All posts by Experian Marketing Services
The increasing amount and integration of personal data enables both fiendishly clever personalization and ghoulishly undesirable loss of privacy. Personalization is the behavior of...
Holiday retail sales for 2011 are expected to increase 2.8% to $465.6 billion, according to the National Retail Federation, lower growth than the 5.2%...
A great brand will provide consumers with a customized experience across all channels. This requires a basis of integrated data that provides a complete...
Yesterday US video streaming and DVD rental site Netflix announced that it was going to have a second crack at conquering the UK market....
Compared to younger adult audiences, Baby Boomers are more likely to be watching the World Series coverage. Experian’s Mosaic USA finds the largest share...
The USPS® announced on October 17th that it will increase stamp prices by 1 cent. Starting in early 2012, the cost of sending magazines,...
Last week both Research In Motion (RIM) and Apple suffered some embarrassing PR thanks to errors in their network and software respectively. Millions of...
As the 2012 automotive models continue to roll out throughout 2011, consumers in the market for a new vehicle are increasingly searching online for...
Social media continues to be one of the fastest growing industries online. Between September 2010 and September 2011 visits to Social Networks and Forums...