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Published: August 11, 2025 by joseph.rodriguez@experian.com

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The Ultimate Guide to Automated Identity Verification 

Are you looking for ways to make your financial institution more secure without adding unnecessary friction to the customer experience? Automated identity verification is an essential part of this process, safeguarding sensitive consumer information and helping to prevent fraud. This blog post will serve as the ultimate guide to automated identity verification so that you can understand why it's important and how it works. We'll cover all the details, like what automated ID verification is, how authentication software works with identifying documents, why automated identification technology is preferred over manual processes, and tips on implementing automation identity verification solutions into your business practices.   What is automated identity verification?  Automated identity verification is a secure, efficient process for verifying the identity of individuals or entities. This process is integral in various industries, especially the financial sector, to curb identity theft and fraudulent activities. It operates by using advanced analytics and authentication software that cross-references the provided data with a set of stored information. This technology eliminates  manual ID verification, saving time and improving accuracy. ID verification automation uses artificial intelligence and machine learning to compare identifying credentials against various authenticating sources.   Automated identity verification also comes into play for employment and income verification. Experian VerifyTM enables businesses through precise, real-time employment and income verification, ultimately helping businesses reduce risk, accelerate conversion and remove friction.   For a more comprehensive understanding of automated identity verification, you can visit Experian's Identity Verification Solutions webpage, which provides a deep dive into the intricacies of identity verification, including insights on its importance in modern business operations and how it keeps your business secure.  Benefits of automated identity verification for businesses and consumers   Automated ID verification has revolutionized the way businesses conduct their operations and interact with customers. For businesses, AIV offers a range of benefits such as:  Improved efficiency – businesses can automate the time-consuming process of identity verification, freeing up resources (staff) to focus on other critical tasks.  Enhanced security – the technology ensures that customer data is secure and accurate, minimizing fraud risks and/or data breaches.  Reduced costs – with the process being faster and more secure, costs are reduced as a byproduct.  On the other hand, consumers enjoy a hassle-free experience as they can verify their identity within seconds, without  physical documentation. This is essential for today’s consumers who expect frictionless experiences that keep them and their information safe.   Data from Experian’s annual U.S. Identity and Fraud Report reflects these sentiments: 37% of consumers moved a new account opening process to another organization because of a poor experience; 95% of consumers say it's important to be repeatedly recognized online by businesses; and 60% of consumers are concerned about their online privacy. With automated identity verification, businesses can build trust, streamline their processes, and ultimately improve their bottom line.  Furthermore, automated identity verification is a necessary component for businesses to minimize fraud risks in our evolving digital landscape. Living in an era where cybercrime is rampant, AIV safeguards businesses from potential fraudulent attempts and data breaches that could cause significant financial and reputational damage.   From a compliance standpoint, automated identity verification ensures regulatory compliance, which is critical, considering the stringent regulations regarding customer data protection. Non-compliance can lead to severe legal repercussions and financial penalties. For financial institutions, Know Your Customer (KYC) policies must include Customer Identification Programs. Experian can help across the entire customer journey, from onboarding through portfolio management, while reducing risk of non-compliance and providing seamless authentication.  Common challenges of automated identity verification   As more companies turn to artificial intelligence and automation to deliver superior customer service experiences, the challenges businesses face have multiplied. One of the most common issues is ensuring identity proofing and accurate information protection within their networks. Although account takeover prevention has become more advanced, fraudsters still use increasingly sophisticated methods to circumvent it. As such, businesses must continuously develop new strategies to overcome these challenges, ensuring that their AI-powered solutions continue to provide reliable and secure user experiences.  Types of identity verification solutions   As the digital world continues to evolve, automated identity verification solutions have become a crucial part of online interactions. These solutions not only enhance security measures, but also provide faster and more efficient ways of identifying individuals.   For instance, facial recognition is one example. Experian’s CrossCore® Doc Capture enables confident identity verification via facial recognition, which scans a person's face and compares it to their identification documents. Another type is voice recognition, which uses speech patterns to verify an identity. Additionally, document verification scans and validates various identification documents, such as driver's licenses and passports. It's essential to choose the most suitable AIV solution for your organization to ensure robust and reliable security measures.  How to implement an automated ID verification solution   It’s not new news that identity theft and fraud continue to be major concerns, particularly in an increasingly digital-only world.  Implementing automated identity verification solutions to safeguard against such threats can seem daunting, particularly for businesses with limited IT resources. However, the benefits of automated ID verification, such as increased accuracy and efficiency, make it a worthwhile investment. When choosing a solution,  consider factors such as the level of security provided, ease of implementation and integration with existing systems, and the ability to customize rules and settings. With careful planning and the right solution, , organizations can take a significant step towards improving their security posture and protecting their customers.  Best Practices for automated identity verification  Automated identity verification presents one way that financial institutions can increase automation. In doing so, organizations can improve accuracy, speed, and security in the verification process. One technique that has proven effective is the use of biometric technology, such as facial recognition and fingerprint scanning, to verify a person's identity. Additionally, utilizing various data sources, such as credit bureaus like Experian and government agencies, can increase the accuracy of verification. Implementing these best practices can not only save time and resources but also enhance customer experience by providing a seamless and secure verification process.  In summary, automated identity verification is a vital tool for businesses and consumers to enhance their safety and security when engaging with customers. Automated identity verification streamlines customer processes across the lifecycle by eliminating manual checks and lengthy delays. As technology continues to evolve, it’s important for organizations to remain mindful that the methodologies used within automated identity verification will rapidly change as well. The key is to stay ahead. Automated identity verification solutions offer many advantages for businesses who want to maintain their trustworthiness while staying competitive in an ever-changing market.  To learn more about Experian’s automated identity verification solutions, visit our website.    Learn More *This article includes content created by an AI language model and is intended to provide general information. 

Sep 21,2023 by Stefani Wendel

Portfolio Risk Management: The Ultimate Guide

Changes in your portfolio are a constant. To accelerate growth while proactively identifying risk, you’ll need a well-informed portfolio risk management strategy. What is portfolio risk management? Portfolio risk management is the process of identifying, assessing, and mitigating risks within a portfolio. It involves implementing strategies that allow lenders to make more informed decisions, such as whether to offer additional credit products to customers or identify credit problems before they impact their bottom line. Leveraging the right portfolio risk management solution Traditional approaches to portfolio risk management may lack a comprehensive view of customers. To effectively mitigate risk and maximize revenue within your portfolio, you’ll need a portfolio risk management tool that uses expanded customer data, advanced analytics, and modeling. Expanded data. Differentiated data sources include marketing data, traditional credit and trended data, alternative financial services data, and more. With robust consumer data fueling your portfolio risk management solution, you can gain valuable insights into your customers and make smarter decisions. Advanced analytics. Advanced analytics can analyze large volumes of data to unlock greater insights, resulting in increased predictiveness and operational efficiency. Model development. Portfolio risk modeling methodologies forecast future customer behavior, enabling you to better predict risk and gain greater precision in your decisions. Benefits of portfolio risk management Managing portfolio risk is crucial for any organization. With an advanced portfolio risk management solution, you can: Minimize losses. By monitoring accounts for negative performance, you can identify risks before they occur, resulting in minimized losses. Identify growth opportunities. With comprehensive consumer data, you can connect with customers who have untapped potential to drive cross-sell and upsell opportunities. Enhance collection efforts. For debt portfolios, having the right portfolio risk management tool can help you quickly and accurately evaluate collections recovery. Maximize your portfolio potential Experian offers portfolio risk analytics and portfolio risk management tools that can help you mitigate risk and maximize revenue with your portfolio. Get started today. Learn more

Sep 19,2023 by Theresa Nguyen

Elevate Customers’ Financial Well-Being and Grow Revenue

The importance of financial wellness and identity protection solutions cannot be overstated. With the increase in financial scams and the ever-changing landscape of the digital world, it is imperative to stay up-to-date with the latest trends and technologies that can help safeguard your consumers’ financial future. Experian will host an exclusive digital sales event in partnership with the Consumer Bankers Association (CBA) and Experian Partner Solutions on this topic. Join Experian’s Director of Sales, Chris Anderson, on September 20 at 1:00 p.m. ET/10:00 a.m. PT to discover the power of credit education and identity protection while learning how to drive revenue, engagement, retention, and new business within your consumer base. Three critical components to driving revenue by empowering consumers: Critical credit education tools: Credit is an integral part of our lives, and yet many people do not fully understand how credit works or how to improve it. Webinar attendees will learn about credit education tools that can help their customers improve their credit scores and make informed financial decisions. These tools can also enable financial institutions to better serve their customers by understanding their needs and providing them with appropriate solutions, fostering greater loyalty. Technologies for identity protection: Identity theft is a growing problem, with many individuals and businesses falling victim to fraud and other scams online. Experian Partner Solutions offers a suite of identity protection tools that can monitor and provide real-time accurate alerts, ensuring that your digital presence is secure. Attendees of the webinar will have the opportunity to learn more about these technologies and how they can take proactive steps to protect themselves and their businesses from cyberattacks. Credit-building strategies and identity theft prevention: Building credit takes time and effort, but with the right strategies, it can be done efficiently and effectively. Our expert speaker, Chris Anderson, will share insights into credit-building strategies that can help individuals boost their credit scores as well as ways to prevent identity theft. For more insights and best practices to promote financial wellness at your organization and increase revenue and retention, join our webinar. Register today! Use promo code: EXPERIAN920 for free registration.

Sep 15,2023 by Corliss Hill

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Mar 01,2025 by Jon Mostajo, test user

Used Car Special Report: Millennials Maintain Lead in the Used Vehicle Market

With the National Automobile Dealers Association (NADA) Show set to kickoff later this week, it seemed fitting to explore how the shifting dynamics of the used vehicle market might impact dealers and buyers over the coming year. Shedding light on some of the registration and finance trends, as well as purchasing behaviors, can help dealers and manufacturers stay ahead of the curve. And just like that, the Special Report: Automotive Consumer Trends Report was born. As I was sifting through the data, one of the trends that stood out to me was the neck-and-neck race between Millennials and Gen X for supremacy in the used vehicle market. Five years ago, in 2019, Millennials were responsible for 33.3% of used retail registrations, followed by Gen X (29.5%) and Baby Boomers (26.8%). Since then, Baby Boomers have gradually fallen off, and Gen X continues to close the already minuscule gap. Through October 2024, Millennials accounted for 31.6%, while Gen X accounted for 30.4%. But trends can turn on a dime if the last year offers any indication. Over the last rolling 12 months (October 2023-October 2024), Gen X (31.4%) accounted for the majority of used vehicle registrations compared to Millennials (30.9%). Of course, the data is still close, and what 2025 holds is anyone’s guess, but understanding even the smallest changes in market share and consumer purchasing behaviors can help dealers and manufacturers adapt and navigate the road ahead. Although there are similarities between Millennials and Gen X, there are drastic differences, including motivations and preferences. Dealers and manufacturers should engage them on a generational level. What are they buying? Some of the data might not come as a surprise but it’s a good reminder that consumers are in different phases of life, meaning priorities change. Over the last rolling 12 months, Millennials over-indexed on used vans, accounting for more than one-third of registrations. Meanwhile, Gen X over-indexed on used trucks, making up nearly one-third of registrations, and Gen Z over-indexed on cars (accounting for 17.1% of used car registrations compared to 14.6% of overall used vehicle registrations). This isn’t surprising. Many Millennials have young families and may need extra space and functionality, while Gen Xers might prefer the versatility of the pickup truck—the ability to use it for work and personal use. On the other hand, Gen Zers are still early in their careers and gravitate towards the affordability and efficiency of smaller cars. Interestingly, although used electric vehicles only make up a small portion of used retail registrations (less than 1%), Millennials made up nearly 40% over the last rolling 12 months, followed by Gen X (32.2%) and Baby Boomers (15.8%). The market at a bird’s eye view Pulling back a bit on the used vehicle landscape, over the last rolling 12 months, CUVs/SUVs (38.9%) and cars (36.6%) accounted for the majority of used retail registrations. And nearly nine-in-ten used registrations were non-luxury vehicles. What’s more, ICE vehicles made up 88.5% of used retail registrations over the same period, while alternative-fuel vehicles (not including BEVs) made up 10.7% and electric vehicles made up 0.8%. At the finance level, we’re seeing the market shift ever so slightly. Since the beginning of the pandemic, one of the constant narratives in the industry has been the rising cost of owning a vehicle, both new and used. And while the average loan amount for a used non-luxury vehicle has gone up over the past five years, we’re seeing a gradual decline since 2022. In 2019, the average loan amount was $22,636 and spiked $29,983 in 2022. In 2024, the average loan amount reached $28,895. Much of the decline in average loan amounts can be attributed to the resurgence of new vehicle inventory, which has resulted in lower used values. With new leasing climbing over the past several quarters, we may see more late-model used inventory hit the market in the next few years, which will most certainly impact used financing. The used market moving forward Relying on historical data and trends can help dealers and manufacturers prepare and navigate the road ahead. Used vehicles will always fit the need for shoppers looking for their next vehicle; understanding some market trends will help ensure dealers and manufacturers can be at the forefront of helping those shoppers. For more information on the Special Report: Automotive Consumer Trends Report, visit Experian booth #627 at the NADA Show in New Orleans, January 23-26.

Jan 21,2025 by Kirsten Von Busch

Special Report: Inside the Used Vehicle Finance Market

The automotive industry is constantly changing. Shifting consumer demands and preferences, as well as dynamic economic factors, make the need for data-driven insights more important than ever. As we head into the National Automobile Dealers Association (NADA) Show this week, we wanted to explore some of the trends in the used vehicle market in our Special Report: State of the Automotive Finance Market Report. Packed with valuable insights and the latest trends, we’ll take a deep dive into the multi-faceted used vehicle market and better understand how consumers are financing used vehicles. 9+ model years grow Although late-model vehicles tend to represent much of the used vehicle finance market, we were surprised by the gradual growth of 9+ model year (MY) vehicles. In 2019, 9+MY vehicles accounted for 26.6% of the used vehicle sales. Since then, we’ve seen year-over-year growth, culminating with 9+MY vehicles making up a little more than 30% of used vehicle sales in 2024. Perhaps more interesting though, is who is financing these vehicles. Five years ago, prime and super prime borrowers represented 42.5% of 9+MY vehicles, however, in 2024, those consumers accounted for nearly 54% of 9+MY originations. Among the more popular 9+MY segments, CUVs and SUVs comprised 36.9% of sales in 2024, up from 35.2% in 2023, while cars went from 44.3% to 42.9% year-over-year and pickup trucks decreased from 15.9% to 15.6%. 2024 highlights by used vehicle age group To get a better sense of the overall used market, the segments were broken down into three age groups—9+MY, 4-8MY, and current +3MY—and to no surprise, the finance attributes vary widely. While we’ve seen the return of new vehicle inventory drive used vehicle values lower, it could be a sign that consumers are continuing to seek out affordable options that fit their lifestyle. In fact, the average loan amount for a 9+MY vehicle was $19,376 in 2024, compared to $24,198 for a vehicle between 4-8 years old and $32,381 for +3MY vehicle. Plus, more than 55% of 9+MY vehicles have monthly payments under $400. That’s not an insignificant number for people shopping with the monthly payment in mind. In 2024, the average monthly payment for a used vehicle that falls under current+3MY was $608. Meanwhile, 4-8MY vehicles came in at an average monthly payment of $498, and 9+MY vehicles had a $431 monthly payment. Taking a deeper dive into average loan amounts based on specific vehicle types—as of 2024, current +3MY cars came in at $28,721, followed by CUVs/SUVs ($31,589) and pickup trucks ($40,618). As for 4-8MY vehicles, cars came in with a loan amount of $22,013, CUVs/SUVs were at $23,133, and pickup trucks at $31,114. Used 9+MY cars had a loan amount of $19,506, CUVs/SUVs came in at $17,350, and pickup trucks at $22,369. With interest rates remaining top of mind for most consumers as we’ve seen them increase in recent years, understanding the growth from 2019-2024 can give a holistic picture of how the market has shifted over time. For instance, the average interest rate for a used current+3MY vehicle was 8.0% in 2019 and grew to 10.2% in 2024, the average rate for a 4-8MY vehicle went from 10.3% to 12.9%, and the average rate for a 9+MY vehicle increased from 11.4% to 13.8% in the same time frame. Looking ahead to the used vehicle market It’s important for automotive professionals to understand and leverage the data of the used market as it can provide valuable insights into trending consumer behavior and pricing patterns. While we don’t exactly know where the market will stand in a few years—adapting strategies based on historical data and anticipating shifts can help professionals better prepare for both challenges and opportunities in the future. As used vehicles remain a staple piece of the automotive industry, making informed decisions and optimizing inventory management will ensure agility as the market continues to shift. For more information, visit us at the Experian booth (#627) during the NADA Show in New Orleans from January 23-26.

Jan 21,2025 by Melinda Zabritski

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typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.