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Experian's INSOURCESM database offers coverage of approximately 215 million consumers in 110 million households across the United States - the most extensive marketing information on U.S. consumers.

TrueTouch

TrueTouchSM from Experian shows you how to make more true connections with your customers.

Direct supplement

Direct supplement features three Experian customers. Find out what they have to say about partnering with Experian and learn how you can get the most from your customer information.

Find prospects for new customer acquisition

Prospect information in the media industry can come from a variety of sources. But you don't have to work with a number of sources to get that information. Experian offers a range of prospecting tools.

BehaviorBank® is one of the nation's largest repositories of consumer-supplied behavioral information, delivering responsive and highly qualified prospects. Individuals self-report important life stage events, product usage and interests in the hopes of receiving offers and promotions that meet their specific needs and lifestyle.

With our Cooperative Databases, you get data from Experian that is among the most comprehensive of its kind. Thanks to strategic alliances with catalogers, publishers and others, we are able to augment our diverse information sources with additional purchase behavior data to predict future purchase activity.

New movers are eager to establish relationships with a wide range of local businesses. Reach out to this diverse, yet highly responsive market with Experian's New Movers DatabaseSM. These consumers are excellent prospects for a variety of goods and services.

New homeowners purchase more products and services in the first six months after moving than an established resident spends in a two-year period. Only the New Homeowners DatabaseSM from Experian puts you in direct contact with this highly responsive market at the precise time new buying patterns and habits are being established.

The New Parents DatabaseSM puts you in contact with expectant parents, families with newborns and parents who have children up to three years old. Compiled from approximately 50 principal sources, such as retail outlets, Internet sites, photography studios, consumer packaged goods manufacturers and self-reported information from survey cards.

For more information about finding new customers, contact us at 1 888 375 5716.

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