Marketing across channels

The latest benchmarks and trends for executing effective, data-driven, cross-channel marketing strategies.

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Easter Email Trends or Lack Thereof

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Published: April 22, 2011 by Experian Marketing Services

Read More Easter Email Trends or Lack Thereof

avoiding-phishes-in-a-sea-of-emails

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Published: April 21, 2011 by Experian Marketing Services

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Targeting Emails to the Hispanic Segment

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Published: April 12, 2011 by Experian Marketing Services

Read More Targeting Emails to the Hispanic Segment

Impact of New Paywall on NYTimes.com: Pageviews Down B...

After months of speculation, the paywall for The New York Times went live at 2pm on Monday, March 28th, which limits online readers (non-print...

Published: April 11, 2011 by Experian Marketing Services

Read More Impact of New Paywall on NYTimes.com: Pageviews Down Between 11-30%

UConn Is #1, But Hartford-New Haven Ranks High In More...

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Published: April 6, 2011 by Experian Marketing Services

Read More UConn Is #1, But Hartford-New Haven Ranks High In More Than Just Basketball

Final Four Roundball Rankings

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Published: March 31, 2011 by Experian Marketing Services

Read More Final Four Roundball Rankings

Print Coupon Use Strong Despite Increase In Digital Co...

In...

Published: March 31, 2011 by Experian Marketing Services

Read More Print Coupon Use Strong Despite Increase In Digital Coupons

High Income Americans Lead The Charge In Economic Opti...

Much controversy surrounded the recent extension of income tax breaks for the wealthy, but Americans in the top tax brackets seem to have regained...

Published: March 30, 2011 by Experian Marketing Services

Read More High Income Americans Lead The Charge In Economic Optimism Rise

Cinderella Teams Have Contrasting Styles Both on the C...

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Published: March 23, 2011 by Experian Marketing Services

Read More Cinderella Teams Have Contrasting Styles Both on the Court and in the Marketplace

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