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by Krishna.Nelluri@experian.com 4 min read March 17, 2026

Consumer First AI: Building AI That Shows Up In Real Life Moments, Like Shopping For Insurance

We believe financial decisions should feel empowering, not overwhelming. Choosing how to protect your family, planning your next move, building your future, these are personal milestones. Yet too often, the tools meant to help consumers navigate them create friction instead of clarity.

We are changing that.

Our Consumer-First AI strategy starts with a simple belief: technology should make life easier for people. We’re building AI-powered experiences that meet consumers where they are, cut through complexity, and provide guidance that feels intuitive, supportive, and genuinely helpful.

Reimagining Insurance Shopping Through Conversation

One example is the launch of our Experian Insurance Marketplace, a leading platform to find and compare auto insurance rates[i], within ChatGPT.

Shopping for insurance has long been a frustrating process. Consumers jump from site to site, repeatedly entering information and trying to decode policy differences, often still unsure if they found the right coverage at the right price.

Now the experience can begin with a simple question inside ChatGPT.

Consumers now can start their journey with Experian and compare estimated rates from more than 35 leading insurance carriers in our network, receive clear coverage explanations, ask follow-up questions in real time, and seamlessly transition into the Experian experience to explore personalized savings and switch carriers. What once took hours across multiple websites can now begin in one guided interaction.

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  • Reimagining Insurance Shopping Through Conversation
  • Powered by Experian’s Innovation Engine
  • Just the Beginning

Experian has long helped people build credit, protect their identity, and improve their financial health. Bringing other capabilities, we offer like insurance into conversational AI is a natural extension of that mission

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At Experian, we believe that every individual deserves to feel valued, respected, and supported to thrive. We are dedicated to fostering a workplace where people can bring their full identities to work. This commitment extends beyond any single initiative; it is embedded in how we show up for one another and in how we build a culture where all employees feel seen, heard, and supported.

We are pleased that for the seventh consecutive year, our people-first approach has earned us a top score on the Human Rights Campaign Foundation’s Corporate Equality Index (CEI), securing our place on the Equality 100 list for LGBTQ+ workplace inclusion. This honor comes on the heels of winning Out & Equal’s 2025 Outie award for Workplace Excellence and Belonging, and reaffirms our efforts for a workplace that embraces inclusion.

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Experian’s New Partnership Supports the Enlisted Military Community

It continues to astonish and amaze us that the majority of the men and women who enlist in our nation’s military bring immense commitment but very little money. When you’re an E5 or lower military rank with a family living in Southern California, the cost of living in this region can be financially challenging. Delilah Moreno Denny remembers earning $13,000 a year during his first year in the Army and the “pass the hat” exercise during morning formation when someone in the unit had a new baby. Delilah served in the Army reserve while pregnant, and her unit gifted her a basket full of diapers. As co-executive sponsors of the Military, Veterans, and Patriots (MVP) Employee Resource Group at Experian, we sought to continue that kindness and found Support The Enlisted Project (STEP). Our members have organized virtual baby supply drives and helped at the warehouse. Denny Galiano STEP fills the gap for enlisted members in many ways. We’re proud that Experian is expanding our partnership by bolstering its Emergency Financial Assistance (EFA) program through our United for Financial Health initiative. EFA helps soldiers, sailors, airmen and marines learn about financial literacy and credit. Many of our enlisted members join the military just out of high school without basic financial education about credit, balancing a checkbook, saving for the future, or managing debt. EFA helps military members move from financial crisis to financial self-sufficiency so that they can have a more stable future during their service and when they become veterans. As supporters of STEP and its mission, and as veterans, we’re excited that our relationship is evolving from providing basic needs to helping create a better tomorrow for our nation’s military service members. It is our honor to continue serving our U.S. Armed Forces community by providing resources that will lead to financial empowerment.

Published: Nov 11, 2022 by Delilah Moreno, Denny Galiano

Experian Recognized as a Data Quality Champion by Bloor Research

Bloor Research recently named Experian a Champion in the latest Data Quality Market Update 2022. Bloor’s Market Update specifically provides individuals with a technology update and ranking of vendors based on their products and progress in the market. Experian was the only vendor placed in the Champion category. Data quality is the foundation for any data-driven organization. However, many organizations still struggle to achieve the needed quality data necessary to feed critical initiatives. In our most recent research report, we discovered that 85% of businesses believe poor quality contact data for customers negatively impacts their operational processes and efficiency. To solve these challenges, data quality solutions continue to evolve. Leveraging trustworthy data equips organizations with the power to make their data actionable and fit for a purpose. Our research also showed:  89% say that implementing data quality best practices has improved their business agility 87% believe that data quality is fundamental to the core of business operations 91% say investing in data quality has positively impacted business growth  In effect, this empowers business leaders to make better and faster decisions when outlining key operational strategies and initiatives. Since three quarters of businesses who have improved their data quality in the last year say they have exceeded their goals in some manner, we find that organizations that emphasize data maturity are more likely to experience success. Experian has a long history in the data quality space, starting with our address validation solutions. However, as data usage has evolved, so have our solutions. We incorporate cutting edge technology paired with an easy-to-use interface that allows individuals at all levels of the business to better understand the quality of their data and improve this important asset. A high degree of automation and precision will be required as businesses tackle today’s challenges related to data quality. At Experian, the overarching goal is to help clients maximize their potential with the power and confidence supplied by superior quality data—the cornerstone of success in today’s digital-forward realm of business operations.   Explore our data quality solutions today to find out for yourself what makes us data quality experts. Click here to start your free trial.

Published: Sep 21, 2022 by Editor

The Evolution of Experian Boost® – Giving Renters Credit where Credit is Due

I recently came across a quote that said, “The world you see is created by what you focus on.” As I look back on my last 16 years with Experian, I see a lot of truth in this. While Experian has historically been recognized as a business-to-business organization, over the last several years, we’ve had a transformational shift in focus that’s fundamentally changed our business. This shift has made our world look a lot different than it used to. Today, consumers are at the center of everything we do. They’re the driving force behind our innovation and growth. Every day, millions of consumers come to Experian looking for ways to improve their financial health and we’ve been building one of the largest global member bases. These direct relationships put us in a unique position. We can listen to consumers to hone our focus – and we do. Just like in everyday relationships, listening builds trust and respect. It helps us understand what consumers want and allows us to innovate to meet them where they are on their financial journey. In 2019, we heard consumers’ call for more control of their data and responded with Experian Boost®[1]– a first-of-its-kind feature that allows consumers to contribute information directly to their Experian credit file. To date, we’ve helped 8.6 million consumers instantly improve their FICO® Scores[2] with an average increase of 13 points. Since launch, we’ve continued to listen and enhance the feature to maximize the number of consumers who can benefit. Shortly after we brought Experian Boost to market, we wanted to ensure consumers who paid their monthly telecom and utility bills from their savings or credit cards could benefit alongside those who paid these reoccurring bills through their checking account, and we did. Against the backdrop of the COVID-19 pandemic, at a time when television streaming had skyrocketed, we wanted to ensure consumers who subscribed to video streaming services, including Netflix®, Hulu™, HBO Max™, Disney+™ and others, could use these monthly payments to build their credit histories, and we did. We regularly connect new streaming service partners to Experian Boost. Most recently, consumers who subscribe to Paramount+, Peacock, Showtime® and ESPN+ can also contribute their on-time bill payments directly to their Experian credit file through Experian Boost. Earlier this year we introduced Experian Go™ – a free, first-of-its-kind program to help “credit invisibles,” or people with no credit history, begin building credit. Within minutes, credit invisibles who enroll in the program can have an authenticated Experian credit report, tradelines and a credit history by using Experian Boost and instant access to financial offers through Experian Go. Since launch, more than 84,000 consumers have established an Experian credit report through Experian Go and become visible to potential lenders. As a next step, today we’ve announced a new beta release of Experian Boost that allows consumers to contribute qualifying, “positive” residential rent payments directly to their Experian credit file.  This capability makes Experian Boost the only feature that can instantly improve a consumer’s FICO® Score 8through positive rent payments at no cost. This is the next step in our commitment to helping consumers get the credit they deserve. With the beta release, consumers who rent from over 1,500 of some of the largest U.S.-based property management companies, and who pay their rent directly to their property management company or through platforms like AppFolio Property Management, Buildium®, Yardi® Breeze and Zillow® Rental Manager, can add qualifying positive rent payments to their Experian credit file through Experian Boost. Based on preliminary analysis[3] highlighting the potential impact of positive residential rent payment reporting through Experian Boost, we estimate 66% of consumers will see an instant increase to their FICO® Score 8, a FICO® Score 8 improvement of nearly 10 points on average for those who receive a boost and are new to using Experian Boost. And we’re not done yet. To ensure more renters can benefit, we’ll continue to add new property management companies over time. In later phases, we’ll update the feature further to add individual landlords and smaller property management companies over time. I’m proud of what we’ve accomplished so far and, as we look ahead, I’m excited for the ways we can help consumers that are yet to come. With our focus on consumers and our ability to listen and innovate, I believe we’ve just scratched the surface in terms of our capacity to help bring financial power to all.    [1] Results will vary. Not all payments are boost-eligible.  Some users may not receive an improved score or approval odds. Not all lenders use Experian credit files, and not all lenders use scores impacted by Experian Boost®. Learn more. [2] Credit score calculated based on FICO® Score 8 model. Your lender or insurer may use a different FICO® Score than FICO® Score 8, or another type of credit score altogether. Learn more. [3] Analysis completed using FICO® Score 8 with Experian data. Experian and the Experian trademarks used herein are trademarks or registered trademarks of Experian and its affiliates. The use of any other trade name, copyright, or trademark is for identification and reference purposes only and does not imply any association with the copyright or trademark holder of their product or brand. Other product and company names mentioned herein are the property of their respective owners. Licenses and Disclosures.

Published: Sep 07, 2022 by Jeff Softley

Experian Gets Ready to Celebrate International Women’s Day Around the World

Having a diverse workforce is vital to help us innovate and deliver on the needs of our increasingly diverse clients and consumers. Over the years, we've made some great progress, but there's so much more we can do and it's going to take the collective effort of all of us to continue to move the needle. That's why we're gearing up to celebrate International Women's Day (IWD). It's a day celebrated in many countries around the world to recognize the achievements of women and drive equality among men and women. At Experian, IWD activities are extending throughout the month of March. Have a look at what's going on around the world as Experian celebrates this important day: Asia Pacific The Asia Pacific region is hosting a range of activities across our offices in March, which will include round-table and speaker events as well as an opportunity to network and pledge their support for IWD. EMEA and UK&I EMEA and UK&I are joining together for IWD to support and celebrate diversity and inclusion. The week started with a video of employees from both regions reflecting on what diverse teams bring to our business. Employees will also be invited to a variety of events to engage and network with inspirational women and hear stories from our leaders on what diversity means to them personally. Latin America Throughout the month of March, Latin America has been running a campaign to share stories of achievements in their region and raise awareness about breast cancer prevention and other diseases more common in women. On IWD, there will be a panel of women leaders who will address issues such as the social inclusion of women in the region, women's participation in the labor market, Experian's commitment to female leadership and the importance of a work/life In Brazil, IWD is kicking off with a presentation by members of the United Nations to present their 50-50 Gender Equality program (which aims to eliminate gender inequalities by 2030) and how they are working with companies around the world to achieve this vision. Employees will have an opportunity to hear from leaders in our business about diversity and inclusion plans for the region, and listen to a panel of external speakers discuss diversity challenges and career development. North America Our employees in North America will be kicking off the week with celebrations across their ITS’ 13 offices in the region. Each office will have daily activities throughout the week, and all employees – including virtual and those based in smaller offices – will be invited to attend webinars focused on Diversity and Inclusion topics. On IWD, there will be panel discussions with senior leaders who will speak on various career development topics. To close out the week, there will be a special Book Club discussion on March 9. We will continue to update this blog post all week with pictures and other ways we’re celebrating IWD. Bookmark this page and come back.

Published: Mar 05, 2018 by

How Experian Helps to Connect with Companies all Over the World #ExperianStories

I work at SEGA, a global games company. I first met Nakamura-san, my contact at Experian, about eight or nine years ago. I remember telling him at the time that I was a little sceptical of credit report and analytic companies – I thought they were either too expensive or their reports weren’t detailed enough. However, a year later I needed help from a company like Experian, and I thought I’d put them to the test.   My team and I were starting to communicate with overseas markets, to work with companies around the world. So, I phoned Nakamura-san. It was a business negotiation, so I had my poker face on – I played the usual mind games you have to, insinuating that if Experian did this job well then our company might be able to offer them even more business in the future.   Safe to say, they passed the test. We’ve been building a really positive relationship with Experian for the last eight years.   We’re working with companies in Hong Kong, Taiwan and London at the moment. To work with them, we need information – for instance, we need to know if they’re actually located where they say they are. Even if a company gives us an address, it’s always possible that it operates from a different country – we’ve all heard about companies and their tax havens. When we have these questions, Nakamura-san and his team at Experian collect and analyse data on these companies, and give us very thorough information – breaking it all down and explaining everything to us really clearly.   It’s really difficult to get the rich, detailed analysis of data you need, but Experian provides us much better data than any of our previous credit research companies managed to. They consult with us, and help us use this data to get our business to a better place. I’m very grateful for it – they’ve added great value to our business. Mr. Shinji Mutazono, Team Manager, SEGA Group Companies Finance Department, SEGA Holdings CO., Ltd. 

Published: Oct 08, 2017 by

Bringing Solar Panel Lights to a Remote Village in Malaysia #ExperianStories

In Malaysia, nearly 280,000 people live without electricity. By volunteering with the Liter of Light program, we’re bringing solar panel lights to remote villages, transforming the quality of life and brightening the darker hours for families. In Malaysia, more than 1 percent of the population lives without electricity – one of life’s basic necessities – which equates to nearly 280,000 people living in darkness after the sun goes down. Some people have never had electricity in their life, making simple tasks like cooking or reading nearly impossible after dark. I wanted to change that. My day job is to support and enable individuals within Experian to pursue various career opportunities, but what I’m most passionate about is the way Experian helps me invest in my local community through the Heart of Experian Corporate Social Responsibility program. This year, my team and I had the chance to collaborate with Liter of Light (LOL) – a global, grassroots movement committed to providing affordable, sustainable solar light to people with limited or no access to electricity. In February, we joined one of their projects to install 60 solar street lights in the village of Orang Asli, an indigenous community in the Cameron Highlands.   Over the span of two days in February, a group of 30 Experian volunteers built and installed the solar panel lights. On the first day, the LOL team taught us how to build the panels, teaching us the skills needed to cut wire, assemble PVC pipes and drill holes. The second day, we rode in Jeeps through muddy roads and a three-foot deep river to reach the village. We spent hours unloading the lights and assembling the panel boxes, plotting the village maps and identifying the right spots to install the solar panel lights. I was happy to see some of the local villagers’ curiosity and participation throughout the day. Some helped us assemble the lights while others prepared the right spots for installation by building bamboo stands. The weather was kind to us, so by 5 p.m., nearly all the lights were installed – just before dark! After completing all the hard work, our team recorded a group video using a drone that all of the Orang Asli children chased after. Thanks to our service project providing light to a village in darkness, 150 villagers in Orang Asli will now have more productive, higher-quality lives during the dark hours of the day. I’m so glad I got to play a role in that.

Published: May 21, 2017 by

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Ally is a verb, not just a noun, at Experian. Our Experian Pride Employee Resource Group created an allyship training for all employees and a Parents Group to provide resources to parents, caregivers and family members so they can better support LGBTQ+ youth and family. New this year is our updated bereavement leave policy that acknowledges chosen family, which honors the experiences of many individuals in the community.

As Experian Chief Sustainability Officer Abigail Lovell says, “The world works best when everyone gets to live as they truly are.”

At Experian, we remain dedicated to making that a reality.

Learn more about Experian ‘s commitment to inclusion and belonging in its 2025 Power of YOU Reports:  English  |  Portuguese  |  Spanish

 
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