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According to new research from Experian Marketing Services, a global provider of integrated consumer insights, targeting, data quality and cross-channel marketing, mobile devices are playing an increasingly important role in how users make purchases across all categories. While purchases using a computer or digital tablet still reign supreme, transactions via mobile phones are on the rise, and marketers are poised to take advantage of this trend. The adoption of mobile marketing increased 17 percent in 2013, while 71 percent of marketers currently are engaging consumers in the mobile channel. This trend, among others, is highlighted in Experian Marketing Services’ recently released 2014 Digital Marketer: Benchmark and Trend Report. The report is an annual go-to resource for marketers looking for key industry benchmarks, insights, technology trends and consumer data.

Experian® is pleased to announce its partnership with Clear Channel and the premiere of its iHeart Radio show, Credit & Finance Talk with Experian, which is already gaining lots of listeners.

The first 24 hours of a Data Breach Response are the most critical and we have the most important seven steps to insure that your organization does not go off track. A data breach of personal identity information or protected healthcare information is a breach of trust. Employees, patients, consumers or even partners are put at risk if their information is disclosed during a security incident.