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Last year, Rep. Heath Shuler (D-NC) introduced the Medical Debt Resolution Act (H.R. 2086), which would amend the Fair Credit Reporting Act to require the Consumer Reporting Agencies (CRAs) to remove paid or settled medical debt from a consumers’ credit file. The bill would require information related to a single fully paid or settled medical debt of $2,500 or less that had been characterized as delinquent, charged off, or in collection for credit reporting purposes, which, from the date of payment or settlement, antedates the report by more than 45 calendar days. As a general rule, expunging predictive information is not in the best interest of consumers or credit granters — both of which benefit when credit reports and scores are as accurate and predictive as possible. If any type of debt information proven to be predictive is expunged, consumers risk exposure to improper credit products as they may appear to be more financially equipped to handle new debt. It’s important to note that medical debts are never taken into consideration by the credit scoring company VantageScore if the debt reporting is known to be from a medical facility. The challenge, however, is knowing when a debt is medical related. For example, when a medical debt is outsourced to a third-party collection agency it is difficult to know the true origin of the debt. Collection accounts of lower than $250, or ones that have been settled, have less impact on a consumer’s VantageScore. The legislation also does not address medical bills paid with a credit card and there is risk that the current language could be interpreted to require that a credit card balance containing paid medical debt be expunged from a credit file. This is a growing issue as patients pay about $45 billion in medical costs with a credit card, according to a 2007 report by Mckinsey & Company. Share your thoughts … Congress Looks at Removing Paid or Settled Medical Debt from Credit Reports ex.pn/LTrVKn — Experian News (@ExperianNews) June 28, 2012 Photo: Shutterstock
Experian Automotive today announced that there were 17.3 million more light-duty vehicles seven years and older on the road in the United States than there were three years ago. According to its Q1 2012 Vehicles in Operation (VIO) market analysis, Experian Automotive also found that there were more than 245 million vehicles on U.S. roads, and that the age of vehicles increased when compared to Q1 2011, up 1.9 percent to an average age of 11 years. “An increase of later-model vehicles on the road is a positive sign for the industry because it creates growth opportunities in the important aftermarket sector,” said Jeffrey Anderson, director of consulting and analytics for Experian Automotive. “With lower scrappage rates, historically large sales of older-model vehicles and an increase in incentives for maintaining vehicle ownership, aftermarket part manufacturers and retailers will see an influx of shoppers looking to extend the life of their vehicle.” Additional data from the report showed Ford as the most prevalent make on the road in Q1, followed by Chevrolet, Toyota and Honda for both Canada and the United States. At the model level, the U.S. analysis showed that the Ford F-150 had the largest volume on the road, followed by the Honda Accord, Toyota Camry and Chevrolet Silverado. Other findings from the analysis showed that light trucks in the United States continue to grow and maintain a higher percentage of the total VIO than passenger cars. Light trucks made up 50.8 percent of the total U.S. VIO in Q1 2012, compared with 49.2 percent of passenger cars. Full-sized pickups make up the greatest percentage of VIO, at 14.6 percent overall, with General Motors, Ford, Chrysler and Toyota making up the greatest majority (98.7 percent) of those vehicles. Additional Q1 2012 findings for the United States include: Hybrid/Electric vehicles represent 0.9 percent of VIO in the United States 78.5 percent of all light-duty vehicles in the United States are 15 years old or newer The top five vehicle segments in the United States make up 50.1 percent of the VIO market Findings from the Canadian Q1 2012 VIO analysis include: More than 22 million vehicles were registered, up from 21.5 million in Q1 2011 The average age of all light-duty vehicles was 9.6 years The largest volume models were Honda Civic, Ford F-150, Toyota Corolla and Dodge Grand Caravan Passenger cars made up the greatest majority of VIO at 53.2 percent, and light trucks only encompassed 46.8 percent Small-economy cars were favored over full-sized pickups, with small cars encompassing 17 percent of the total VIO Hybrid/Electric vehicles represented only 0.4 percent of VIO 85.3 percent of all light-duty vehicles are 15 years old or newer The top five vehicle segments (small economy car, full-sized pickup, lower midrange car, standard midrange car and minivan) made up 60 percent of the Canadian market Click here to tweet this post. Photo: Shutterstock
Experian Marketing Services’ CheetahMail® developed a new Pinterest email functionality late last year that has produced significantly higher both open and click rates for emails with the functionality, while also enabling retailers’ products to go viral. Several retailers, including Ballard Designs, have seen significant increases in click-to-open rates, Pinterest followers and pinboard activity by incorporating the capability into their email campaigns. Specifically, the Pinterest feature allows brands to incorporate “Pin It” functionality within their promotional emails, so that consumers can link products they like to specific pinboards. Email recipients are able to easily share the products featured within the body of the email with friends and followers simply by clicking on the “Pin It” icon — the power of which is word-of-mouth product awareness. The feature is easy to implement, and the CheetahMail team provides the strategy and guidance on how to integrate Pinterest into campaigns, as well as the kinds of campaigns that are best suited to leverage the channel. “We recognized the viral value of Pinterest early and recommended the ‘Pin It’ functionality to clients to help with customer engagement,” said Yara Lutz, vice president of Client Services at Experian CheetahMail. “The emails with the ‘Pin-It’ functionality have consistently delivered increased click-to-open rates and helped our clients, such as Ballard Designs, expand their presence on this valuable social networking site.” Ballard Designs “Spring Favorites Campaign” With the help of its Experian CheetahMail account team, Ballard Designs launched a Customer Spring Favorites promotional email to consumers. The email included six individual products with “Pin It” icons and delivered excellent results. Specifically, Ballard Designs saw: A 2.8 percent increase in click-to-open rates More than 15 percent increase in Pinterest followers within the first week of deployment A 33 percent increase in pinboard activity “Knowing our brand well, Experian CheetahMail proactively reached out to help us strategize and execute the new ‘Pin It’ in email functionality,” said James Pope, director of public relations and social media for Ballard Designs. “It was very easy, and we are extremely pleased with the results of our first ‘Pin It’ campaign, which enabled six products to be ‘pinned’ separately from within the email, increasing click-to-open rates, Pinterest followers and pinboard activity. The functionality has now become an integral part of our ongoing email campaigns.” Pinterest campaigns create higher open and click rates Looking at brands currently sending ‘Pin Us’ campaigns, Experian CheetahMail found that ‘Pin Us’ mailings are generating higher open and click rates when compared to other mailings from the same brands among Experian CheetahMail clients. Pinterest mailings overall are generating 11 percent higher open rates and 25 percent higher click rates than other email campaigns between January 2012 and March 2012. For more information about how Ballard Designs used the Pinterest feature to its advantage, please read the full Ballard Designs case study and view the Social Media’s Hot Trends Webinar.
Today, we stand at the forefront of a digital revolution that is reshaping the financial services industry. And, against this backdrop, financial institutions are at vastly different levels of maturity; the world’s biggest banks are managing large-scale infrastructure migrations and making significant investments in AI while regional banks and credit unions are putting plans in place for modernization strategies, and fintechs are purpose-built and cloud native. To explore this more, I recently had the privilege of attending the annual Reuters NEXT live event in New York City. The event gathers globally recognized leaders across business, finance, technology, and government to tackle some of today’s most pressing issues. On the World Stage, I joined Del Irani, a talented anchor and broadcast journalist, to discuss the future of lending and the pivotal role of data and AI in building a more inclusive financial system. Improving financial access Our discussion highlighted the lack of access to traditional financial systems, and the impact it has on nearly 100 million people in North America alone. Globally, the problem affects over one billion people. These people, who are credit invisible, unscoreable, or have subprime credit scores, are unable to secure everyday financial products that many of us take for granted. What many don’t realize is, this is not a fringe subset of the population. Most of us, myself included, know someone who has faced the challenges of financial exclusion. Everyday Americans, including young people who are just starting out, new immigrants and people from diverse communities, often lack access to mainstream financial products. We discussed how traditional lending has a limited view of a consumer. Like looking through a keyhole, the lender’s understanding of the person in view is often incomplete and obstructed. However, with expanded data, technology, and advanced analytics, there is an opportunity to better understand the whole person, and as a result have a more inclusive financial system. At Experian, we have a unique ability to connect the power of traditional credit with alternative data, bringing a more holistic understanding of consumers and their behaviors. We are dedicated to leveraging our rich history in data and our expertise in technology to create the future of credit and ultimately bring financial power to everyone. The future of lending After spending two days with over 700 industry leaders from around the world, one thing is abundantly clear: much like the early days of the internet, today, we are at the cutting-edge of a technical revolution. Reflecting on my time at Reuters NEXT, I am particularly excited by the collective commitment to drive innovative, and smarter ways of working. We are only beginning to scratch the surface of how data and technology can transform financial services, and Experian is positioned to play a significant role. As we look to the future, I am excited about the ways we will create new opportunities for businesses and consumers alike.
We believe that financial literacy leads to empowerment. That is why Experian supports initiatives and partners with community organizations to deliver financial education. We also develop products and services that give more control to consumers over their credit profile and financial health. As part of advancing our mission of Financial Power to All®, we are proud to announce we are helping more than 5,000 Hispanic individuals nationwide by relieving $10 million dollars of consumer debt. To provide families with this boost, we joined forces with ForgiveCo, a Public Benefit Corporation (PBC), to administer the acquisition and cancellation of qualifying consumer debt for the selected recipients. Beneficiaries will also receive a one-year premium Experian membership for free that offers access to their Experian credit report in English and Spanish[i], FICO® Score[ii], bilingual educational content, and other financial resources. We hope this effort helps raise awareness of the importance of financial literacy for everyone, and that Experian has resources to help individuals reach their financial dreams. To amplify the message, we collaborated with multi-platinum, award-winning singer and songwriter Prince Royce and you can see his video here. In fact, we have been making a concerted effort the last several years to evolve our educational resources and products to better support all underserved communities. Some of our other activities include the creation of the B.A.L.L. for Life initiative that connects African American and Hispanic youth with financial education, supporting scholarships for Asian Americans through the Ascend organization, providing custom resources for Out & Equal and Born This Way Foundation for the LGBTQ+ community, supporting the NextGen Innovation Lab for Disability:IN, and sponsoring credit counseling for the military community with Operation HOPE. For resources in Spanish, Experian offers a credit e-book and consumers can access a full suite of articles at the Ask Experian blog here. [i] Only Experian credit reports are available in Spanish. All other services associated with an Experian membership are available in English only. English fluency is required for full access to Experian’s products. [ii] Credit score calculated based on FICO® Score 8 model. Your lender or insurer may use a different FICO® Score than FICO® Score 8, or another type of credit score altogether. Learn more.
Amid some of the financial challenges that underserved communities experience, members across the financial services community remain committed to championing initiatives and programs that drive greater financial inclusion. In fact, collaboration has led to the inclusion of non-debt related payment information on consumers’ credit profiles, as well as digital services that make it easier to manage money. These efforts have helped to broaden access to fair and affordable financial resources for more individuals. While significant progress has been made, there is still more work to do. However, some of the misconceptions and myths about the financial services community are hindering further advancement. Debunking these myths will accelerate progress by building trust between the financial services community and consumers. Person withdrawing money from ATM contactless Myth #1: “Financial institutions have no interest in underserved consumers or credit invisibles.” The truth is, banks and credit unions want to say “yes” to more prospective borrowers, including individuals and families from underserved communities. Beyond being the right thing to do, it’s an opportunity to potentially build lifelong relationships with a relatively untapped market. A show of good faith to communities who have largely been ignored by the financial system could lead to customer loyalty that may extend to their family and friends. That’s why participants across the financial ecosystem have been proponents of including expanded data sources—such as on-time telecom, utility and video streaming service payments—on to consumer credit reports, as well as exploring other Fair Credit Reporting Act (FCRA)-regulated data sources, including payment data on short-term small dollar loans and expanded public records data. Making this data more accessible to lenders provides a more comprehensive view of a consumer’s ability and willingness to repay outstanding debt—an actionable solution to extending credit to consumers without lenders taking on additional risk. Myth #2: “There is a lack of trustworthy financial education resources.” The financial services community and affiliated organizations recognize that empowering people with financial knowledge and skillset are critical to consumers’ financial success. In fact, banks and credit unions are partnering with nonprofits and non-governmental organizations to better understand the unique challenges and opportunities within specific communities and provide relevant tools and resources. For example, Experian’s B.A.L.L. for Life (Be A Legacy Leader) program, launched in partnership with the National Urban League, serves as a catalyst for engaging with Black communities and low-income youth through live events and digital financial education. Subject matter experts, professional athletes, celebrities, and other influencers share their experiences and expertise, covering topics such as banking, credit, financial management and investing. In addition, to help people improve their financial management, Experian partners with the National Foundation for Credit Counseling (NFCC). The NFCC connects consumers with certified financial counselors to help them address various pain points, including debt management, homeownership, student loans or small business cash flow issues. Myth #3: “Underserved communities have few opportunities to build credit and enter the mainstream financial system.” People from underserved communities, as well as younger consumers and recent immigrants are often excluded from the mainstream financial system because they lack an extensive credit history. Historically, it’s created a vicious cycle; in order to get credit, you have to have credit. Fortunately, there has been a sea change in innovative solutions to address the specific needs of these populations. These include new credit scoring models and microfinancing which provide financial services to individuals who may have been excluded from traditional banking systems. In addition, by incorporating expanded data sources, such as telecom, utility and residential rental payments onto credit reports, lenders have more visibility into consumers who may have been excluded by traditional credit scoring methods.These programs help individuals and families from underserved communities establish and build a credit history that could enable loans, or the ability to rent an apartment or open their dream business. An example is Experian Boost®, a free feature that allows Experian members to contribute their history of making utility, cellphone, insurance, residential rent and video streaming service payments directly into their Experian credit profile. By incorporating nontraditional credit data like paying utility bills on time, online banking transactions, rental payments and verified income data, more people can establish a credit profile that can potentially qualify them for a loan. More Inclusion, Fewer Myths It’s encouraging that community organizations and banks are beginning to see the economic and social benefits of aligning on financial literacy and inclusion. As more initiatives come online, underserved populations will be able to establish a better financial foundation. Then, we can declare the myths to be history.