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Encouraging Signs of Recovery in Experian’s 2012 State of Credit Report

Everyone seems to be keeping a closer eye on their finances these days and more people are becoming aware of how important it is to know what your credit report looks like. In the recently released Experian 2012 State of Credit report, we found that the national average credit score is currently 750, which is up one point from 2011. We also crunched some numbers in more than 100 cities throughout the country and ranked the top 10 and bottom 10 cities according to credit score. The infographic shown here reveals who came out on top (Minneapolis, MI) and bottom (Harlingen, TX) as well as everyone in between. There were also a few cities who are slowly, but surely pulling themselves up—those cities include Las Vegas and Bakersfield. Credit scores can affect everything from your ability to open a credit card to determining your rates when buying a home or a car. Credit plays a key role in all of our lives and it’s never too late to start becoming more aware of the behaviors that influence your score. Check out the full report to see where your city stands.  

Sep 20,2012 by

22 Frugal Tips from Your Favorite Personal Finance Writers

Do you love saving money? Are you looking for even more ways to keep more money in the bank? Experian knows the importance of this for every person's financial health. So, as part of our overall commitment to financial literacy and in conjunction with our just released annual State of Credit report, we contacted some of our favorite personal finance writers and asked them to share one of their favorite ways to save money. Check out these frugal-living tips:     Create a “wait and see” list.  If you spot something you think you want to buy, write it down (in a physical notebook you carry with you, or as a note in your smartphone) or take a picture of it and store the picture in an app like Evernote. Then give yourself a “cooling off” period. Three days is good; three weeks may be better. Chances are pretty good that your passion for it will have cooled, and you’ll realize you can put the money to better use elsewhere. Liz Weston, writes for MSN, and author of "There Are No Dumb Questions About Money."     One of my favorite tips is to run your financial life like you run your social life. Set-up calendar alerts for everything you need to do to keep your finances running smoothly, from paying your bills and your rent to checking your credit report once every four months. When it comes to bills, set a calendar alert for three days before the bills are the due, so you never make a late payment. And in January, set a calendar alert that reminds you to start preparing your taxes, so you’re not overly stressed when April comes around. Alexa von Tobel is the founder and CEO of LearnVest.com     My favorite frugal tip is this: Keep track of your money before you spend it. I hesitate to use the word "budget" because it's one of those words that makes people shut down, like "diet" or "colonoscopy." In the popular imagination, "budget" connotes deprivation, sacrifice, pain. In fact, a budget is just a tool to make your money go where it will do the most good. That can mean rent, mortgage and retirement – but it might also mean "nice vacation paid for in cash." You're not hoarding every dime in case something awful happens, but rather directing your money so that something good will happen. Some people call it a "spending plan" or a "spending intention statement." Call it whatever you like. Just make the darned thing. I recommend Mint.com because I've heard so many positive reviews from users. (Color me old-school: I don't use any apps or budgeting tools myself.) Donna Freedman writes the Frugal Cool blog for MSN Money and is a staff writer at Get Rich Slowly. Her website is DonnaFreedman.com.     The best way to save more money in your everyday life is to ask yourself one question each time you reach for your wallet to make a purchase: "Do I really need this?" If you can learn to differentiate between a "want" and a "need," you should be able to cut a massive amount of spending. Do you need to buy a coffee and a candy bar from the convenience store? Do you have to to upgrade your cell phone and digital camera? Do you really need new clothes, and do you have to eat out at restaurants each week? Chances are, you can get by without spending money on these things. By getting into the habit of questioning the necessity of each purchase, you can certainly reduce your spending and build your savings. Andrew Schrage is the Editor-in-Chief of MoneyCrashers.com, which has been featured in the Wall Street Journal, US News and World Report, Yahoo Finance, Forbes, and more.     If you can't see it and can't touch it, you won't spend it. (This is why 401(k) plans work. The money is swiped out of your account before you ever see it, so you won't spend it.) Jean Chatzky is the financial editor for NBC’s TODAY show, is an award-winning personal finance journalist, AARP’s personal finance ambassador, and the host of “Money Matters with Jean Chatzky” on RLTV.  You can reach her on Twitter @JeanChatzky and find more tips like this in her book: Money Rules The Simple Path to Lifelong Security.     I consider myself a frugal guy (some might even call me cheap). But ironically, I'm not super disciplined when it comes to money.  Srict budgeting never really worked for me. Too me, budgets feel like diets and are just really hard to stick to – and they often end in more frustration than results.  My philosophy is that being successfully frugal shouldn't require me to completely change my behavior.  Instead, I find ways to create new, financially healthier habits that fit naturally into my life the way I actually live it already. One trick I like to use is "minus one". Every time I get in a checkout line, I stop, look at what I'm about to purchase, and remove one item. If you're already a disciplined shopper and only buy things on your list, you probably don't need this. But for the 99.9% of us who tend to leave stores with more than we came for, it's an easy way to break the cycle of mindless impulse buying. Phil Fremont-Smith is the co-founder and CEO of ImpulseSave.com     I'm a sucker for a coupon code! It doesn't matter if you are shopping online for a new shirt or to purchase Internet domain names, there's probably a coupon code for you to get it for less. CouponCodes4You and RetailMeNot are good sites to check out.  Or, if you are buying something online, Google the name of the item and "coupon code" and see if a coupon code pops up! Natalie P. McNeal, creator, TheFrugalista.com, author, The Frugalista Files: How One Woman Got Out of Debt Without Giving Up the Fabulous Life     Focus on cutting expenses that you aren't using, and finding discounts for what you do use. Many times there are monthly expenses in our budgets for things we just aren't utilizing: memberships, monthly service fees, etc. Cut them out before you waste more money. If, however, an expense is justified, ask yourself if there is a way to reduce the expense through a discount, coupon, or simply by asking for a lower price. Philip Taylor is the blogger and founder behind PTmoney.com, and has been featured on CNBC, Fox Business, U.S. News and World Report, and MSN.     Don't give up. Saving, living frugally, and improving your relationship with money are all great goals — but they're also big goals. And anytime you attack a big goal and have a setback, it can be easy to get frustrated, think you just can't do it, and give up. But financial success isn't achieved by just playing the short game — it's a long-term plan. Moreover, it's important to remember that there are a lot of different ways to approach living frugally; just because a technique worked for other people, it doesn't mean it's going to work for you. So whenever you have a setback, a lapse, or a failure — learn from it, research other options, retool, and try again. If you don't give up, eventually, you'll get to where you want to be. Meg Favreau is the Senior Editor at Wisebread.com and tweets @wisebreadmeg. She's also a comedian, food enthusiast, and author of the book Little Old Lady Recipes.     Learn how to cook.  If you actually enjoy and look forward to the process–and the results–than it's so much easier to avoid the temptation of take-out or expensive dinners out. It's also pretty easy to teach yourself, thanks to the Food Network, Allrecipes.com, and other food websites and blogs. Kimberly Palmer is the Sr. Editor at U.S. News & World Report and author of GenerationEarn.com   Cut back on eating out! Food cooked at home is so much cheaper and healthier.  If you’re just getting started, keep things simple and start small. Try packing your lunch a few days a week, or making dinner a couple of nights per week.  Over time, your skills will improve and you’ll be able to do more and more of your own cooking. Kristen is the founder of TheFrugalGirl.com, where she shares practical tips for simple, frugal living.  She tweets at @thefrugalgirl can also be found at facebook.com/thefrugalgirl.   I personally always bring my lunch to work. I not only save a lot of money, I am not tempted to make unhealthy choices.  Good for my waistline and my savings account. Maxine Sweet is vice president of Experian North America’s Public Education organization and leads Experian’s consumer education, community involvement and corporate responsibility teams. Maxine is responsible for helping consumers understand credit reporting and use credit wisely.     My favorite frugal tip is to calculate how much of your time something will cost before you buy it. I created a really simple calculator on Bargaineering.com that can take your annual salary, a price (whatever you're buying), and calculates how many hours you'll need to work to help pay for it. I've found that thinking about purchases in terms of how many hours you need to work to pay for it is far more enlightening than looking at that dollar value. Jim Wang is the blogger behind Baraineering.com.     I think prioritizing your spending is one of the most important things you can do to save money in the long run. Look at your spending. Really think about what you are buying, and why you are buying it. Then decide how important it is in your life. If you realized how much you spend on things that aren't important to you, you'd cut some purchases from your life. Prioritize your spending, and focus your efforts on what's most important to you, and stop spending on the unimportant things. You'll save a lot more. Miranda Marquit is the founder of PlantingMoneySeeds.com.     Check your free credit reports every year from annualcreditreport.com.  You can get one from each of the three consumer reporting companies: Experian, TransUnion, and Equifax.  Why do you need to do this?  To make sure the information on your reports is accurate.  What's on your report translates to your credit score.  Your credit score is used to calculate loan rates such as your mortgage or a car loan.  By keeping your report accurate you can potentially save thousands over time.  Seeing your report can also help you see where your money is going. Glen Craig is the founder of FreeFromBroke.com.     I came up with this tip initially for budget shoppers that frequent my site, but I’m sure you’d see how it can be useful in buying stuff in general. Before buying anything, always consider the item’s Cost Per Wear, or the CPW. Just divide the cost of the item by the number of times you will wear it in a given period. So a $100 shirt worn 20 times has a cost per wear of $5. The goal is to shoot for a CPW of less than $3. The CPW is important because there’s a tendency for some bargain hunters to focus only on the price of an item, which often leads to purchases based upon price (i.e. wow, this is so cheap!) versus usefulness (wow, I wear this everyday). In the long run, having something you don’t need negate any savings you may have initially made during the purchase. Kathryn Finney is the founder of TheBudgetFashionista.com and named “One of the Top Ten Women in Money by AOL.     Every time I go to the bank I ask the tellers how many $2 bills they have, and then I "buy" them all up and save them at home.  Sometimes they only have two or three, and others thirty, but no matter how many they have I snatch them up and add it to my "side savings" shoebox where I know I'll never touch them. Because, let's face it, they're so COOL!  How often do you see $2 bills?  It's forced savings at its best, and you rarely ever miss the money. I literally just started doing this tip myself 2 weeks ago and have already amassed over $100. J. Money tries to make money interesting over at BudgetsAreSexy.com. You can also find him on Twitter @BudgetsAreSexy and/or at your local bar.     My favorite frugal tip is to keep a price book [to track the lowest price of an item], which is the only way to know if you're getting a good deal and whether it's time to stock up. It's a fundamental, basic step to take when looking to live frugally – especially if you want to maintain a certain standard of living! I've written multiple times about price books, but here is my best blog post. Cathy is the founder of ChiefFamilyOfficer.com and wrote a great post on creating a price book to help you save money.     My best and most used tip is to perform an expense audit every quarter. This means going through all your bills and spending and finding anything you are spending money on that isn't giving you the value you'd like. That doesn't mean your daily latte if it's what keeps you pumped and happy for work. It may mean cutting the cable, slashing your cell bill, or even re-evaluating your need for a car. Kelly Whalen is the blogger behind TheCentsiblelife.com, and has been featured in Money Magazine, USA Today, Consumerist, and MSN Money Blog.     My favorite frugal tip of the moment is to make sure you comparison shop, especially when it comes to big ticket items.  I think that comparing prices when it comes to smaller items may not be worth doing if the savings are minimal.  After all, I subscribe to the "time is money" principle. However, with costlier items such as car or appliance purchases and particularly with labor/service type contracts, you may find that the variances in pricing and cost can be much larger.  If you do your homework, you may be able to save quite a bit.  A common savings tactic that a lot of savvy savers do is to check on items at a store and compare their prices to their online prices.  You can also search for online coupons before ordering anything through a website.  Lastly, look for reward sites that allow you to earn something back when you spend. Silicon Valley Blogger (SVB) runs The Digerati Life, a personal finance site that offers tips and resources on saving money, stock investing, credit management and general money management. You can check out her twitter page at @TheDigeratiLife and Facebook. Instead of spending hundreds of dollars at the optometrist, order eyeglasses through ZenniOptical.com. You can get prescription eye glasses for as low as $12 to $20, including shipping. It's easy to do and I've been very happy with the two pair of glasses I've ordered from them. In fact, once it took them longer than it should have for my order to arrive so I contacted their customer service and they sent another pair of glasses free of charge! Crystal Paine is founder of MoneySavingMom.com and author of The Money Saving Mom®'s Budget. Follow her on Twitter or Facebook.     The 48-hour rule — it's simple but it works. For a purchase over $100, try to wait 48 hours before buying it. This is your "cooling off period," where you think about whether you can truly afford the item and whether you really need it. Catey Hill is the author of "Shoo, Jimmy Choo! The Modern Girl's Guide to Spending Less and Saving More."  She regularly writes regularly about personal finance for MarketWatch.com and eHow.com.     My favorite frugal tip is to find a saving buddy to keep you accountable. Not only can the pair of you help keep each other in check, you can discuss other tips and best of all, it makes the whole journey more fun since you can celebrate the milestones together! David Ning is the founder of MoneyNing.com.     Ride your bike to work as much as humanly possible. Doing so is the ultimate frugal and impact reduction move. I once calculated that reducing my commute from 25 miles to a bike ride provided enough savings to completely fund my retirement. Plus, it keeps you in shape. G.E. Miller is the founder and blogger behind 20somethingfinance.com.       My favorite frugal tip is to never pay retail price for anything. It doesn't matter if it's food, travel or clothes, these days there are unlimited ways to save money. From bartering for a discount to using coupons and earning cash back on every purchase, there's always a way to get something for less. I think the last time I paid full price for anything was 5 years ago. Carrie Smith is the blogger and founder of CarefulCents.com And if you're not very frugal, some words from Ben Stein … I am the least frugal, most spendthrift man on this earth. I have no frugal tips except: 1.) I never rent movies in hotel rooms. 2.) I never use the hotel phones when I can use my cell. 3.) I have never had lobster ever in my life and don't want it. I am pretty good at making a living and I am halfway decent at investing. But I have never been a frugal man and probably will never be. My extravagance is a disgrace to humanity. On the other hand, my parents were frugal and left my sister and me a meaningful estate. What happened? The IRS took most of it. So, why bother? Ben Stein is a New York Times bestselling author, economist, actor, and just finished writing "How to Really Ruin Your Financial Life and Portfolio," which will be published by Wiley in October. Do you have any frugal tips to share? Or do you already follow some of this advice?  Share your thoughts in the comments below. >> Subscribe to the Experian Blog by Email for More Credit Tips Photo: Shutterstock

Sep 18,2012 by

What You Should Know About Credit Repair Companies

Unfortunately, many people have received poor credit advice and been taken advantage from credit repair companies. Many people don't realize that there isn't anything that a credit repair service is able to legally do for you that you can't do yourself for little or no expense. In 1997, a federal law was created as a response to the number of people who have suffered from a consumer repair scam. Under this act, credit repair companies: Are prohibited from taking consumers’ money until they fully complete the services they promise Are required to provide consumers with a written contract stating all the services to be provided and the terms and conditions of payment. Under the law, consumers have three days to withdraw from the contract Are forbidden to ask or suggest that you mislead credit reporting companies about your credit accounts or alter your identity to change your credit history Cannot knowingly make deceptive or false claims concerning the services they are capable of offering Cannot ask you to sign anything that states that you are forfeiting your rights under the Credit Repair Organizations Act. Any waiver that you sign cannot be enforced Quality credit counseling services are often non-profit and charge little or no fee for their services. Look for non-profit credit counselling organizations in your area if you need help. They will offer, and in some cases require, that you complete budget training and money management courses as part of their non-profit programs. If all a credit counselor offers is to negotiate a debt repayment plan or to set up a “debt consolidation” plan, look elsewhere.  Unless you also learn to manage your credit, you will end up with the same problems or find yourself even deeper in debt in the future. As always, you can always work directly with us to dispute lender debts on your credit report.  It's completely free to report errors with us and you can get started right now on our simple app. Recommended Reading 5 Ways to Rebuild Your Credit Score You Can "Fix" Your Credit Report Without Help Photo:  Shutterstock

Sep 13,2012 by Editor

Experian Automotive: Midrange Cars are Top-Selling Segment; Toyota Camry Top Vehicle

Experian Automotive today announced that midrange cars were the highest-selling vehicle segment in the first half of 2012, according to its latest vehicle registration analysis. The analysis also showed that the Toyota Camry topped the list of best-selling vehicles for the first half, with the Ford F-150 coming in a close second. In the first half of 2011, the F-150 was the best-selling vehicle, with the Camry coming in second. High-level findings from the analysis showcase the top-selling vehicle segments for the first half of the year and highlight the top vehicle brands in each category. “The first half of 2012 showed a significant increase (11.9 percent) in vehicle registrations compared to the previous year,” said Jeffrey Anderson, director of consulting and analytics for Experian Automotive. “Lower interest rates and dealer incentives have certainly been great motivators for consumers in need of a new vehicle to purchase one. Additionally, higher gas prices and new model redesigns could be pushing consumers to look at small to midrange cars, instead of the larger vehicle segments.” The complete top 10 best-selling vehicles for the first half of 2012 include: Toyota Camry Ford F-150 Honda Civic Nissan Altima Honda Accord Toyota Corolla Honda CR-V Chevrolet Silverado 1500 Ford Fusion Chevrolet Malibu Interestingly, the analysis also showed that while the Ford F-150 was the second highest-selling vehicle in the first half, it was the top seller in 19 states, with Texas making up more than 17 percent of its total sales. The Toyota Camry claimed the second most states (13), with California accounting for the largest percentage of sales (13 percent). When looking at growth comparing the first half of 2012 with the first half of 2011, the fastest-growing segment was hybrid cars, with a 61 percent increase. On the vehicle level, the Kia Optima saw a 92.7 percent increase in registrations in the same time frame. For more information about Experian Automotive’s industry trends research or leading products and services, please visit ExperianAutomotive.com or follow us on Twitter at @Experian_Auto. >> Subscribe to the Experian Blog by Email

Sep 11,2012 by

Subprime Auto Loans in Q2 2012 Exceeded Prerecession Levels

Experian Automotive today announced that loans to customers in the nonprime, subprime and deep-subprime risk tiers accounted for more than one in four new vehicle loans in Q2 2012. With 25.41 percent of all new vehicle loans to customers in the nonprime, subprime and deep subprime risk tiers, loans to credit-challenged customers were up 14 percent compared to Q2 2011. In addition, new vehicle loans to credit-challenged customers now are higher than they were in Q2 2007 (24.96 percent) and Q2 2008 (24.49 percent) just prior to the financial market crisis. However, the Q2 analysis also shows that lenders are still taking a cautious approach, keeping loan-to-value (LTV) ratios (the amount of money paid over the life of a loan versus the purchase price of the vehicle) lower than they were a year ago. For new vehicles, the average LTV ratio was 109.55 percent in Q2 2012, compared to 115.65 percent in Q2 2011. “Despite the rise in subprime loans overall, there is still a strong sense of managing risk,” said Melinda Zabritski, director of automotive credit for Experian Automotive. “Because the overall lending environment has improved, lenders are making loans available to a wider range of customers. This is good for manufacturers and dealers, as it allows them to sell more vehicles. However, the lower loan-to-value ratios show that lenders are not willing to throw caution to the winds.” Additionally, the Q2 report showed that the average customer credit score for new vehicle loans dropped nine points, from 762 in Q2 2011 to 753 in Q2 2012. For used vehicle loans, the average customer credit score also dropped nine points from 671 in Q2 2011 to 662 in Q2 2012. The average amount financed for a new vehicle increased $474, from $25,240 in Q2 2011 to $25,714 in Q2 2012. The average amount financed for a used vehicle jumped $370 from $17,063 in Q2 2011 to $17,433 in Q2 2012. The average monthly payment for both new and used vehicles was relatively flat, with new vehicles rising by $2, from $450 in Q2 2011 to $452 in Q2 2012. For used vehicles, monthly payments jumped $4, from $347 in Q2 2011 to $351 in Q2 2012. Complete findings from the State of the Automotive Finance Market Q2 2012 credit trends analysis will be presented in a Webinar at 11 a.m. Pacific/1 p.m. Central/2 p.m. Eastern on Sept. 6. If you would like to register for the event, visit www.ExperianAutomotive.com. Experian Automotive’s quarterly credit trend analysis features market reporting data and analysis from its AutoCount® Risk Report, which analyzes automotive lending markets based on a uniform measurement of credit quality that segments markets by geography, credit score and vehicle registrations, among other factors. It also incorporates data from the Experian–Oliver Wyman Market Intelligence Reports, which provide topical, quarterly analysis; peer benchmarking options; and commentary on key issues facing the financial services industry. >> Subscribe to the Experian Blog by Email Photo: Shutterstock

Sep 04,2012 by

Experian Marketing Services Finds Email Volume Increased 10 percent in Q2 2012

Experian Marketing Services showed that email volume has increased 10 percent in Q2 2012 versus Q2 2011 according to the Experian® CheetahMail® 2012 Q2 email benchmark report. Experian CheetahMail also found that total open rates increased 1.5 percent in Q2 2012 versus Q2 2011. Analyzing the email volume among different industries shows that Travel and Consumer Products and Services emails reported the largest increases, with 41 percent and 19 percent, respectively. Media and Entertainment emails also reported a double-digit increase (17 percent) in Q2 2012 versus Q2 2011.There was only a 2 percent change in All Industry email volume from Q1 to Q2 in 2012, as all verticals except Travel had less growth from Q1 to Q2 in 2012 than they had for the same time in 2011. “For Q2 2012, overall email volume increased 10 percent while open rates were slightly above the 2011 Q2 rates, as more than 55 percent of brands had statistically significant increases in open rates for Q2 2012,” said Regina Gray, vice president of strategic services, Experian CheetahMail. “While click rates continued to show a year-over-year decline, there is some evidence that the rates are stabilizing. Email is still the most effective channel to connect with customers as we’ve seen a growing trend of brands utilizing social capabilities to acquire and engage consumers and fans across these new media channels.” The Email and Social Media Connection The Q2 benchmark report analyzed the Q2 2012 mailings that had a reference to a social media site in the mailing name or subject line of the email – such as Facebook, Twitter, and Pinterest – and then were compared to the performance of all other mailings from the same clients for the same time period found that: 70 percent growth in brands sending ‘Like us’, ‘Follow us’ or ‘Pin us’ email campaigns. Pinterest ‘Pin us’ mailings are generating unique click rates that are almost 25 percent higher than other mailings. Unique open rates for Twitter ‘Follow us’ mailings are 9.5 percent higher than those for their other mailings, but unique click rates are virtually identical to all of their other mailings. Coupons had over 50 percent higher click rates and double the revenue per email than campaigns without offers. Experian CheetahMail’s Q2 2012 Quarterly Benchmark Study is available to download.

Aug 30,2012 by Editor

Top 10 “Comfortable” Cities Buying the Most Sweats

While the runways boast couture and fashions that you rarely see walking down the street, some of the top cities in the U.S. are keeping comfortable in their sweats. For the second year in a row, the nation’s top per capita consumer of sweats is Philadelphia, PA while New York was seventh, Los Angeles ranked eighth, and Chicago was twentieth. The top 10 cities for sweats consumption:  Philadelphia, PA Hartford, CT Pittsburgh, PA Lafayette, LA Laredo, TX Boston, MA New York, NY Los Angeles, CA Victoria, TX Scranton, PA Perhaps these purchases are travel-related.  Spirit Airlines passengers are the biggest buyers of sweats, followed by Jet Blue, Continental and US Air. Foreign airlines have really high sweat purchase numbers too – especially Asian carriers. On the flip side, Southwest Airlines passengers buy the fewest number of sweat apparel items. Source: Experian Marketing Services Simmons Photo: Shutterstock

Aug 29,2012 by

Experian Marketing Services Pinpoints Rising Social Network Sites in New Study – Instagram and Pinterest Lead the Pack

According to a new study by Experian Marketing Services, niche social networks significantly increased their market share of all visits to social sites, with Instagram and Pinterest leading the pack. The following graph illustrates the global growth between July 2011 and July 2012, based on share of visits to all sites by country: Other niche social networks that have experienced significant gain include Stock Twits in the US, Redidt in Australia, and FanPop in the UK. According to Bill Tancer, head of Global Research at Experian Marketing Services, the growth of Instagram and Pinterest over the past year has been successful because they haven’t tried to be ‘another Facebook.’ Both networks are image based – something people love and relate to better than just words. For retail brands, sites like Pinterest present a great opportunity to promote products in a compelling and organized way to a wide group of people, globally. Deeper functionally, combined with a lower technical barrier to entry, will result in new leaders in social media being created, accepted and used within a matter of days – compared to the rate of adoption happening now over the course of weeks and months. Also included in the study for July 2011 to July 2012: What social networks do you use most frequently? Do the results of this study surprise you at all? Feel free to share your thoughts with our readers in the comments section below.

Aug 11,2012 by

Highlights From Experian Marketing Services’ Digital Summit

Experian Marketing Services is hosting its annual Digital Summit (today through Friday) at the Venetian Hotel in Las Vegas. This premier digital marketing event, with the theme, “Customer Obsession: Empowering Meaningful Relationships,” features highly engaging and inspiring learning sessions, providing marketers with key insights and best practices for keeping their customers at the heart and center of everything they do. Attendees are learning from marketing experts about the latest trends in digital marketing across email, mobile, social, search and display. In addition, content from the event delves deep into understanding the new American consumer and the latest in cross-channel marketing. Here are a few highlights from today’s Digital Summit main stage and breakout sessions: And here are some of our favorite tweets:   Learn more about the 2012 Digital Summit and follow along on twitter #CMSummit and view photos on our Pinterest board.  View this blog tomorrow for updates.

Jul 27,2012 by

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