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Vision 2014: The State of U.S. Business Credit from Experian Business Information Services Experian’s Business Information Services and Moody’s Analytics have been reporting on the health of small business credit on a quarterly basis since 2010, publishing the Small Business Credit Index report. In this joint session moderated by Brian Ward, Senior Director – Integrated Marketing, Joel Pruis, Senior Business Consultant from Experian’s Global Consulting Practice and Moody’s Analytics Senior Director Cristian deRitis offered an in-depth analysis of business credit health across the United States. Cristian deRitis kicked the small business credit session into gear by taking the audience through an economic outlook, starting by reviewing of the economic progress started in part by austerity measures following the Great Recession. Joel Pruis continued the discussion with the “West vs. the Rest” small business credit conditions in the US adding national industry performance in various key metrics and resulting small business application volume trends. Experian’s Business Information Services unveiled a new interactive Business Information Map which provides key insights on business credit health by state and metropolitan statistical areas (MSA). The map enables users to get a visual representation of how states and MSA’s are performing in four key business credit health categories, including risk score, number of days businesses pay their bills past due, delinquency rates and bankruptcy rates. The map includes the most recent quarter’s performance, year-over-year comparison and industry-level analysis. Tweet This! [VIEW NOW] New interactive map on business trends in the US #vision2014 http://bit.ly/visionibim Click to Tweet Want to know the health of US businesses? View the new Business Information Map #vision2014 http://bit.ly/visionibim Click to Tweet Check out Experian's Business Information Map for great #smallbiz credit stats #vision2014 http://bit.ly/visionibim Click to Tweet I Heart Maps – especially #business #information maps #vision2014 http://bit.ly/visionibim Click to Tweet Business delinquency in the West shows signs of a comeback! Compare YOY in our interactive map #vision2014 http://bit.ly/visionibim Click to Tweet Analyze regional #smallbusiness #credit health with Experian's #business information map #vision2014 http://bit.ly/visionibim Click to Tweet Learn more about Experian’s Business Information Map by going to: www.experian.com/ibim

Day two of Experian’s 33rd annual Vision 2014 Conference in Dallas included a full morning of education on topics related to the economy and the industry. Chief investment strategist at Wells Capital Management, Dr. James Paulsen kicked off today’s events delivering a powerful keynote address on the economic and financial outlook for the U.S. Following Dr. Paulsen’s remarks, conference attendees headed into the day’s breakout sessions, including an update on the U.S. auto industry from Experian Automotive. According to Melinda Zabritski from Experian, in Q4 2014 U.S. auto loan balances grew to their highest level on record, $799 billion with new leases also expanding to a high of 28.84 percent. Another interesting topic covered today was a deep dive analysis on millennial borrowers, an important audience for lenders as they consider growth opportunity in the market. Experian’s analysis shows that this digitally-savvy population has different needs for loan products, communication and most importantly, credit education. We will be back with another update from Vision, and remember to follow our updates from the show on Twitter or read the announcements on our Vision page on LinkedIn. And check out some favorite tweets from today's conference.

Experian kicked off its 33rd annual Vision 2014 Conference today in Dallas with the keynote address that attendees have been anticipating for months – President Bill Clinton, the 42nd President of the United States and founder of The Clinton Foundation. Although President Clinton addressed many topics in his talk including some of the important initiatives his foundation is spearheading, the theme centered around creative cooperation and the success that is achievable when people focus on their common goals. Experian hosted 32 breakout sessions throughout the day for attendees. Experian thought leaders, clients and industry experts discussed how to achieve quality growth in a challenging economic and competitive environment. View slides from today's presentations: Know your enemy – a financial institutions best practices for preventing the latest fraud attacks Customer acquisitions in a changing digital landscape The new world of commercial lending – optimizing opportunities and winning new customers Trends in commercial card and small business lending The evolving landscape of customer management To trust or not to trust Regulatory requirements for model risk governance continue to evolve And check out some favorite tweets from today's conference.

Is your organization prepared to meet these requirements? Although some of the regulatory guidance on Model Risk Governance was released recently, it is nothing new and needs to bean integral and integrated part of an organization’s way of thinking, risk management and overall business strategy. Many organizations have recently invested in this area. Given the significant time and resource required and the need to know and follow industry best practice, these same organizations have reached out and partnered with Experian as their trusted advisor. Experian has helped all types and sizes of financial institutions to not just ensure regulatory and compliance demands are met but to meet their business needs and objectives, protect their safety and soundness and increase profitability and return. Experian has played whatever role needed, whether it is analytics, modeling, consulting or simply staff augmentation, for many of the Top 5 U.S. Banks and international banks in addition to mid-size to small banks, financial institutions and credit unions. One important outcome of the financial crisis of the late 2000’s was increased regulatory oversight which includes an emphasis and need to track changes in the economic environment, as well as, ensure proper application of model development, implementation, use and governance in order to make sure there are no undue risks and ensure the safety and soundness of the institution. This is clearly not a one-time exercise but a valuable on-going part of proper risk management that will lead to better decisions and enhanced business performance. Let Experian help show you the way! Vision 2014: Regulatory requirements for model risk governance from Experian Business Information Services Tweet This! Changes in economic environment or misapplication of models exposes an organization Click to Tweet Regulators expect greater use of risk models as result oversight increased to review the mgmnt of these models http://ex.pn/RodDsG Click to Tweet Model Risk Governance not new concept, but emerging best practice for model risk attribute stability mgmt http://ex.pn/RodDsG #vision201 Click to Tweet

To trust or not to trust is the ultimate question when it comes to online, card not present transactions. For e-commerce merchants and online shoppers it should be a two-way street. But far too often, a customer who should be trusted has a transaction wrongfully declined. This tarnishes their relationship with the merchant, the bank and the credit-card company, resulting in loss of revenues, interchange fees and most importantly, lifetime loyalty. The impact of consumer action in the face of a decline can have real and measurable effects on all parties, including credit card companies, banks and merchants manifesting itself in lost revenues, lost fees and lost customer loyalty. In fact, in a recently commissioned independent survey by 41st Parameter, a part of Experian, 17% of consumers surveyed had an online transaction declined. That equals about $40 billion lost each year due to false positives… $40 billion that could be reclaimed. What’s even more distressing for consumers, however, is how they FEEL when their online transaction is declined. 83% of those surveyed felt upset, embarrassed or just plain angry. These powerful emotions are evident in WHO the consumer blames for the unwarranted decline – the simple fact is that consumers blame everyone; from the issuing bank to the credit network to the online merchant. Bottom line; everyone loses. Unnecessary operational costs. Decreased loyalty. Interchange loss. Lost revenues. These are just some of the negatives to unwarranted CNP transaction declines. This session will explore how to improve customer service and loyalty by leveraging information merchants and issues already have about consumers – including their buying patterns, methods and payment and devices they use. The combination of these and other factors creates a TrustScore which helps both the merchant AND the issuer determine if these are consumers that can be trusted – even if they only shop with a merchant on a casual basis. Recognizing customers through trusted digital identities and approving more CNP transactions in real-time provides the opportunity for online retailers to collectively boost top-line revenues by as a much as $1 billion annually. Vision 2014: To Trust or Not To Trust from Experian Business Information Services Tweet this! $40B lost each year b/c unnecessary red flags raised & transactions blocked http://bit.ly/41stinfo #vision2014 Click to Tweet 38% of online shoppers blame their credit card company for CNP http://bit.ly/41stinfo #vision2014 Click to Tweet What’s the key to commerce in the digital world? Trust. How do we know that? Here’s the data to prove it. http://bit.ly/41stinfo #vision2014 Click to Tweet [INFOGRAPHIC] How to foster consumer trust in a digital world http://bit.ly/41stinfo #vision2014 Click to Tweet

Increasingly Experian’s clients are questioning whether they are extracting full value from their data. There’s more data, more accessible analytic capability – there should be more value created. But this growing information asset needs to be harnessed by targeting it in the right way (generating the right insights) and having the processes to minimize the time from insight to action. Technology and techniques need to be aligned to efficiently capture, analyze and action customer insight in a concerted way, with the customer view at the center of this activity. Understanding customers’ current circumstances, and the challenges & opportunities they are likely to encounter, can help us establish what they need right now and predict their future needs. Identifying life event triggers, and effectively actioning these triggers, can help us ensure that we’re maximizing the customer’s lifetime value with the right communications, with the right content, at the right time. There are two distinct directions companies are taking to extract value from their new customer insight. The more established route is refining the current business (e.g., optimizing offer pricing, enhancing pre-attrition and pre-default models, and refining cross-sale relevancy models). But increasingly, companies are looking to their customer data as a platform for expanding their business – either by using their unique customer insights to market external propositions or by identifying adjacencies where their existing client base provides a competitive advantage. Either way, customer information can be the key to growth. Vision 2014: The evolving landscape of customer management from Experian Business Information Services

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