Manage your data
The latest trends in data management, including collection, cleanliness, security, linkage and accessibility.
For as long as the ad buying process has existed, most brands and agencies have put an emphasis on the channel – meaning there...
Can you believe it…Advertising Week 2019 is already right around the corner (Sept. 23-26)! As always, there is no shortage of breakout sessions, so...
As summer fades, and back-to-school season approaches, marketers are gearing up for another campaign cycle. It’s a process that repeats itself annually, but we...
To set your brand apart from the competition (and thrive!), you need to get to know and communicate with your customers on a more...
Summer is right around the corner and we know how inundated marketers can get with holiday and event-based audience requests. We also know how...
ConnecTour Preview | May 30th | Chicago, IL The first of three planned ConnecTour events for FY20, ConnecTour Chicago is scheduled for May 30th...
For decades, financial institutions relied on direct mail marketing and mass media for credit card offers and invitations to apply (ITA) for loans. Today...
What is the most valued asset an advertiser has? Is it their brand? Is it their inventory? Is it their ever-improving website? The answer...
As businesses, we are driven to earn consumer trust and affinity, and continuously strive to give those consumers a reason to interact with us...