Grab a pen and paper. Jot down some differences between the Northeast and Midwest. What came to mind? Maybe it was the bright city lights of the Northeast versus the Midwest’s starlit farms? Or maybe it’s the city’s busy streets compared to quiet open fields? What you may or may not have written down is that Northeasterners prefer to drive more import vehicles than the folks in the Midwest. According to Experian Automotive’s mid-year review of automotive market trends, in the first half of 2013, the top five new vehicle models in the Northeast region were all import brands. Conversely, as one might have guessed, American-made vehicles dominated the Midwestern roads. In the Northeast, the list was made up of the Honda Accord, Honda CR-V, Toyota Camry, Honda Civic and Nissan Altima. Out in the Midwest, Ford vehicles made up four of the top five and the Chevrolet Silverado 1500 filled out the list. The top five in order included the F-150, Fusion, Escape, Silverado 1500 and the Focus. In the West, the list was more closely aligned with Northeast, as import vehicles made up four of the five, with the Ford F-150 being the only domestic brand. The list included the Honda Civic, Toyota Camry, Honda Accord, F-150 and Toyota Corolla. The South was a mixture of both import and domestic with the Ford F150, Toyota Camry, Nissan Altima, Chevrolet Silverado 1500 and the Toyota Corolla making up the top five. Other highlights from the analysis included: • Full-sized pickup trucks were the most popular vehicle segment in the first half of 2013, making up almost 15 percent of the vehicles on the road • In Q2 2013, Buick and Volvo were the top brands with the longest average length of ownership at 98 and 92 months, respectively • General Motors (26.6 percent), Ford (18.9 percent) and Toyota (12.6 percent) were top three in vehicle market share for first half of 2013 For more information on this analysis, or to view a recorded webinar of the findings, please visit https://www.experian.com/automotive.
In the personal finance world, credit is one of the hottest topics to talk about and there are many resources available to consumers. To further empower consumers to take a more active role in managing their credit, Experian provides a number of solid consumer education programs. As a positive extension to those, in 2011 we developed Experian Credit Educator, a consumer-education service that offers personalized, live, one-on-one, telephone-based credit education sessions to consumers and customers of Experian’s clients. Experian recently announced that we’ve added new features to this service in order to give consumers insights into specific actions which may produce an improvement to their credit score. Participants will now receive a longer session with an Experian Credit Educator agent, score simulations providing specific examples of actions that may improve their credit score and more resources to assist in understanding their credit profile. With this enhancement, the Experian Credit Educator agents are able to answer consumers’ questions as they relate to their personal VantageScore® credit score and provide insight into how specific actions can affect the score, such as: “Is there anything I can do today that may improve my score?” “I have $500 to put towards my debt – what’s the best way to distribute that to improve my score?” “I want to prioritize paying down my debt, what actions could produce an increase in my score by five points?” An Experian Credit Educator session costs $39.95 and includes: An approximately 35-minute, one-on-one, dynamic phone session with a trained Experian Credit Educator Agent A detailed walk-through and a copy of a personalized Experian credit report A VantageScore with an explanation of score factors and benchmark scores for each participant’s city, state, and region within the United States Score simulations providing specific examples of actions that may improve the consumer’s score Links to online resources for credit management and life events information Consumers who want to take the next step in improving their finances can visit Experian.com/CreditEducator or call 1 877 903 1009 to initiate a personalized education session.
Today I’ve been reading sensational and very misleading headlines saying things like “Experian Sold Consumer Data to ID Theft Service” and “Experian Duped into Selling Social Security Nos.” Let me share with you the actual – and factual – events that led to the investigation and subsequent arrest of the suspect in the case surrounding Court Ventures and US Info Search. The suspect in this case obtained access to US Info Search data through Court Ventures prior to the time Experian acquired the company. To be clear, no Experian database was accessed. Experian acquired Court Ventures in March, 2012 because of its national public records database. After the acquisition, the US Secret Service notified Experian that Court Ventures had been and was reselling data from US Info Search to a third party that the US Secret Service was investigating as possibly engaged in illegal activity. Following the notice by the US Secret Service, Experian discontinued reselling US Info Search data and worked closely and in full cooperation with law enforcement to bring Vietnamese national Hieu Minh Ngo, the alleged perpetrator, to justice. Because of the ongoing federal investigation, we are not free to say anything further at this time.
Experian’s groundbreaking generative AI-powered tool, Experian Assistant, has earned the prestigious 2025 BIG Innovation Award in the Products for Financial Services category. This recognition underscores Experian’s commitment to pushing the boundaries of innovation by helping businesses achieve success and enhancing consumer experiences. The BIG Innovation Awards, celebrated since 2011, honor organizations and solutions that redefine excellence through creativity and measurable impact. Experian Assistant was recognized for transforming how financial institutions approach data and analytics, enabling faster, smarter decision-making that enhances customer experiences and operational efficiency. Redefining Financial Services Integrated with the Experian Ascend Platform™, Experian Assistant functions as a 24/7 data expert, enabling financial institutions to optimize their credit and fraud models with ease. Using natural language processing (NLP), the virtual assistant guides users providing insights, recommendations and coding assistance. The impact is transformative: Experian Assistant cuts model-development timelines from months to just days— and even hours in some cases. By helping users analyze credit and fraud data, adjust model attributes and streamline workflows, it empowers organizations to innovate faster and make data-driven decisions with confidence. Powered by agentic AI technology, Experian Assistant reimagines how data scientists and analysts approach their work. It accelerates insights, fosters collaboration and empowers businesses to deliver exceptional customer experiences while reducing the time and resources needed to bring new initiatives to market. Driving Results Across Industries While tailored for financial services, Experian Assistant’s capabilities extend across industries. Businesses can leverage its tools for data exploration, model deployment, performance monitoring and faster time-to-market for new offerings. With Experian Assistant, users gain a powerful edge in scoring more consumers, optimizing processes and enhancing overall customer satisfaction. Recognized Excellence The 2025 BIG Innovation Awards spotlight trailblazers evaluated on creativity, impact and results by seasoned business leaders. This accolade solidifies Experian Assistant’s position as a game-changing solution in financial services and beyond.
We are thrilled that for the sixth consecutive year, Experian has earned a score of 100 on the Human Rights Campaign Foundation’s (HRCF) 2025 Corporate Equality Index (CEI). This recognition underscores our commitment to LGBTQ+ workplace equality. We are honored to join the ranks of 765 U.S. businesses that have been awarded the HRCF’s Equality 100 Award, celebrating our leadership in fostering an inclusive workplace. Experian’s dedication to supporting the LGBTQ+ community is reflected in several key initiatives: Name Change Process: We have a process for transgender and non-binary consumers to update their names on credit reports, ensuring their identities are accurately represented. LGBTQ+ Allyship 101 Training: This new training program is available to all Experian employees, promoting allyship and understanding within our workforce. Pride ERG Parenting Committee: Launched to support parents, grandparents and guardians of LGBTQ+ individuals, this committee provides valuable resources and community. Transgender Resource Guide: This guide supports employees who are transitioning at work, offering education and resources for colleagues and managers. Partnerships: We collaborate with organizations such as Out & Equal, GenderCool, The Trevor Project and Born This Way Foundation’s Channel Kindness to provide financial health, mental health and other resources to empower both our internal and external communities. At Experian, we are proud to be part of this movement towards greater equality and inclusion. We remain dedicated to fostering a workplace where every employee feels respected, valued and empowered to bring their authentic selves to work. Learn more about how we drive social impact in English, Portuguese and Spanish.
Achieving Top Workplace recognition for 12 consecutive years is no small feat, yet Experian North America has done just that. Named a Top Workplace by the Orange County Register once again, this milestone reflects not just policies or benefits but what truly makes Experian exceptional: our people. As Hiq Lee, Chief People Officer at Experian North America, notes, this honor is a testament to the remarkable contributions of our team. Experian’s employees shape an environment where innovation, inclusivity, and purpose thrive. More Than Work What sets Experian apart is our engagement with the world and community. Through initiatives like the Experian Volunteer Leadership Network and partnerships with organizations such as the Octane Foundation for Innovation and the Hispanic Chamber of Commerce of Orange County Education Foundation, our impact extends beyond the workplace. In 2024, we earned additional recognitions, including being named one of the World’s Best Workplaces™ by Fortune and Great Place to Work®. We were also recognized as one of the Best Workplaces for Parents, Millennials, and in Technology. The Secret to Success Our success lies in focusing on people. Experian is a place where careers are built, ideas are encouraged, and employees feel valued. Initiatives such as, Employee Resource Groups foster belonging, Mental Health First Aiders provide support, and technology hackathons inspire creativity. Innovation at the Core Innovation continues to drive our success. By leveraging technologies like artificial intelligence and machine learning, we are redefining decision-making and fraud prevention. This commitment to innovation empowers businesses and consumers worldwide, aligning with our mission to promote financial inclusivity. Looking Ahead For Experian, being a Top Workplace for more than a decade isn’t a finish line—it’s a springboard. With an ongoing commitment to our employees and communities, we continue to evolve, creating better experiences for our team, clients, and the world.
