Manage your data

The latest trends in data management, including collection, cleanliness, security, linkage and accessibility.

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This year’s Big Game produced an exciting, close football game, a buzz-worthy halftime show, and many star-studded commercials. Spots that cost brands more than...

Published: February 18, 2020 by Kevin Dean, President & General Manager

Major financial institutions such as American Express, Bank of America, Chase and Citi offer credit cards to hundreds of millions of consumers in the...

Published: February 12, 2020 by Sunaina Chaudhary, Director of Innovation

With the New Year fast approaching, it’s the time of year for celebrations, traditions, and a reflection of the best and most memorable moments...

Published: December 27, 2019 by Jill Manning, Head of Marketing

At Experian, we embrace an inclusive culture where everyone has a real sense of belonging, knowing they can show up every day and be...

Published: November 21, 2019 by Kevin Dean, President & General Manager

As auto manufacturers battle a widening gap between accelerating innovation and financial health, they face additional challenges around changing consumer shopping habits. According to...

Published: October 31, 2019 by Howard Luks, Managing Director, Americas, Eyeota

Earlier this month, I had the pleasure of participating in a discussion on the future of data marketing in the TV business with TiVo’s...

Published: October 18, 2019 by Brad Danaher, Director of TV Solutions

Retail is in a period of transition. In the past, when retailers wanted places to sell their products, they would open stores that would...

Published: August 13, 2019 by Steve Zimmerman, Director of Custom Analytics

According to market intelligence company, IDC, in 2018 the world reached 18 zettabytes of data. IDC predicts that the world’s data will grow to...

Published: August 13, 2019 by Experian Marketing Services

There are more choices than ever when it comes to banking and lending. In fact, according to the FDIC, there are nearly 5,000 banks...

Published: August 12, 2019 by Lisa Hackemack, Senior Product Manager

About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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