All posts by Jordan Takeyama
During the National Football League’s biggest weekend, it’s often the commercials that take center stage. It’s every advertiser’s dream. The world as your audience....
Consumers are constantly on the go, and expect and deserve highly personalized communications. But how do marketers adapt to this new...
During the holidays, you can always expect to see the malls and local shopping centers filled with consumers purchasing gifts for their families and......
Technology is a high priority for most brands. Organizations often want to bring in the next technological prodigy to develop a successful platform or......
Kevin Dean, president and general manager of Targeting for Experian sat down with Ginger Conlon, editor-in-chief of GingerConlon.com at DMA’s &THEN 2016 Conference. The...
Temperatures are dropping, leaves are falling and seasonal beverages are selling – it must mean that the holiday season is quickly approaching. And while...
This feature article from DMN profiles Emad Georgy, Chief Technology Officer for Experian Marketing Services, as well as his team’s approach to data and...
With only a few more weeks until summertime officially comes to a close, marketers need to quickly begin planning for one of their busiest...
The second annual #SuiteLife Awards recognized brands that embody the idea of improving the customer experience through data and analytics while driving results for...