During a year of the pivot, Experian North America remained focused on our purpose: Creating a Better Tomorrow. It’s not just a marketing tag line. It’s the lens through which we care for our employees, and how they in turn fuel innovations to serve our communities when they need help the most. That’s why this year’s 31 ranking in the Fortune "100 Best Companies to Work For" is so incredibly meaningful. For this year’s national award, two elements were considered: confidential employee feedback and the programs companies created to support people and communities in response to COVID-19. The employee surveys were distributed last summer, in the thick of pandemic restrictions and lockdowns. All around, we saw improvement: 50 percent of employees responded to the surveys (compared to 43 percent the year before), and 92 percent of employees attest that Experian is a Great Company to Work For (compared to 86 percent the year before). We’ve worked hard to build an employee culture over the past several years that continuously strives for inclusion and equity. This foundation became instrumental to how we navigated the past twelve months. Our employee resource groups took the lead to support our colleagues with the creation of a dynamic mental health and well-being guide, producing programs that brought awareness and support during social unrest and the rise in racism, and arranging annual celebrations to provide a touch of “normalcy.” Through a year that also included natural disasters such as the arctic blast, wildfires, storms and flooding, we have been there for each other. From free credit reports for consumers and small businesses, to products and services that enable governments, healthcare providers and nonprofits to prepare for and serve populations in crisis, Experian North America’s workforce leveraged diversity of perspectives, backgrounds and experiences to help vulnerable populations in crisis from COVID-19. Even through lockdowns and restrictions, employees logged 18,000 volunteer hours to increase financial inclusivity, support frontline healthcare workers, honor the nation’s military and veterans, and fight hunger. The Human Rights Campaign Foundation gave Experian North America a perfect score in its Corporate Equality Index for the third year in a row, and the company earned its recertification as a Great Place to Work. It has been named one of the top 10 Fortune’s Best Workplaces in Financial Services and Insurance, and a Comparably Top 50 company for Best Outlook 2021. Experian Costa Rica, part of our North America region, also earned Great Place to Work honors for the third year in a row. Our purpose runs deep. We put our people at the heart of how we run our business and it guides how we serve our consumers, clients and each other. We will continue this momentum of the 2021 Fortune 100 Best Companies to Work For by helping to drive financial inclusion and equity, growing our business through innovation, and creating opportunities for our coworkers to thrive and build meaningful careers.
Today is Transgender Day of Visibility. A day to celebrate trans people around the world, highlighting their experiences, perspectives and also unfortunately spotlighting the discrimination and challenges they still face. A recent report from TotalJobs found that the number of trans workers in the UK surveyed who said they hid their gender identity at work has risen in the past 5 years – from 52% in 2016 to 65% in 2021. It also found that 43% of trans employees surveyed said they had left a job because the environment was unwelcoming, up from 36% in 2016. This should make us all sit up and want to take action. At Experian, we want colleagues of all gender identities to feel comfortable and safe bringing their whole selves to work. We’ve been working hard on how we can continue to improve the support we offer our trans and non-binary colleagues. We realise that choosing to be open about one’s gender identity is a very personal decision, but all trans and non-binary employees should feel safe at Experian if they choose to disclose. Last year we re-wrote our Transitioning at Work policy to ensure it is reflective and inclusive of the experiences and identities of employees who may use it. We offer paid leave to attend medical appointments and we also provide help in changing your records on our systems. Where an employee chooses to disclose information about their gender identity or status, we treat this information with the utmost confidentiality. We never share this information without the written consent of the individual. We encourage our employees to self-identify and recognise the issues in the current Gender Recognition Act. In September, we supported Stonewall’s Trans Right are Human Rights campaign, pushing for its reform. We continue to monitor the progress that has been made but also progress that is yet to come. It’s important you know that Experian will never ask for you to show a Gender Recognition Certificate (GRC) and we respect your right to privacy as to whether or not you have one. At Experian, we take an always listening, always learning approach to building awareness and acceptance. Creating safe spaces for meaningful dialogue is something we really strive for. It is the responsibility of all our employees to respect their colleagues and to create an inclusive workplace where everyone feels they can belong. We have zero tolerance for discrimination, bullying or harassment and take any incidents very seriously. Experian continues to work with the Experian Pride Network UK&I alongside LGBTQ+ charities Stonewall and Mermaids in the UK to further the inclusion of our trans and non-binary employees. We want all trans and non-binary employees at Experian to feel safe and be able to be themselves at work and we expect all colleagues to support each other to make that real.
After launching Experian Boost, the first-of-its-kind tool that allows consumers to instantly increase their credit scores, in March 2019 we recently reached a significant milestone. Millions of consumers have boosted their credit scores to the tune of 50 million total points. This means many consumers have improved score bands, saved money with better interest rates, and maybe reached some of their financial goals such as gaining access to credit for a home. In fact, we know our Boost users have gained access to more than 1.7 billion total dollars in credit as a result of improving their credit score. The idea behind Experian Boost is to give consumers control over their credit – to enable them to make real, substantial progress in their financial health journey by getting “credit” for paying bills on time. Our ability to help consumers in a challenging economic climate is what drives us to continue to innovate. For example, we recently expanded Experian Boost to add positive payment history for video streaming services such as Netflix in addition to telecom and utility payments. The benefits to having control and using tools like Experian Boost do not end there. Consumers receive a boosted FICO® Score, which is used by a majority of lenders giving them a great opportunity for credit with better terms. In the first year after launching, we saw one million consumers add a credit card and nearly 250,000 consumers acquired an auto loan. Also, some consumers earned a credit score for the first time. What is also significant about Experian Boost is that this type of financial control and opportunity gives consumers a sense of empowerment, motivation and satisfaction that they can take a positive step in their financial journey. We’ve heard this firsthand from consumers through focus groups, and we even featured some consumers in our commercials who shared their positive experiences in front of the camera. This sentiment of empowerment among consumers is especially important right now as many are struggling financially due to the pandemic. We have many exciting new tools launching in 2021 and will continue to focus on empowering consumers to reach their financial goals. To learn more about Experian Boost, visit www.experian.com/boost.
Today, we stand at the forefront of a digital revolution that is reshaping the financial services industry. And, against this backdrop, financial institutions are at vastly different levels of maturity; the world’s biggest banks are managing large-scale infrastructure migrations and making significant investments in AI while regional banks and credit unions are putting plans in place for modernization strategies, and fintechs are purpose-built and cloud native. To explore this more, I recently had the privilege of attending the annual Reuters NEXT live event in New York City. The event gathers globally recognized leaders across business, finance, technology, and government to tackle some of today’s most pressing issues. On the World Stage, I joined Del Irani, a talented anchor and broadcast journalist, to discuss the future of lending and the pivotal role of data and AI in building a more inclusive financial system. Improving financial access Our discussion highlighted the lack of access to traditional financial systems, and the impact it has on nearly 100 million people in North America alone. Globally, the problem affects over one billion people. These people, who are credit invisible, unscoreable, or have subprime credit scores, are unable to secure everyday financial products that many of us take for granted. What many don’t realize is, this is not a fringe subset of the population. Most of us, myself included, know someone who has faced the challenges of financial exclusion. Everyday Americans, including young people who are just starting out, new immigrants and people from diverse communities, often lack access to mainstream financial products. We discussed how traditional lending has a limited view of a consumer. Like looking through a keyhole, the lender’s understanding of the person in view is often incomplete and obstructed. However, with expanded data, technology, and advanced analytics, there is an opportunity to better understand the whole person, and as a result have a more inclusive financial system. At Experian, we have a unique ability to connect the power of traditional credit with alternative data, bringing a more holistic understanding of consumers and their behaviors. We are dedicated to leveraging our rich history in data and our expertise in technology to create the future of credit and ultimately bring financial power to everyone. The future of lending After spending two days with over 700 industry leaders from around the world, one thing is abundantly clear: much like the early days of the internet, today, we are at the cutting-edge of a technical revolution. Reflecting on my time at Reuters NEXT, I am particularly excited by the collective commitment to drive innovative, and smarter ways of working. We are only beginning to scratch the surface of how data and technology can transform financial services, and Experian is positioned to play a significant role. As we look to the future, I am excited about the ways we will create new opportunities for businesses and consumers alike.
The advertising ecosystem has seen significant transformation over the past few years, with increased privacy regulation, changes in available signals, and the rise of channels like connected TV and retail media. These changes are impacting the way that consumers interact with brands and how brands understand and continue to deliver relevant messages to consumers with precision. Experian has been helping marketers navigate these changes, and as a result, our marketing data and identity solutions underpin much of today’s advertising industry. We’re committed to empowering marketers and agencies to understand and reach their target audiences, across all channels. Today, we are excited to announce our acquisition of Audigent—a leading data and activation platform in the advertising industry. With Audigent’s combination of first-party publisher data, inventory and deep supply-side distribution relationships, publishers, big and small, can empower marketers to better understand their customers, expand the reach of their target audiences and activate those audiences across the most impactful inventory. I am excited to bring together Audigent’s supply-side network as a natural extension to our existing demand-side capabilities. Audigent’s ability to combine inventory with targeted audiences using first-party, third-party and contextual signals provides the best of all worlds, allowing marketers to deliver campaigns centered on consumer choices, preferences, and behaviors. The addition of Audigent further strengthens our strategy to be the premier independent provider of marketing data and identity, ultimately creating more relevant experiences for consumers. To learn more about Experian and Audigent, visit https://www.experian.com/marketing/ and https://audigent.com/.
When it comes to cybercriminals and threat vectors, we need to expect the unexpected. Experian’s 12th annual Data Breach Industry Forecast highlights several potential trends for 2025, with AI playing a central role. This year has already seen more data breaches and impacted consumers than 2023, indicating that global data breaches are not slowing down. Some things to watch out for next year includes the potential for more internal fraud. As companies train employees on AI, there is a growing risk that some will misuse their knowledge for internal theft and sourcing sensitive information. Another trend may be cyberattackers targeting large data centers, with the growth of generative AI introducing power as a new attack vector. It’s reported that a single ChatGPT query uses significantly more electricity than a standard Google search, making data centers and cloud infrastructure vulnerable, especially in countries with varying security standards. We expect AI-related attacks to dominate the headlines next year and investments in cybersecurity will increase to tackle this emerging threat, as hackers leverage AI for phishing, password cracking, malware, and deepfakes. Jim Steven, Head of Crisis and Data Response Services at Experian Global Data Breach Resolution in the UK, anticipates that global data breaches will persist at their current rate next year. He notes that ransomware attacks are likely to become even more sophisticated with the integration of AI. Additionally, Steven predicts that threat actors will escalate their tactics to achieve greater rewards, and the misuse of consumer data to damage reputations will increase in 2025. To access the complimentary report, click here.