Understand your customer

The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.

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We ensure our environment is not prone to any system weakness, so you can be confidence in the security of your data and focus...

Published: October 18, 2016 by River Xin

Watch the video to hear how Publishers Clearing House built a customer-centric marketing model to transform their...

Published: April 11, 2016 by Experian Marketing Services

Online searches for “gift cards” and “gift certificates” rise each day with peak search activity traditionally occurring on Christmas Day....

Published: December 18, 2015 by Experian Marketing Services

Gift guide insights highlight interests, preferences of key consumer segments to more effectively tailor...

Published: December 8, 2015 by Experian Marketing Services

It’s official: Cyber Monday is no longer the top online shopping day of the y...

Published: December 1, 2015 by Experian Marketing Services

How search behavior can drive audience profiles and targets that will generate more accurate, insightful and actionable consumer...

Published: November 30, 2015 by Experian Marketing Services

Luxury consumer trends and digital successes of today’s top luxury apparel b...

Published: November 19, 2015 by Experian Marketing Services

Our annual list of hot holiday products reveals what consumers are searching for so far this...

Published: November 17, 2015 by Experian Marketing Services

About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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