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As our world becomes increasingly data-driven, the demand for automation will continue to grow. At Experian, we believe that harnessing the power of data can create opportunities for businesses to succeed and society to thrive. We’re proud to have a culture dedicated to continuous innovation and it’s one of the reasons we were selected as the winner of Cloudera’s 2020 Data Impact Awards in the Data for Enterprise AI Category. The award honors organizations that have built and deployed systems for enterprise-scale machine learning and have harnessed AI to automate, secure, and standardize decision making. Cloudera’s annual Data Impact Awards recognizes organizations whose data projects deliver significant benefits to their business and the broader community. Experian was granted the award for the work our Business Information Services’ Data Enrichment Team did to build and launch six different data maintenance applications, which allowed us to more quickly identify data inconsistencies through automation and machine learning. An example of this is Experian’s Velcro application, which is powered by machine learning. In real-time, it can help prevent and resolve duplicate records while also improving the customer experience. This is just one example of how Experian is investing in data-driven solutions to create a better tomorrow on the road to recovery ahead of us. As we head into the new year, we will continue to innovate using the most cutting-edge technologies to make an impact in the business communities we serve. The winners, which each represent innovation and leadership in their respective industry, were selected by a panel of distinguished thought-leaders and expert industry analysts. To learn more about this award win, visit https://blog.cloudera.com/2020-data-impact-award-winner-spotlight-experian/. You can view the full list of 2020 Data Impact Award winners here.

A few weeks ago, we were able to share the exciting news about a new partnership we launched with the NAACP Empowerment Program. The Home Preservation Grant provides funding assistance to select Atlantans who are at risk of losing their homes because of a COVID-19-related hardship. It's part of Experian’s United for Financial Health program, which aims to empower and protect vulnerable consumers to improve their financial health through education and action. Today, we are excited to announce that 21 Atlanta-area homeowners are receiving grants for mortgage relief through this pilot program, just in time for the holidays. The recipients represent neighborhoods across Atlanta, including Christopher Heard, who serves our country in the Army National Guard Reserve and works in the airline industry. After Christopher’s employer cut his hours, he found it difficult to meet his mortgage payments on time. He told us, “We basically lost about 25 to 30% of our salaries across the board. COVID-19 was an unexpected curveball for everyone. This grant helps put me back on track, so I am grateful. I’d like to send a sincere thank you to the NAACP and Experian for their help.” Here’s a look at how the Home Preservation Grant is helping Christopher and other homeowners and communities in Atlanta. There are so many people like Christopher across Atlanta and in the U.S., who are struggling with their financial situation due to COVID-19. We believe that the Home Preservation Grant is such a meaningful program making a real difference in people’s lives and brings to life how Experian is promoting financial inclusion for all.

While there is no question the pandemic continues to create a challenging financial situation for millions of consumers, this is not the case for everyone. Because Americans are finding themselves in unique financial situations, there is not a one size fits all solution for maintaining access to the credit economy. As 2020 comes to a close and U.S. consumers and businesses grapple with another surge in COVID-19 cases, it is critical for the credit services industry to continually recognize and assess the impact the pandemic is having on consumer’s financial health. At Experian, our role is to help lenders understand consumer’s unique circumstances, so they know who they are talking to and what risk an applicant represents at any given time. We use the power of data, including traditional credit data, alternative data and consumer permissioned data, to accomplish this objective. I was recently invited to speak with Cheddar’s Nora Ali to share my views on the Road to Recovery from the pandemic, how we can maintain access to the credit economy and ways consumers can protect their credit standing and financial health during this time. You can watch the full interview here. I believe data is key to maintaining access to the credit economy and protecting consumer financial health, especially in environments like the one we currently find ourselves in.