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test-smed7204

Published: December 11, 2025 by Krishna.Nelluri@experian.com

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Text for Credit™ Modernizes the Lending Industry by Allowing Consumers to Obtain “Real Time” Credit via Text

The real-time economy is all around us. With the swipe of a finger, we can order a car, find a babysitter or make a mortgage payment. At the heart of this revolution is the smartphone — a whopping 97 percent of Americans between 18 and 44 own one. This makes the smartphone the single most ubiquitous piece of consumer technology in the United States today. But for all the sectors it has transformed, consumer credit — and the lending experience overall — sadly hasn’t been one of them. That changes today, with the launch of Experian’s Text for CreditTM. In the past, obtaining credit was a tedious and often frustrating experience. Let’s use buying a car as an example. After test-driving a few makes and models, you’ve finally settled on the perfect car — an SUV, perhaps. You head to the dealership and then fill out page after page of personal information to prove your creditworthiness. Finally, after what can sometimes be hours, you’re (hopefully) approved. Not only does this take up valuable time, it also makes it less likely you’ll shop around for the best deal. On top of this, you’re sharing sensitive personal financial details with a complete stranger and leaving a paper trail. Text for Credit solves for these issues. And it’s as simple as it sounds: When seeking credit, you text a keyword such as “CREDIT” to a number supplied by a business, the same way some retailers now allow consumers to “text to buy.” Within seconds, you’ll receive a text message response that takes you to a hosted website where you can review credit offers, apply and receive an instant decision. In most cases, you’ll be recognized by your device’s credentials, which lets you avoid filling out a lengthy credit application. If approved, you’ll have real-time access to the credit via a barcode or account details sent to your device. To develop Text for Credit, we thought about consumers’ biggest concerns when applying for credit. In a July 2017 Experian survey, consumers most frequently cited privacy as a top concern. This was followed closely by the time it takes to apply. Lengthy application processes are such a challenge, in fact, that one in 10 consumers surveyed said they have simply walked away from a purchase because the application process was taking too long. Perhaps more frustrating, roughly the same number have given up because the person in front of them was going through a lengthy credit application process. Text for Credit addresses these concerns by using sophisticated mobile security techniques to verify identity and provide an almost instantaneous credit decision, alleviating potentially dirty looks from your fellow shoppers in line. Obtaining credit should never be done impulsively or recklessly, but it shouldn’t be needlessly complicated, either. Smartphones and the real-time economy are making countless facets of our lives more efficient and allowing us to dedicate our precious time to pursuits that matter to us. Text for Credit harnesses the power of mobile and real time to make stress-free credit a reality.

Jul 11,2017 by Alex Lintner

Breaking Down Barriers and Encouraging Young Women to Pursue Data Science #ExperianStories

Believe it or not, my personal journey as a woman in data science started with physics. I was always very curious by nature and tried to understand what happens around me. I studied for both a master’s in physics in Spain and a Ph.D. in astrophysics in the Netherlands before making my shift from academia to industry (first in a Big Four consultancy and later in Experian). Gradually, I realized that I liked the academic side of working with data and applying the scientific method to solving problems, but I wanted to do something faster-paced that had more tangible impact. So, before finishing my Ph.D., I joined a data boot camp to further develop my skills, and after defending my thesis I transitioned to data science. Now I’m a full-fledged data scientist at Experian DataLabs. The world is at a very interesting time in terms of technology and innovation, and STEM fields are only going to continue growing. As a data scientist myself, I may be biased, but I think the future of this field is particularly interesting. I can see data being applied in such a variety of ways – from self-driving cars to early medical diagnoses and beyond. In fact, I don’t see the momentum slowing down any time soon, which means that data scientists will continue to be in high demand. I want to do something about the disproportionate amount of men to women in science, showing girls that STEM is for them, too. There’s no quick-fix solution, but I think it’s essential to start educating girls when they’re young about STEM – both at home and in school. Young girls should be encouraged to be curious, to try and fail! For me, data science isn’t about getting it right the first time; it’s about the path of discovery and innovation along the way. The sooner and the longer that girls are encouraged to explore and play with less-conventional toys, like computer games, construction toys or logic puzzles, the likelier they may be to choose careers based on what they personally enjoy doing and not what society expects them to do. Gender stereotypes can be really constraining, especially for children. So, what can a diverse workforce offer that a narrow one can’t? The answer is easy: different approaches, different views and different solutions. With more women in fields like data science, everyone benefits. No one should have to automatically rule themselves out of a career path based on gender.

Jul 09,2017 by

Experian Funds Programs to Boost Consumer Financial Capability

Knowledge is the key to unlocking financial success. Experian is committed to increasing consumer understanding of financial concepts. By doing so we are confident that we can empower consumers, make a difference in our communities and help to create a better tomorrow As part of that commitment, Experian has contributed $475,000 to 10 non-profit organizations to boost personal finance education for the people they serve. The organizations support a range of communities, from military members and minorities, to youth programs and women trying to establish their own small businesses. Experian’s funds will help the following organizations strengthen financial education and help individuals make more informed financial decisions now and throughout their lives: Heroes at Home — $75,000 Heroes at Home partners provides financial education to U.S. military members and their families at Air Force bases across the United States. Experian’s support will enable the program to expand to additional bases and grow to include financial education events at key European Air Force bases, reaching more service men and women and their families serving our country. Grameen America — $75,000 Grameen America is a community development nonprofit that focuses on helping women in poverty build small businesses through micro-lending and education. Experian’s funds help women who are excluded from the financial system achieve financial inclusion and success by establishing their own micro-businesses. Working Credit — $30,000 Working Credit is a program that works with employers to conduct financial education in the workplace. Experian’s contribution will facilitate a pilot program with employers who have lower-wage employees in the retail and manufacturing sectors. The program will provide financial education for employees with three goals for employees:  increasing their credit score, investing in retirement savings and creating emergency funds. Financial Beginnings — $21,000 Financial Beginnings is a nonprofit organization that conducts financial education and training for adults and youth in the Pacific Northwest.  Experian’s funds will facilitate growth of the Financial Beginnings outreach by adding additional trainings. Junior Achievement — $42,000 Experian employees in the Boston volunteer with Junior Achievement of Northern New England, which provides financial education for youth. Experian’s contribution will enable a significant number of trained staff to volunteer their time to participate in youth financial education in the region. Society for Financial Education & Professional Development (SFE&PD) — $60,000 The SFE&PD’s mission is to improve financial literacy in the African American community through programs with Historically Black Colleges and Universities (HBCU). The organization conducts financial education programs for students, faculty and staff. Experian’s funds will enable financial education programs at HBCUs across the country. America Saves First-Time Workers Program — $50,000 The America Saves First-Time Workers program brings together nonprofit organizations, municipal government and private business.  First-time workers are paired by government agencies with businesses and must participate in financial education through their employer. Experian’s grant is being used to expand the program to additional cities and to reach more low- and moderate-income summer youth workers. JumpStart National Financial Educator Conference — $50,000 Experian funding will support the JumpStart National Financial Educator Conference, which is dedicated to personal finance education for classroom teachers.  Teachers who participate in the conference conduct trainings with colleagues across their school systems to implement financial education in their schools, reaching tens-of-thousands of students each year. Additionally, Experian employees volunteer with JumpStart state coalitions to encourage financial education in our schools. LifeSmarts — $22,000 Funds from Experian  will support the LifeSmarts growth initiative to strengthen its relationships with 4-H and U.S. Air Force to help grow participation among military youth. LifeSmarts now has more than 250,000 participants annually in more than 5,000 public schools, as well as youth organizations including 4-H, Future Business Leaders of America (FBLA) and Family, Career and Community Leaders of America (FCCLA). LifeSmarts provides volunteer opportunities for Experian employees who want to attend competitions and submit questions for the LifeSmarts National Championships based on their areas of expertise in financial literacy. Big Brothers Big Sisters of Orange County — $25,000 This is the fourth year that Experian has awarded Big Brothers Big Sisters of Orange County a grant for its Behind School Walls program. The initiative pairs professional adults with high school freshmen. The mentor/mentee relationship continues through the students’ senior year.

Jun 29,2017 by

Experian Assistant Leading the Way in Financial Services: Wins Big Innovation Award

Experian’s groundbreaking generative AI-powered tool, Experian Assistant, has earned the prestigious 2025 BIG Innovation Award in the Products for Financial Services category. This recognition underscores Experian’s commitment to pushing the boundaries of innovation by helping businesses achieve success and enhancing consumer experiences. The BIG Innovation Awards, celebrated since 2011, honor organizations and solutions that redefine excellence through creativity and measurable impact. Experian Assistant was recognized for transforming how financial institutions approach data and analytics, enabling faster, smarter decision-making that enhances customer experiences and operational efficiency. Redefining Financial Services Integrated with the Experian Ascend Platform™, Experian Assistant functions as a 24/7 data expert, enabling financial institutions to optimize their credit and fraud models with ease. Using natural language processing (NLP), the virtual assistant guides users providing insights, recommendations and coding assistance. The impact is transformative: Experian Assistant cuts model-development timelines from months to just days— and even hours in some cases. By helping users analyze credit and fraud data, adjust model attributes and streamline workflows, it empowers organizations to innovate faster and make data-driven decisions with confidence. Powered by agentic AI technology, Experian Assistant reimagines how data scientists and analysts approach their work. It accelerates insights, fosters collaboration and empowers businesses to deliver exceptional customer experiences while reducing the time and resources needed to bring new initiatives to market. Driving Results Across Industries While tailored for financial services, Experian Assistant’s capabilities extend across industries. Businesses can leverage its tools for data exploration, model deployment, performance monitoring and faster time-to-market for new offerings. With Experian Assistant, users gain a powerful edge in scoring more consumers, optimizing processes and enhancing overall customer satisfaction. Recognized Excellence The 2025 BIG Innovation Awards spotlight trailblazers evaluated on creativity, impact and results by seasoned business leaders. This accolade solidifies Experian Assistant’s position as a game-changing solution in financial services and beyond.

Jan 30,2025 by Editor

Experian Earns Top Score in Human Rights Campaign Foundation’s 2025 Corporate Equality Index

We are thrilled that for the sixth consecutive year, Experian has earned a score of 100 on the Human Rights Campaign Foundation’s (HRCF) 2025 Corporate Equality Index (CEI). This recognition underscores our commitment to LGBTQ+ workplace equality. We are honored to join the ranks of 765 U.S. businesses that have been awarded the HRCF’s Equality 100 Award, celebrating our leadership in fostering an inclusive workplace. Experian’s dedication to supporting the LGBTQ+ community is reflected in several key initiatives: Name Change Process: We have a process for transgender and non-binary consumers to update their names on credit reports, ensuring their identities are accurately represented. LGBTQ+ Allyship 101 Training: This new training program is available to all Experian employees, promoting allyship and understanding within our workforce. Pride ERG Parenting Committee: Launched to support parents, grandparents and guardians of LGBTQ+ individuals, this committee provides valuable resources and community. Transgender Resource Guide: This guide supports employees who are transitioning at work, offering education and resources for colleagues and managers. Partnerships: We collaborate with organizations such as Out & Equal, GenderCool, The Trevor Project and Born This Way Foundation’s Channel Kindness to provide financial health, mental health and other resources to empower both our internal and external communities. At Experian, we are proud to be part of this movement towards greater equality and inclusion. We remain dedicated to fostering a workplace where every employee feels respected, valued and empowered to bring their authentic selves to work. Learn more about how we drive social impact in English, Portuguese and Spanish.

Jan 17,2025 by Michele Bodda, Aaron Ricci

Celebrating 12 Years as a Top Workplace: What Makes Experian Exceptional

Achieving Top Workplace recognition for 12 consecutive years is no small feat, yet Experian North America has done just that. Named a Top Workplace by the Orange County Register once again, this milestone reflects not just policies or benefits but what truly makes Experian exceptional: our people. As Hiq Lee, Chief People Officer at Experian North America, notes, this honor is a testament to the remarkable contributions of our team. Experian’s employees shape an environment where innovation, inclusivity, and purpose thrive. More Than Work What sets Experian apart is our engagement with the world and community. Through initiatives like the Experian Volunteer Leadership Network and partnerships with organizations such as the Octane Foundation for Innovation and the Hispanic Chamber of Commerce of Orange County Education Foundation, our impact extends beyond the workplace. In 2024, we earned additional recognitions, including being named one of the World’s Best Workplaces™ by Fortune and Great Place to Work®. We were also recognized as one of the Best Workplaces for Parents, Millennials, and in Technology. The Secret to Success Our success lies in focusing on people. Experian is a place where careers are built, ideas are encouraged, and employees feel valued. Initiatives such as, Employee Resource Groups foster belonging, Mental Health First Aiders provide support, and technology hackathons inspire creativity. Innovation at the Core Innovation continues to drive our success. By leveraging technologies like artificial intelligence and machine learning, we are redefining decision-making and fraud prevention. This commitment to innovation empowers businesses and consumers worldwide, aligning with our mission to promote financial inclusivity. Looking Ahead For Experian, being a Top Workplace for more than a decade isn’t a finish line—it’s a springboard. With an ongoing commitment to our employees and communities, we continue to evolve, creating better experiences for our team, clients, and the world.

Dec 20,2024 by Editor

Krishna Nelluri

Web Developer

With a passion for crafting seamless digital experiences and a keen eye for front-end development, Krishna brings practical insights and hands-on expertise to every post. Whether exploring new frameworks or optimizing performance, his writing reflects a commitment to clean code and user-centric design.