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Published: March 27, 2025 by qamarketingtechnologists

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Vision 2014: Quality Growth – Defining New Strategies

Experian is in final preparations for our upcoming Vision Conference, taking place May 4-7 in Dallas, Texas at the Omni Dallas Hotel. This year’s theme “Quality Growth – Defining new strategies” is supported consistently throughout our event agenda starting with an impressive group of speakers in our general session including President Bill Clinton, Chief Investment Strategist James W. Paulsen Ph.D. and Heisman Trophy winner, Super Bowl MVP and Pro Football Hall of Famer and Executive Chairman of Jones Lang LaSalle Americas, Roger Staubach. Each of these outstanding speakers would be incredible on their own, so hearing their message over the course of four days at Vision 2014 is something not to be missed. An Extensive Array of Breakout Session Tracks Breakthrough Data and Analytics The break-through data and analytics track will share information on innovative ways that Experian and its partners are responding to the newest challenges and opportunities facing their organizations. Session topics will cover new technologies and how they are being harnessed to address and make sense of today’s rapidly expanding data environment. Other sessions will highlight break-through analytic techniques that reveal deeper perspectives in consumer behavior and the opportunities these new insights create. Confident Growth This track is all about gaining insight into strategies for acquiring new consumers in a constantly evolving market. Focus areas include enhanced targeting based on current consumer behaviors, moving beyond traditional methods into digital channels and more effective prioritization for a holistic consumer view. Risk Redefined The risk redefined track will deliver unique perspectives on risk-management issues. Sessions provide risk-oriented discussions across a broad range of topics, including acquisitions, account and customer management, loss mitigation and collections. The risk redefined track will have attendees rethinking how they approach risk in their organizations. Unleashing Business Lending Following years of uncertainty and increased regulation, business lending is ready to be unleashed. Learn how to understand new commercial market conditions, how to recognize what business owners want in a financial institution and how to deliver on those needs in the marketplace. Discover Business Information The discover business information track provides strategic insights for businesses within the commercial credit space. Key areas of focus include the health of U.S. businesses, trends for small-business and commercial lending, finding more profitable small-business customers and sharing best practices for growing commercial portfolios while reducing risk. Beyond Financial Services Beyond Financial Services provides an opportunity to learn about the issues affecting industries outside the traditional banking community. These sessions will address the unique needs of automotive lenders, telecommunications and the public sector. Fraud Prevention Discuss current and emerging fraud prevention and identity authentication techniques spanning private, public and healthcare sectors. Hear directly from peers, service providers and industry experts about how you can make tactical and strategic improvements to current operational processes and your future road maps. Hot topics Explore innovations and new concepts related to the challenges of the ever-changing market. There will be panels and case studies by industry experts on the regulatory environment, developments to improve loss forecasting, addressing data integrity and dispute management concerns, as well as growth of mobile offers through optimization tools and unique analyses of Millennial borrowers. Connect while at Vision Experian will be sharing lots of great content from the breakout sessions via our event blog in addition to several social media channels, be sure to follow our updates: Follow us on twitter @experianvision hashtag #vision2014. You can also interact with our event speakers directly and can find many of them on our event Twitter list. Are you following our LinkedIn page? You should, we will be posting periodically to our special page on LinkedIn. Share your Vision 2014 experience with your friends and colleagues by posting photos to Instagram using hashtag #vision2014 – remember to follow our Instagram feed. Would you like to attend Vision 2014? You can find more information here.  

Apr 23,2014 by

Consumers purchasing an electric vehicle are younger and more affluent than those buying a hybrid [INFOGRAPHIC]

In honor of Earth Day, Experian Automotive released findings from an analysis comparing electric and hybrid* vehicles. Findings from the analysis showed that in 2013, more than 45 percent of hybrid car buyers were 56 years old or older, while roughly 26 percent of electric car buyers were of the same age. The greater percentage (55 percent) of electric buyers were between the ages of 36 years old and 55 years old. Additionally, nearly 21 percent of consumers purchasing an electric car had an average household income of $175,000 or more. Conversely, only 12 percent of consumers purchasing a hybrid had an average household income of the same level. *For this analysis, hybrid vehicles were defined as any vehicle with multiple power alternatives. To view the full infographic, visit http://ex.pn/1k4a0BT

Apr 22,2014 by

What is the difference between a fraud alert and security freeze?

The Information Age transformed our way of life.  It gives us new ways to communicate, have instant access to resources and the power to share information freely. Unfortunately, the luxuries of this new age pose unique threats to consumers that were inconceivable in years past. It opens doors for thieves to capitalize on unsuspecting and innocent consumers.  Fraud and identity theft is a booming business. Fraud and identity theft are important concerns for people today. Understanding the tools available to help you prevent fraud and recover from it can help you reduce concerns about your personal information being compromised. Experian understands its responsibility to educate consumers and develop resources that help consumers protect their information and take the necessary steps to resolve a crime against you. Two options available for identity theft victims to protect their credit are fraud alerts and security freezes. It is important to note that security freezes are an extreme measure. If you are planning to apply for credit or other services such as cellular telephone, rent, or utilities in the near future freezing your credit may not be advisable.

Apr 16,2014 by

Insights from Reuters Next: Building a More Inclusive Financial System with Data and AI

Today, we stand at the forefront of a digital revolution that is reshaping the financial services industry. And, against this backdrop, financial institutions are at vastly different levels of maturity; the world’s biggest banks are managing large-scale infrastructure migrations and making significant investments in AI while regional banks and credit unions are putting plans in place for modernization strategies, and fintechs are purpose-built and cloud native.  To explore this more, I recently had the privilege of attending the annual Reuters NEXT live event in New York City. The event gathers globally recognized leaders across business, finance, technology, and government to tackle some of today’s most pressing issues.  On the World Stage, I joined Del Irani, a talented anchor and broadcast journalist, to discuss the future of lending and the pivotal role of data and AI in building a more inclusive financial system. Improving financial access Our discussion highlighted the lack of access to traditional financial systems, and the impact it has on nearly 100 million people in North America alone. Globally, the problem affects over one billion people. These people, who are credit invisible, unscoreable, or have subprime credit scores, are unable to secure everyday financial products that many of us take for granted.  What many don’t realize is, this is not a fringe subset of the population. Most of us, myself included, know someone who has faced the challenges of financial exclusion. Everyday Americans, including young people who are just starting out, new immigrants and people from diverse communities, often lack access to mainstream financial products.  We discussed how traditional lending has a limited view of a consumer. Like looking through a keyhole, the lender’s understanding of the person in view is often incomplete and obstructed. However, with expanded data, technology, and advanced analytics, there is an opportunity to better understand the whole person, and as a result have a more inclusive financial system.  At Experian, we have a unique ability to connect the power of traditional credit with alternative data, bringing a more holistic understanding of consumers and their behaviors. We are dedicated to leveraging our rich history in data and our expertise in technology to create the future of credit and ultimately bring financial power to everyone. The future of lending After spending two days with over 700 industry leaders from around the world, one thing is abundantly clear: much like the early days of the internet, today, we are at the cutting-edge of a technical revolution. Reflecting on my time at Reuters NEXT, I am particularly excited by the collective commitment to drive innovative, and smarter ways of working.  We are only beginning to scratch the surface of how data and technology can transform financial services, and Experian is positioned to play a significant role. As we look to the future, I am excited about the ways we will create new opportunities for businesses and consumers alike.    

Dec 13,2024 by Scott Brown

Powering the Advertising Ecosystem with Our Identity and Activation Capabilities

The advertising ecosystem has seen significant transformation over the past few years, with increased privacy regulation, changes in available signals, and the rise of channels like connected TV and retail media. These changes are impacting the way that consumers interact with brands and how brands understand and continue to deliver relevant messages to consumers with precision.   Experian has been helping marketers navigate these changes, and as a result, our marketing data and identity solutions underpin much of today’s advertising industry. We’re committed to empowering marketers and agencies to understand and reach their target audiences, across all channels. Today, we are excited to announce our acquisition of Audigent—a leading data and activation platform in the advertising industry.   With Audigent’s combination of first-party publisher data, inventory and deep supply-side distribution relationships, publishers, big and small, can empower marketers to better understand their customers, expand the reach of their target audiences and activate those audiences across the most impactful inventory.      I am excited to bring together Audigent’s supply-side network as a natural extension to our existing demand-side capabilities. Audigent’s ability to combine inventory with targeted audiences using first-party, third-party and contextual signals provides the best of all worlds, allowing marketers to deliver campaigns centered on consumer choices, preferences, and behaviors.    The addition of Audigent further strengthens our strategy to be the premier independent provider of marketing data and identity, ultimately creating more relevant experiences for consumers.   To learn more about Experian and Audigent, visit https://www.experian.com/marketing/ and https://audigent.com/.  

Dec 04,2024 by Scott Brown

Experian Releases its 12th Annual Data Breach Industry Forecast Highlighting Five Predictions for 2025

When it comes to cybercriminals and threat vectors, we need to expect the unexpected. Experian’s 12th annual Data Breach Industry Forecast highlights several potential trends for 2025, with AI playing a central role. This year has already seen more data breaches and impacted consumers than 2023, indicating that global data breaches are not slowing down. Some things to watch out for next year includes the potential for more internal fraud. As companies train employees on AI, there is a growing risk that some will misuse their knowledge for internal theft and sourcing sensitive information. Another trend may be cyberattackers targeting large data centers, with the growth of generative AI introducing power as a new attack vector. It’s reported that a single ChatGPT query uses significantly more electricity than a standard Google search, making data centers and cloud infrastructure vulnerable, especially in countries with varying security standards. We expect AI-related attacks to dominate the headlines next year and investments in cybersecurity will increase to tackle this emerging threat, as hackers leverage AI for phishing, password cracking, malware, and deepfakes. Jim Steven, Head of Crisis and Data Response Services at Experian Global Data Breach Resolution in the UK, anticipates that global data breaches will persist at their current rate next year. He notes that ransomware attacks are likely to become even more sophisticated with the integration of AI. Additionally, Steven predicts that threat actors will escalate their tactics to achieve greater rewards, and the misuse of consumer data to damage reputations will increase in 2025. To access the complimentary report, click here.

Dec 03,2024 by Michael Bruemmer

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