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Published: December 11, 2025 by Krishna.Nelluri@experian.com

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Uncovering the Secret to Financial Literacy

The following article is a guest post from, John C. Linfield, Executive Director at the Institute for Financial Literacy. At the end of “Financial Literacy Month” here in the United States, it seems appropriate to take a moment and think about why we should become financially literate, and how we can use that to stay on track for the long term. As educators, we talk a lot about what financially literacy is. But when all is said and done, are we becoming financially literate just because we should? Is financial literacy only about acquiring a specific set of skills and knowledge, for the sake of being able to say we learned it? Many financial educators, myself included, focus on the technical skills and knowledge that the average consumer needs to manage their personal finances on a day to day basis. Money management, credit and debt management, insurance, and the basics of investing and retirement planning form the pillars of financial literacy, the required knowledge that forms the core of a financially literate consumer. As financial literacy evolves however, we are finding that knowledge, while absolutely critical, is not enough. For example, when people learn about debt management, some go home and immediately begin a successful debt reduction plan. Others just feel good about themselves for a little while and never apply what they’ve learned. Why? Is there something that transforms someone from a merely knowledgeable consumer to one that is engaged and in control of their finances? Is there is a catalyst, a secret, which moves a consumer from knowing to doing? The truth is that there is a secret in financial literacy, and many financial educators (including yours truly) often fail to share that secret with our students through oversight. So, here’s your big chance. I’m coming clean. I’m revealing how the financial magic works. I’m going rogue, throwing caution to the wind and sharing arcane and mysterious knowledge that will transform your world. To start, picture this scenario, all too common in homes throughout the United States: You sit down to pay your bills. You struggle as you decide which bills you’ll pay this month, and which ones will have to wait, or worse be ignored entirely. You check your credit card statements, and once again the balances due are even higher than the month before. You have little to no savings and no retirement plan. Your mortgage, which you’re already behind on, has a balance that’s growing due to late fees and the fact you aren’t paying each month, just often enough to hold off the foreclosure on the house you couldn’t afford to buy in the first place. The phone rings 3 or 4 times, but you don’t bother answering it because it’s just the nightly calls from the debt collectors. By the time you’re finished struggling through the mess, you head into bed exhausted, knowing you don’t have enough money to do anything enjoyable anyway. Now picture this scenario: You sit down to pay your bills. You pay all of your bills on time, and you pay off your credit cards in full, as you do every month. You check your bank statements and see that your savings and investments are continuing to grow slowly but steadily. Finally, you check your mortgage statement and see that those extra payments you’ve been making are shrinking your mortgage balance much faster than you ever thought possible. You get a call from your good friend, and you make plans for the weekend. Having finished managing your finances for today, you get up and head out to enjoy the rest of the evening. Most likely, your reality falls somewhere between these two extremes. Which scenario would you rather be in? More importantly, if the first scenario is closer to your reality than you would like, what can you do to turn things around? Here’s an exercise that will help you find your secret, and help you stay on the right track financially. Many of us avoid thinking about our finances because of the stress and negative feelings that it dredges up. But those feelings are OK. I want you to feel that stress and those negative feelings. Why am I such a jerk?  Why do I want you to feel that pain? Because it’s only by doing so that you can take the first step to finding your secret. I want you to sit and close your eyes for at least 10 minutes (really, I’m serious). I want you to think about your financial situation. Think about the bills, the debt, and the worries for the future. Don’t shy away from it; face it in the full, cold light of day. Allow yourself to feel the worry and the fear and the stress to the fullest extent possible. The worse your financial situation, the closer to tears you should get. Embrace it, wallow in it, but above all feel it. Now focus on the One Thing about your finances that causes you the most pain, whatever it is. Feel that one worry as deeply as you can. Hold that feeling. When you’ve gotten as low as you can go, picture yourself in the second scenario above. Picture yourself paying all of your bills on time, every time. Picture your debt decreasing while your assets are growing. Picture yourself dealing with the most terrifying/depressing aspect of your finances and solving it. Imagine what that would feel like, how light you would feel, how calm and peaceful and relieved. Do you feel that smile? That warm glow? That sense of well-being that makes you want to do anything you can to achieve it? That’s it, right there. It’s the One Thing that will keep you focused, engaged and committed with your finances. It will keep you on track, it will give you the willpower to do the things you need to do to achieve the One Thing. Even better, that focus and commitment will spread to the other aspects of your personal finances like a virus over time. That’s your motivation. That’s your secret. As with many things in life, each of us has our own motivations, our own secrets. For some, it is paying off a mortgage, getting out of debt or retiring. All of these are practical, achievable, logical goals, and many of us share these goals or have multiple goals we want to achieve. But in order to transform your finances, in order to take control over the long-term, you have to identify the One Thing and focus on it like a laser. In short, you need to make an emotional connection with your finances, one that can balance the emotional connection you have to the behaviors and choices that led you into financial trouble in the first place. You need to find your motivation. Why? As human beings, we need to feel an emotional connection to something in order to embrace it fully. We don’t pay bills for the sheer joy of paying bills. Building a rainy day fund doesn’t make us better people. If we’re doing these things because we think we have to, we won’t last. We have to dig deeper, get past the technical aspects of managing our finances, and find the One Thing. That emotional connection between our finances and our lives that will give us the strength we need to do what has to be done because a stable financial situation is the gateway to enjoying our lives fully. That’s why financial literacy is important. Through the financial resources it helps us develop, it provides us with the one thing we all have in limited supply: time to enjoy our lives, however we define that. And that’s the secret.

May 15,2015 by

Big Data Analyzed Right Means Big Payoffs

People are making a big deal about big data—and it is a big deal. It has the power to guide us in addressing some of our nation’s most pressing needs, from protecting against fraud at the checkout counter to helping families secure affordable loans that help them accomplish their dreams. And like any powerful tool, it must be deployed wisely; in the wrong hands, as Hollywood saw recently, data can be hacked. But that doesn’t mean abandoning big data is the solution, especially with so many weighty challenges burdening our nation. There’s a smart way to use data right, and we can “unleash untold opportunities” if we use technology to do it well, as President Obama alluded to in this year’s State of the Union address. With big data, technology is now able to process unfathomable, and until recently largely unmanageable, volumes of information. And from that processing, we can identify actionable insights that can illuminate new solutions to old problems. Read the full article on TheHill.com

May 13,2015 by

Highlights from Experian’s Vision 2015 Conference – Think Big

On Monday, Experian’s former North American CEO Craig Boundy welcomed conference attendees, asking everyone to Think BIG during the week. Later in the day, we heard an inspirational forward thinking keynote address by former US secretary of state Dr. Madeleine Albright on the geopolitical environment touching on information security. On Tuesday, it was all about BIG insights on the US economy as Adam Fingersh introduced Dr. James Paulsen from Wells Capital Management, who delivered an in-depth economic and financial market update. Paulsen, deemed the recovery the longest in U. S. history, saying “The great recession is often compared to the great depression, but this is really a great exaggeration.” After Dr. Paulsen’s remarks, Experian began its second day of breakout sessions with insights from our team of experts in big data, decision analytics, consumer credit, compliance and fraud before heading off for a day of networking activities. Later in the evening we all celebrated over dinner together while being entertained by the legendary Kool and the Gang. On The final day of the conference, Lloyd Parker, Group President of Credit Services closed Vision by introducing NBA Legend and Hall of Famer, Earvin “Magic” Johnson, who delivered an inspiring talk. Magic got up close and personal with the audience, sharing his insights on being a champion athlete, overcoming obstacles, and the many life lessons on becoming a successful entrepreneur, job creator and community advocate. We are all looking forward to seeing you in Scottsdale, Arizona next year for Vision 2016. Twitter Highlights "Big data is a force for good and makes a difference in the economy, consumers and society," Craig Boundy #vision2015 — Vision Conference (@ExperianVision) May 4, 2015 One day we hope to have a client user event like @ExperianVision as its the best for content, networking and fun! #V…https://t.co/LGiyxKAh5i — masterQueue (@intellaegis) May 8, 2015 I shared my business expertise and how I transitioned from basketball court to the boardroom! @Experian_B2B #vision2015 — Earvin Magic Johnson (@MagicJohnson) May 6, 2015 "Whether you are a foreign minister or a CEO you have to be able to manage risk," Madeleine K. Albright #vision2015 — Vision Conference (@ExperianVision) May 4, 2015 For more Twitter highlights, click here.

May 11,2015 by Kelsey Audagnotti

Experian Assistant Leading the Way in Financial Services: Wins Big Innovation Award

Experian’s groundbreaking generative AI-powered tool, Experian Assistant, has earned the prestigious 2025 BIG Innovation Award in the Products for Financial Services category. This recognition underscores Experian’s commitment to pushing the boundaries of innovation by helping businesses achieve success and enhancing consumer experiences. The BIG Innovation Awards, celebrated since 2011, honor organizations and solutions that redefine excellence through creativity and measurable impact. Experian Assistant was recognized for transforming how financial institutions approach data and analytics, enabling faster, smarter decision-making that enhances customer experiences and operational efficiency. Redefining Financial Services Integrated with the Experian Ascend Platform™, Experian Assistant functions as a 24/7 data expert, enabling financial institutions to optimize their credit and fraud models with ease. Using natural language processing (NLP), the virtual assistant guides users providing insights, recommendations and coding assistance. The impact is transformative: Experian Assistant cuts model-development timelines from months to just days— and even hours in some cases. By helping users analyze credit and fraud data, adjust model attributes and streamline workflows, it empowers organizations to innovate faster and make data-driven decisions with confidence. Powered by agentic AI technology, Experian Assistant reimagines how data scientists and analysts approach their work. It accelerates insights, fosters collaboration and empowers businesses to deliver exceptional customer experiences while reducing the time and resources needed to bring new initiatives to market. Driving Results Across Industries While tailored for financial services, Experian Assistant’s capabilities extend across industries. Businesses can leverage its tools for data exploration, model deployment, performance monitoring and faster time-to-market for new offerings. With Experian Assistant, users gain a powerful edge in scoring more consumers, optimizing processes and enhancing overall customer satisfaction. Recognized Excellence The 2025 BIG Innovation Awards spotlight trailblazers evaluated on creativity, impact and results by seasoned business leaders. This accolade solidifies Experian Assistant’s position as a game-changing solution in financial services and beyond.

Jan 30,2025 by Editor

Experian Earns Top Score in Human Rights Campaign Foundation’s 2025 Corporate Equality Index

We are thrilled that for the sixth consecutive year, Experian has earned a score of 100 on the Human Rights Campaign Foundation’s (HRCF) 2025 Corporate Equality Index (CEI). This recognition underscores our commitment to LGBTQ+ workplace equality. We are honored to join the ranks of 765 U.S. businesses that have been awarded the HRCF’s Equality 100 Award, celebrating our leadership in fostering an inclusive workplace. Experian’s dedication to supporting the LGBTQ+ community is reflected in several key initiatives: Name Change Process: We have a process for transgender and non-binary consumers to update their names on credit reports, ensuring their identities are accurately represented. LGBTQ+ Allyship 101 Training: This new training program is available to all Experian employees, promoting allyship and understanding within our workforce. Pride ERG Parenting Committee: Launched to support parents, grandparents and guardians of LGBTQ+ individuals, this committee provides valuable resources and community. Transgender Resource Guide: This guide supports employees who are transitioning at work, offering education and resources for colleagues and managers. Partnerships: We collaborate with organizations such as Out & Equal, GenderCool, The Trevor Project and Born This Way Foundation’s Channel Kindness to provide financial health, mental health and other resources to empower both our internal and external communities. At Experian, we are proud to be part of this movement towards greater equality and inclusion. We remain dedicated to fostering a workplace where every employee feels respected, valued and empowered to bring their authentic selves to work. Learn more about how we drive social impact in English, Portuguese and Spanish.

Jan 17,2025 by Michele Bodda, Aaron Ricci

Celebrating 12 Years as a Top Workplace: What Makes Experian Exceptional

Achieving Top Workplace recognition for 12 consecutive years is no small feat, yet Experian North America has done just that. Named a Top Workplace by the Orange County Register once again, this milestone reflects not just policies or benefits but what truly makes Experian exceptional: our people. As Hiq Lee, Chief People Officer at Experian North America, notes, this honor is a testament to the remarkable contributions of our team. Experian’s employees shape an environment where innovation, inclusivity, and purpose thrive. More Than Work What sets Experian apart is our engagement with the world and community. Through initiatives like the Experian Volunteer Leadership Network and partnerships with organizations such as the Octane Foundation for Innovation and the Hispanic Chamber of Commerce of Orange County Education Foundation, our impact extends beyond the workplace. In 2024, we earned additional recognitions, including being named one of the World’s Best Workplaces™ by Fortune and Great Place to Work®. We were also recognized as one of the Best Workplaces for Parents, Millennials, and in Technology. The Secret to Success Our success lies in focusing on people. Experian is a place where careers are built, ideas are encouraged, and employees feel valued. Initiatives such as, Employee Resource Groups foster belonging, Mental Health First Aiders provide support, and technology hackathons inspire creativity. Innovation at the Core Innovation continues to drive our success. By leveraging technologies like artificial intelligence and machine learning, we are redefining decision-making and fraud prevention. This commitment to innovation empowers businesses and consumers worldwide, aligning with our mission to promote financial inclusivity. Looking Ahead For Experian, being a Top Workplace for more than a decade isn’t a finish line—it’s a springboard. With an ongoing commitment to our employees and communities, we continue to evolve, creating better experiences for our team, clients, and the world.

Dec 20,2024 by Editor

Krishna Nelluri

Web Developer

With a passion for crafting seamless digital experiences and a keen eye for front-end development, Krishna brings practical insights and hands-on expertise to every post. Whether exploring new frameworks or optimizing performance, his writing reflects a commitment to clean code and user-centric design.