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On Nov. 8, 2016, citizens across the country will flock to polling stations to cast their votes for the 45th President of the United States. Until then, however, you can expect to hear a number of candidates offer their views on a plethora of political issues over the next year, including small business. As a battleground for political debate and its importance to economic success, small businesses can have a tremendous impact on the upcoming election, and those to follow. Gaining insight into the small business community is more important than ever and critical to understanding their needs and helping them grow. As part of its latest analysis on small businesses, Experian examined the financial and demographic characteristics of small-business owners by political affiliation. The research found that Republicans made up the largest percentage of the small business owner population at approximately 35 percent. They were followed by Democrats at 29.4 percent and Independents at 15.8 percent. Findings from the study also showed that small-business owners who identify as Independent may have the most education experience. More than 73 percent of Independents have some college experience, and 45 percent have earned a bachelor’s degree. Comparatively, 72.3 percent of small-business owners who identify as Republican have some college experience and 44.1 percent have earned a bachelor’s degree, while Democrats account for 66 percent and 39.3 percent, respectively. When it comes to the credit and payment behavior of these small-business owners, the research found that Republicans have the highest average business loan balances and the second-highest consumer loan balances at $9,823 and $193,483, respectively. Democrats fell on the other end of the spectrum with the lowest average business ($7,540) and consumer ($172,653) loan balances. Furthermore, Republican small-business owners demonstrated good payment behavior, with the lowest delinquency rates (91-plus days) for commercial and consumer credit cards at 0.98 percent and 5.8 percent, respectively. For a more in-depth look into the characteristics of small-business owners by political affiliation, register for our Webinar that will take place on Jan. 20, 2016 at 1 p.m. Eastern time. Painting a clearer picture of the small business community, enables government officials, lenders and business professionals to better understand the ins and outs of small-business owners, and gain insight into what matters most to them. Small businesses are the backbone of our economy and fixtures in the local community. By addressing the needs of small businesses, and setting them up for success, our economy and society can continue to prosper.

Small Business Saturday is just around the corner, and as it approaches there are a growing number of advertising campaigns encouraging consumers to forego the big box retailers in favor of shopping local. As a supporter of my own neighborhood small businesses, I can appreciate the effort. After all, the success of small businesses is what really drives our economy forward. Not only do they provide employment opportunities for those in the community, but small businesses often bring a level of innovation and can stimulate growth. However, in the midst of the day-to-day activities, especially during the holiday season, small business owners often overlook a crucial component of their businesses – their business credit. While some small business owners may not realize it, a business’s credit profile can be as critical to its success as heavy foot traffic. At Experian, we’re committed to educating small business owners on the importance of business credit, as well as how they can make their business credit work for them. The actionable insights available through a small business’s credit profile can help position it for new growth opportunities. To help keep small business owners on track this holiday season, below are seven tips to help prevent these often overlooked aspects of business credit. Get your business credit profile into the best shape ever. A positive business credit profile can help your business grow. Lenders and suppliers often make lending decisions and determine interest rates based on the information within your business credit report. Access to financial capital at affordable rates enables small businesses to order inventory, pay employees or expand into new areas. Separate your business credit profile from your consumer credit profile. Building a separation between the two can help your business develop credibility that matters to banks, suppliers and other lenders, as well as protects your consumer credit should your business run into hard times or vice versa. Encourage your creditors and suppliers to report your payment history to commercial credit bureaus. Just because you have a business, do not assume you have a business credit report. Unless your creditors are reporting timely payments to commercial credit bureaus, a good track record will not impact your business credit profile. Pay bills on time! Sound payment practices are key to a solid business credit profile. Timely payments can demonstrate your ability to adhere to agreed-upon credit terms and show that your business is a low credit risk. Be consistent. Making timely payments for an extended period of time is healthy. Just as anything else, a longer track record indicates consistent behavior. The longer a positive commercial account is open, the more confidence a lender can when extending loan terms. Continually monitor your business credit report for accuracy. As small businesses grow and change over time, basic facts about the business can frequently change. It’s important to keep updated information and avoid unpleasant surprises, especially when applying for a loan. Consistent monitoring will also enable owners detect potential business fraud. Check the commercial credit reports of current and potential suppliers. Understanding a potential supplier’s credit history can help identify which businesses you want to do business with. For instance, you may gain insight whether or not a supplier can deliver materials to your business in a timely manner. Small business owners can also learn about the fundamentals of business credit and its impact on a business’s growth during an Experian hosted tweet chat on Thursday, Nov. 12 at 1:00pm Pacific time. You can follow the conversation using #BizSmallTalk. As the saying goes, “knowledge is power.” By gaining a deeper understanding of the ins and outs of business credit, and leveraging the insights from their business’s credit profile, small business owners will be able to open new doors and take their companies to new heights.

The Millennial generation comprise approximately 80 million people – the largest in history. Thus, it is no surprise that every type or organization from financial to automotive to healthcare are seeking to better understand their mindset and habits. Experian also recently took a look at these post-Baby Boomers to learn more about their approach to personal finance conducting a national survey among more than 1,000 people ages 19-34. Interestingly, what the findings showed was that there is a strong dichotomy in many areas; we saw a disconnect between what Millennials know about personal finance (not a lot) vs. how they manage it with the latest tools and resources (on the cutting-edge). The survey respondents are quick to try new products and services but also lack loyalty and always look for the next best thing. They are also torn between feeling concerned about their finances, however are optimistic about their future financial outlook. When it comes to credit, there is a lack of awareness about how credit scores are created (67%) and 61 percent check their credit reports less than every three months. The main reason for not checking reports and scores was that it’s not necessary (35%/37%). Yet, 71 percent feel confident about their credit knowledge. View the survey report here: Experian Millennial Credit & Finance Survey Report Part I of II


