Manage your data
The latest trends in data management, including collection, cleanliness, security, linkage and accessibility.
It’s Super Bowl week once again, with this year’s clash featuring the Harbaugh brothers (John and Jim) leading their respective teams (the Ravens and...
Bill Tancer joined CNBC’s “Squawk on the Street” the day after Christmas to share insights and data regarding the rise of online shopping this...
A single customer view has many benefits – including an improved customer experience – but can be a challenge for mar...
While there are many components and challenges to big data, data quality needs to be a part of any...
Customer-centric strategies rely on accurate customer data and strong analytical abilities. Companies need it to generate actionable...
Our next data trend for 2013 is omni-channel. Instead of just operating in multiple channels, businesses need to provide a seamless customer experience, regardless...
Data quality is a priority as businesses enter 2013strategic planning. This is the first of a 5 series post about the trends to watch...
Check out the infographic below to see what worked for marketers last holiday season and what they have planned for this year....
We have outlined three programs taken from our holiday marketing report that marketers can use this holiday...