. I want to empower them — through their data — to realize their dreams. Read more #ExperianStories from our colleagues around the world.
At Experian, we unlock the power of data to create opportunities for consumers, businesses and society. Every day, we help millions of people navigate key life moments, helping them to protect, manage and make the most of their data. On top of that, we continually work to make sure that we have all the right processes, policies, training, monitoring, governance and behaviours in place – to ensure that we treat all our customers fairly and avoid consumer detriment. As a result of our commitments and values, I am pleased to announce that Experian has achieved Financial Conduct Authority (FCA) authorisation. In 2014, the FCA became responsible for regulating all consumer credit and credit reference agencies in the UK and we applied for full FCA authorisation on 25 February 2016. The process has allowed us to stress-test our risk management structures and the plans we have in place to ensure fair outcomes for our customers. We have always looked to implement effective resolutions for people, to dispute what they identify as errors in their credit reports, through a responsive and fast system. It is an evolving and dynamic system and we have made many changes and improvements over the years. So we naturally welcomed the opportunity to discuss new proposals for enhancing and improving what we were already doing. Experian has always led the way in setting new benchmarks for best-practice, when it comes to both our operating standards and approach to data stewardship. As such, the authorisation from the FCA is important – and we are proud to have received the nod. This is another key milestone and we will continue to strive for the very highest standards of integrity, ensuring that we always focus on doing what's right for our customers.
I’m a Regional Sales Strategy Director for Experian in France. While Experian provides grants for entrepreneurs, we are always looking for ways to support new businesses beyond financial support. I had discovered an avenue for employees to volunteer as coaches to train budding entrepreneurs, so I brought the opportunity to Experian’s attention. Eight colleagues and I ended up bringing together entrepreneurs from the Ainée Business Incubator and a charity supporting young entrepreneurs from low-income areas in Paris for a day-long workshop in our Experian Paris office. The workshop was focused on helping entrepreneurs build elevator pitches, digital marketing plans and data protection strategies. I was running the elevator pitch session when I met an entrepreneur named Jocelyne. She wanted to set up a business importing Jamaican fruit and vegetables to the top restaurants in Paris. During the session, I coached Jocelyne and her peers through the basics of an elevator pitch, giving them opportunities to practice together in pairs before presenting to the group. Jocelyne had never given a pitch before, but she did an amazing job. She decided to pretend she was pitching Alain Ducasse – one of the big three Michelin star chefs in Paris. She talked as though he was in the room, which brought her pitch to life. She made her business sound so tasty, I was hungry myself by the end. Jocelyne had been quiet at the start of the workshop, but after giving that pitch, you could see this fresh sense of confidence in her as a new light came into her eyes. By helping one entrepreneur in Paris nail her business pitch, I got to help inspire a small amount of confidence to help Jocelyne turn her business dream into a reality. It was amazing and touching to see that kind of transformation. Read more #ExperianStories from our colleagues around the world.
Today, we stand at the forefront of a digital revolution that is reshaping the financial services industry. And, against this backdrop, financial institutions are at vastly different levels of maturity; the world’s biggest banks are managing large-scale infrastructure migrations and making significant investments in AI while regional banks and credit unions are putting plans in place for modernization strategies, and fintechs are purpose-built and cloud native. To explore this more, I recently had the privilege of attending the annual Reuters NEXT live event in New York City. The event gathers globally recognized leaders across business, finance, technology, and government to tackle some of today’s most pressing issues. On the World Stage, I joined Del Irani, a talented anchor and broadcast journalist, to discuss the future of lending and the pivotal role of data and AI in building a more inclusive financial system. Improving financial access Our discussion highlighted the lack of access to traditional financial systems, and the impact it has on nearly 100 million people in North America alone. Globally, the problem affects over one billion people. These people, who are credit invisible, unscoreable, or have subprime credit scores, are unable to secure everyday financial products that many of us take for granted. What many don’t realize is, this is not a fringe subset of the population. Most of us, myself included, know someone who has faced the challenges of financial exclusion. Everyday Americans, including young people who are just starting out, new immigrants and people from diverse communities, often lack access to mainstream financial products. We discussed how traditional lending has a limited view of a consumer. Like looking through a keyhole, the lender’s understanding of the person in view is often incomplete and obstructed. However, with expanded data, technology, and advanced analytics, there is an opportunity to better understand the whole person, and as a result have a more inclusive financial system. At Experian, we have a unique ability to connect the power of traditional credit with alternative data, bringing a more holistic understanding of consumers and their behaviors. We are dedicated to leveraging our rich history in data and our expertise in technology to create the future of credit and ultimately bring financial power to everyone. The future of lending After spending two days with over 700 industry leaders from around the world, one thing is abundantly clear: much like the early days of the internet, today, we are at the cutting-edge of a technical revolution. Reflecting on my time at Reuters NEXT, I am particularly excited by the collective commitment to drive innovative, and smarter ways of working. We are only beginning to scratch the surface of how data and technology can transform financial services, and Experian is positioned to play a significant role. As we look to the future, I am excited about the ways we will create new opportunities for businesses and consumers alike.
The advertising ecosystem has seen significant transformation over the past few years, with increased privacy regulation, changes in available signals, and the rise of channels like connected TV and retail media. These changes are impacting the way that consumers interact with brands and how brands understand and continue to deliver relevant messages to consumers with precision. Experian has been helping marketers navigate these changes, and as a result, our marketing data and identity solutions underpin much of today’s advertising industry. We’re committed to empowering marketers and agencies to understand and reach their target audiences, across all channels. Today, we are excited to announce our acquisition of Audigent—a leading data and activation platform in the advertising industry. With Audigent’s combination of first-party publisher data, inventory and deep supply-side distribution relationships, publishers, big and small, can empower marketers to better understand their customers, expand the reach of their target audiences and activate those audiences across the most impactful inventory. I am excited to bring together Audigent’s supply-side network as a natural extension to our existing demand-side capabilities. Audigent’s ability to combine inventory with targeted audiences using first-party, third-party and contextual signals provides the best of all worlds, allowing marketers to deliver campaigns centered on consumer choices, preferences, and behaviors. The addition of Audigent further strengthens our strategy to be the premier independent provider of marketing data and identity, ultimately creating more relevant experiences for consumers. To learn more about Experian and Audigent, visit https://www.experian.com/marketing/ and https://audigent.com/.
When it comes to cybercriminals and threat vectors, we need to expect the unexpected. Experian’s 12th annual Data Breach Industry Forecast highlights several potential trends for 2025, with AI playing a central role. This year has already seen more data breaches and impacted consumers than 2023, indicating that global data breaches are not slowing down. Some things to watch out for next year includes the potential for more internal fraud. As companies train employees on AI, there is a growing risk that some will misuse their knowledge for internal theft and sourcing sensitive information. Another trend may be cyberattackers targeting large data centers, with the growth of generative AI introducing power as a new attack vector. It’s reported that a single ChatGPT query uses significantly more electricity than a standard Google search, making data centers and cloud infrastructure vulnerable, especially in countries with varying security standards. We expect AI-related attacks to dominate the headlines next year and investments in cybersecurity will increase to tackle this emerging threat, as hackers leverage AI for phishing, password cracking, malware, and deepfakes. Jim Steven, Head of Crisis and Data Response Services at Experian Global Data Breach Resolution in the UK, anticipates that global data breaches will persist at their current rate next year. He notes that ransomware attacks are likely to become even more sophisticated with the integration of AI. Additionally, Steven predicts that threat actors will escalate their tactics to achieve greater rewards, and the misuse of consumer data to damage reputations will increase in 2025. To access the complimentary report, click here.