

Greater transparency in buy now, pay later activity is key to helping consumers build their credit histories and supporting responsible lending.
Experian North AmericaScott Brown, Group President, Financial Services

Affirm plans to report all pay-over-time loan products issued from April 1, 2025, and beyond, including Pay-in-4. The move will help drive greater transparency into the buy now, pay later market while helping consumers build their credit histories over time.

Experian, the leading global information services company, today announced that its vice president of public education, Maxine Sweet, was recognized by the National Foundation for Credit Counseling (NFCC) with its Making the Difference Award during the organization’s 47th Annual Leaders Conference in Charlotte, N.C., which took place Sept. 30–Oct. 3, 2012. Introduced in 2005, the NFCC’s Making the Difference Award honors individuals who have made significant contributions to assisting consumers with financial literacy, awareness and education, furthering the NFCC’s mission, vision and programs through a national presence. “Maxine Sweet personifies this award,” said Gail Cunningham, vice president of membership and public relations at the NFCC. “Her level of commitment, passion and knowledge combined with Experian’s financial education resources has made a remarkable impact on consumers’ lives.” “It is a true honor to receive an award with such great meaning,” Sweet said. “As a company, we strive to make a difference. Through the services we provide, the organizations we support and the communities we serve, we will continue to make financial education the heart of Experian.” The NFCC’s Annual Leaders Conference addresses relevant and timely topics affecting the credit counseling sector. Attendees convene to network and to learn more about the latest developments in the housing, bankruptcy, legislative and financial education sectors. Sweet and Rod Griffin, Experian director of public education, also conducted a Credit Ambassador workshop for NFCC educators and counselors at the conference. The workshop provided an overview on how to build or restore credit and what to do in case of fraud as well as discussed other consumer resources available from Experian.

Experian Marketing Services announced the appointment of industry leader Peter DeNunzio as general manager for Experian CheetahMail. DeNunzio assumes responsibility across all CheetahMail offices in the United States and reports to Matt Seeley, president of Experian Marketing Services. With more than 25 years of experience in marketing, branding and direct-to-consumer programs, DeNunzio has a proven track record of anticipating opportunity and delivering results in every organization he has led. “Peter is a recognized leader in our industry, and joins us with an exceptional background in interactive marketing, data and agency services,” said Matt Seeley, president of Experian Marketing Services. “Through his leadership and breadth of experience, Peter brings a strategic vision that is essential as we continue to invest in technology and innovative solutions that help our marquee clients deliver truly coordinated, relevant and response driven marketing programs.” DeNunzio joins CheetahMail from Aimia (formerly Carlson Marketing), where he was most recently the president of the U.S. Customer Loyalty business. At Aimia, DeNunzio was charged with leading the design and delivery of all U.S. loyalty programs directed toward consumer audiences. Prior to Aimia, DeNunzio was president of Draftfcb New York Earlier in his career, he spent more than 14 years with Ogilvy & Mather, including the global position of managing director EMEA for client IBM, during a period of significant growth in digital and database marketing for the brand. He was also the general manager for OgilvyOne New York and general manager, Global Clients. Commenting on his new role, DeNunzio said, “As the industry’s largest integrated email service provider, with a client base representing the world’s most recognized brands, CheetahMail has built a reputation for exceptional service and innovation. I’m thrilled to lead this team of talented marketers, and I’m especially excited about the future as CheetahMail accelerates its commitment to providing a fully integrated, interactive marketing platform that helps brands connect with customers in a true multi-channel environment. “ DeNunzio lives in Manhattan and serves on the board of the Columbia Business School Center for Global Brand Leadership and on the board of the Advertising Education Foundation.

The auto finance market is always a hot topic for discussion. After all, a vehicle loan is the second largest purchase that most consumers will ever make (the first being a home). Following the credit crunch, analysts and consumers alike watched the auto finance market with great interest to see how auto lending would be affected. The answer? Well, according to Experian Automotive’s Q3 State of the Automotive Finance Market analysis, subprime financing and leasing are continuing to make a strong comeback, which is good news for everyone. According to Melinda Zabritski, Experian Automotive’s director of credit, “Expanding loans to lower-risk tiers opens the market for more car shoppers, while an increase in leasing means it is easier for consumers to get more vehicle for a lower monthly payment. Both of these trends are positive signs of a strong and recovering auto finance market, which ultimately benefits the consumer and the entire auto industry.” Experian Automotive’s quarterly report looks at several areas of the automotive finance market to show how things have changed on a year-to-year basis. In Q3, market share for nonprime, subprime and deep-subprime automotive loans for new vehicles grew by 13.6 percent and new vehicle leasing grew by 7.53 percent year over year. The analysis also looked at the top makes that consumers financed. In Q3, Toyota grabbed top honors, claiming 14.09 percent of all new vehicles financed. Ford was second with 13.16 percent, and Chevrolet was third with 11.10 percent. Other areas covered in this quarter’s analysis include average consumer credit scores for new and used vehicle loans, average dollar amounts financed, 30- and 60-day delinquencies, repossessions, as well as which new vehicles had auto loans with the highest average consumer credit scores. For more information on this report and other automotive-related insights, please visit ExperianAutomotive.com or check out our press release.



