All posts by Guest Contributor

Pay your bills on time, have cash set aside for emergencies, and invest your money for the future. These are the rules financial pros say people should follow if they want to build wealth. Straightforward advice, but for many people these milestones can seem out of reach. A recent financial literacy study by Mintel shows that many Americans are struggling with money management and lack confidence in their financial knowledge, with just 19 percent of respondents giving themselves an “A” grade on financial knowledge. The survey and other reports released recently shed light on how well Americans are handling their money. Here are some of the prevailing trends: Young people are struggling. The Mintel study revealed less than 30 percent of Americans have an emergency savings account that equals 3-6 months of household income. Of that total number, 19 percent of iGeneration has saved for a rainy day, followed by Millennials (20 percent), Gen Xers (28 percent), Baby Boomers (37 percent) and World War II/Swing Generation (40 percent). Not surprisingly, people who make more money save a bigger percentage of their pay. People in the bottom 90 percent of the income scale save close to none of their pay each year, while those in the top 10 percent save close to 15 percent. Most are not planning for the future. The majority of people are not doing everything they can to prepare for retirement, including meeting with a financial adviser to devise a plan, researching Social Security or even talking to friends or family about planning. Even more, 21 percent of Americans are “not at all confident” they will be able to reach their financial goals. Parents plan more than non-parents. People with children have many demands on their money, and as a result think ahead and follow budgets, contribute to retirement accounts and hire a financial adviser to help them create plans and budgets. Consumers who don’t have children don’t have as many competing demands, but aren’t as sensible about following a financial plan. In Mintel’s study, just 10 percent of non-parents have a written financial plan and 26 percent contribute regularly to a retirement account. Most people have a budget. Nearly one in three Americans prepare a detailed written or computerized household budget each month that tracks their income and expenses, but a large majority do not. Those with at least some college education, conservatives, Republicans, independents, and those making $75,000 a year or more are slightly more likely to prepare a detailed household budget than are their counterparts, according to Gallup. The good news is, the majority of Americans are open to more financial education. April—which is Financial Literacy Month—is a great time to look at education efforts for your customers. Financial literacy won’t change overnight, nor in a year. Yet initiatives taken in schools, workplaces, and in communities add up. What are you doing for your customers to build financial literacy?

Knowing a consumer’s credit information at a single point in time tells only part of the story. For the whole story, lenders need to assess a consumer’s credit behavior over time. Understanding how a consumer uses credit or pays back debt over several months can better position you to: Offer the right products and terms to increase response rates. Identify profitable customers. Avoid consumers with payment stress. Trended data adds needed color to the consumer’s credit story. And with the right analytics and systems, you can derive valuable insights on consumers. Trended data>

Newest technology doesn’t mean best when it comes to stopping fraud I recently attended the Merchant Risk Conference in Las Vegas, which brings together online merchants and industry vendors including payment service providers and fraud detection solution providers. The conference continues to grow year to year – similar to the fraud and risk challenges within the industry. In fact, we just released analysis, that we’ve seen fraud rates spike to 33% in the past year. This year, the exhibit hall was full of new names on the scene – evidence that there is a growing market for controlling risk and fraud in the e-commerce space. I heard from a few merchants at the conference that there were some “cool” new technologies out to help combat fraud. Things like machine learning, selfies and other two-factor authentication tools were all discussed as the latest in the fight against fraud. The problem is, many of these “cool” new technologies aren’t yet efficient enough at identifying and stopping fraud. Cool, yes.  Effective, no.  Sure, you can ask your customer to take a selfie and send it to you for facial recognition scanning. But, can you imagine your mother-in-law trying to manage this process? Machine Learning, while very promising, still has some room to grow in truly identifying fraud while minimizing the false positives. Many of these “anomaly detection” systems look for just that – anomalies. The problem is, we’re fighting motivated and creative fraudsters who are experts at avoiding detection and can beat anomaly detection. I do not doubt that you can stop fraud if you introduce some of these new technologies. The problem is, at what cost? The trick is stopping fraud with efficiency – to stop the fraud and not disrupt the customer experience. Companies, now more than ever, are competing based on customer experience. Adding any amount of friction to the buying process puts your revenue at risk. Consider these tips when evaluating and deploying fraud detection solutions for your online business. Evaluate solutions based on all metrics What is the fraud detection rate? What impact will it have on approvals? What is the false positive rate and impact on investigations? Does the attack rate decline after implementing the solution? Is the process detectable by fraudsters? What friction is introduced to the process? Use all available data at your disposal to make a decision Does the consumer exist? Can we validate the person’s identity? Is the web-session and user-entered data consistent with this consumer? Step up authentication but limit customer friction Is the technology appropriate for your audience (i.e. a selfie, text-messaging, document verification, etc...)? Are you using jargon in your process? In the end, any solution can stop 100% of the fraud – but at what cost. It’s a balance - a balance between detection and friction. Think about customer friction and the impact on customer satisfaction and revenue.

Has the EMV liability shift caused e-commerce fraud to increase 33% in 2016? According to Experian data, CNP fraud increased with Florida, Delaware, Oregon and New York ranked as the riskiest states. Miami accounted for the most fraudulent ZIP™ Codes in the US for shipping and billing fraud.

Latest results from Experian's Market Trends report shows that 17.3 million new vehicles have been added to the U.S. Market of light-duty vehicles on the road.

The adoption of EMV terminals has pressured attackers to migrate their fraud attempts to the card-not-present channel. This is a major driver to the increase in e-commerce fraud attacks – more than 30% over last year. Here’s how this fraud victimization has increased across the country: 16% in North Central states. 25% in Northeastern states. 32% in Southern states. 25% in Western states. Attackers are extremely creative, motivated, and often connected. Protect all points of connection with your customers to prevent e-commerce fraud with a comprehensive, multilayered approach. Where does your state rank?

Experian recently acquired a minority stake in Finicity, a leading financial data aggregator enabling innovation in the FinTech industry through its modern RESTful API and Finicity Aggregation Platform. Steve Smith—chairman, CEO and co-founder of Finicity—has a passion and experience in developing innovative and disruptive technology, products and services that leads to efficiency for markets and, ultimately, improvements for consumers. Here he shares his thoughts about disruptive technology in the lending space and its benefits to lenders and consumers. Q: Finicity has said its objective is to take a loan application approval from weeks to minutes using its technology. That sounds pretty great, but how is that possible? How does this play out behind the scenes? A: Well, we’re living in a world where we, as consumers, expect very user-friendly experiences and we expect things to happen at digital speeds. The loan process is no exception. To deliver the experience consumers are expecting requires us to leverage the technology trends of digitization, mobility and big data. Finicity plays a foundational role by leveraging thousands of digital connections across financial institutions to aggregate consumer-permissioned account data. Once we have this data, we’re able to deliver real-time insights into an individual's financial health. This financial health assessment includes income and assets, two critical components to the loan approval process. All that’s required is the borrower to permission use of the data. Once that’s done, we’re able to gather all appropriate data across multiple accounts, rapidly analyze it and send a verification report to the lender. No papers. No multiple requests. No questions on the validity of the data. All done in minutes, not weeks. Q: This is very disruptive technology. What are the benefits for lenders? Consumers? A: Well, as we discussed, one of the major benefits is the speed to a loan. Furthermore, this reduces cost for the lender by maximizing loan officer’s time, while also freeing up loan capital as they can move through loans more quickly with a higher quality assessment. Another benefit for lenders is reduced fraud. Our information on income and assets is coming from real-time bank validated information. This eliminates the possibility of altered data. For consumers, it’s a dramatically simplified process. No need to chase down multiple documents. There are virtually no second requests for information, which we often see in the process. And they’re always in control of their information. All in all, it’s a dramatically better experience for both the lender and the borrower. Q: What sets this solution apart from others in the market? A: A few things set Finicity apart in delivering the quality of insights required. First, we are an industry leader in the number of financial institutions we connect with, ensuring broader access for more customers. Second, 95 percent of our integrations provide access to formatted data, something that’s critical to credit decisioning solutions. In these cases, we’re not screen scraping. This enhances our ability to collect bank validated transactions; we provide the financial institution transaction ID. This provides assurance of data quality. Finally, is our ability to categorize and analyze the transactions. This allows us to identify income streams and assets. Through this process, we’re also able to flag unusual transactions, like large deposits, that may skew actual assets. Q: The future of financial technology is still evolving. What lies ahead? A: We’re very excited about the future of financial technology and the impact that aggregation will have. Whether it’s financial management, digital payments or credit decisioning, real-time data will improve the experiences and the outcomes. As we’re talking about lending, this is one of the spaces that could see significant disruption. Our ability to generate a richer view of an individual’s or organization’s financial health will more accurately determine their ability to repay a loan. This will be a great benefit for those that have thin file or no credit history. We see a world where suitability for a loan will be driven by their actual financial life independent of their use of credit. One of the largest markets in the US is millennials. However, for consumers under 30, two-thirds have subprime or non-prime credit scores and one-third of millennials don't have any credit history. This is just one group underserved because legacy models don’t leverage the full extent of data available. Q: Is there anything else you can tell us about Finicity and its role changing customer experiences across financial service? A: For us, it all comes down to one thing: enabling individuals and organizations to have the information and insights they need to make smarter financial decisions. The data is there. We’re helping to unlock the potential of that data by working with innovative partners like Experian. To learn more about Experian and Finicity's account aggregation solutions, visit www.experian.com/finicity

Legitimate address discrepancies are common, which surprises most people. And handling every address discrepancy as a high fraud risk is operationally expensive and inhibits the customer experience. You can avoid this type of fraud by employing these best practices: Use a distinct Know Your Customer and underlying Customer Identification Program process. Avoid verifications based on self-reported data. Maintain hotlist addresses. Fraud always will find the path of least resistance, and organized criminals will test you daily to isolate the weakest link. Be sure to regularly revisit your own policies and procedures for handling this type of fraud. Address manipulation fraud  

Fraud and address manipulation (Part 1) Identifying an address as incorrect seems simple enough. But in reality, address mismatches between an application and credit bureau data aren’t uncommon. Here are several legitimate reasons why this may occur: Change of residence. Credit bureau’s unique logic for determining which address is the "best." New/Emerging consumers often have fluctuating address data. Issuers that employ risk-based approaches allowing incorrect addresses to pass and those that use self-reported data for verification face the highest level of risk for this type of fraud. Next week, we’ll let you know how you can avoid these types of losses. Or you can get ahead and read our latest paper. Address manipulation fraud>

Divorce often affects financial health negatively. It’s expensive – often causing nearly $20,000 in losses.  A recent Experian survey found: 34% say their divorce put them in financial ruin. 19% percent say things were so bad they filed for bankruptcy. 39% report they’ll never marry again because of the financial loss of a divorce. Lenders can provide support to loyal customers by providing personalized credit education and create a new revenue stream for your company. Learn more>

A recent Experian study found that the amount of time it’s taking for automotive loans opened in Q4 2015 to become delinquent is actually similar to the pace in 2008. When looking at the 60+ DPD rate across all risk levels, the delinquency rate for accounts opened in Q4 2015 reached 0.50% within 6 months, compared with 0.51% for accounts opened in Q4 2008. Lenders can design more effective strategies by using analytics to gain insight into the latest trends and target the right customers. Video: Auto Acquisition Strategies>

Reactivation campaigns make economic sense. They build on a brand’s previous investments, targeting customers who already are aware of and previously have engaged with your brand. Use these 4 steps to build a successful reactivation framework: 1. Analyze subscriber data to identify reactivation segments to target. 2. Identify subscriber activity to divide customers into at least 3 unique segments. 3. Develop messaging strategies for each segment. 4. Integrate or suppress inactive subscribers based on whether they re-engage. Reactivation campaigns can deliver significant incremental revenue and position inactive subscribers for further engagement in future campaigns. Download report>

Experian's fraud and identity platform, CrossCore™ won New Security Product or Service and Security Product Management / Development Team of the Year awards at the 13th Annual Info Security Products Guide’s 2017 Global Excellence Awards®.

We’re excited to announce Family Account Management: a new feature available for our partners that makes it easy for their subscribers to extend identity protection services to family and friends. Family Account Management allows our partners to offer quick and easy enrollment, enabling new subscribers to opt in to a family plan by inputting family or friends’ email addresses within their portal. Subscribers can invite anyone of the age of 18 to join. Every family has different security needs and preferences. This feature offers plan options that can be configured to match the primary subscriber’s current enrolled services, or customized to include a set of services that best suits each family’s needs. The Consumer Sentinel Network, a division of the Federal Trade Commission, reported over 1.2 million fraud-related complaints in 2015. With identity fraud on the rise, we need to be more vigilant than ever before and take steps to improve our own security and the security of our loved ones. We all have unique identity elements, including birthday, email address, and Social Security number, and monitoring one person’s identity elements won’t minimize risk for other family members. That’s why Family Account Management is so important, allowing subscribers to extend coverage for what matters most – family. “Families are more connected than ever before, but with more ways to stay connected, there are new threats putting families at risk of identity theft,” said Joe Ross, Experian President and Co-Founder. “With Family Account Management, businesses can provide their subscribers with an easy and convenient way to extend identity protection services to their loved ones.” Visit our website for more information on identity protection products you can offer your customers and stay up to date with all Experian news on LinkedIn.

A recent analysis revealed a 9-point negative shift in the average VantageScore® credit score for personal loan originations from Q3 to Q4 of 2016. Additional insights into the personal loan market include: 67% of those who opened a personal installment loan had a revolving trade with a balance. 5% of consumers who close a personal loan open another within a few months of the original loan closure. 68% of consumers who open a new personal loan shortly after closing another one do so with the same company. Lenders must dig deeper to keep their loan volumes up in today’s competitive marketplace. Using a propensity score and attributes, as well as tools to learn more about ability-to-pay metrics and offer alignment, can improve your organization’s marketing and retention strategies. Learn more>