Marketing across channels

The latest benchmarks and trends for executing effective, data-driven, cross-channel marketing strategies.

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The More Things Change, The More They… Change

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Published: March 23, 2011 by Experian Marketing Services

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Catching Office Online NCAA Tournament Streamers in th...

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Published: March 17, 2011 by Experian Marketing Services

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How Word Of Mouth, the Internet and Online Consumer Re...

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Published: March 16, 2011 by Experian Marketing Services

Read More How Word Of Mouth, the Internet and Online Consumer Reviews Influence Purchase Decisions

Bracket Science Meets Marketing Segmentation

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Published: March 16, 2011 by Experian Marketing Services

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How NCAA Men’s Tournament Viewers Differ from Wo...

College basketball mania is here. First round NCAA tournament action tips off this week leading up to the Final Four in Houston and Indianapolis...

Published: March 14, 2011 by Experian Marketing Services

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Horizontal Emails on the Horizon

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Published: March 4, 2011 by Experian Marketing Services

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Froot Loops vs. Omaha Steaks: Brand, Loyalty, Age and ...

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Published: March 2, 2011 by Experian Marketing Services

Read More Froot Loops vs. Omaha Steaks: Brand, Loyalty, Age and the Inelasticity of Demand

Social Networks, Parasitic Hosts and the Case for Fren...

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Published: February 23, 2011 by Experian Marketing Services

Read More Social Networks, Parasitic Hosts and the Case for Frenemies

delta-uses-web-data-to-trigger-lifecycle-campaigns...

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Published: February 22, 2011 by Experian Marketing Services

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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