Tag: Advertising
Experian has always prided itself on its many areas of expertise, as well as its dedication to providing our clients with advanced data and...
Is addressable TV’s juice worth the squeeze? This question sits atop many marketer’s minds. While many debate the complexity of the approach, the fact...
Personal skill development for marketers to foster a broader view of the industry is critical to marketing programs...
Addressable advertising can help you achieve higher return on marketing campaigns and a better customer...
5 inspiring female CMOs from tech, retail, entertainment and more, speaking about career paths, mentors, work-life...
This Data for Good byline emphasizes the importance of focusing data-driven marketing on the consumer rather than the...
Amazon Prime Day was a huge success for Amazon and the retail industry overall. Check out our post sale event analysis....
A holiday planning infographic with actionable insights for marketers including: mobile shopping, deal-seeking and...
Facebook just announced they will support animated GIFs creating major opportunities for marketers....