Understand your customer
The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.
Checking in on value qualifiers such as “discount,” “coupon” and “deal” we see that the number of search variations has remained constant...
Google accounted for 65.26% of all U.S. searches conducted in the four weeks ending September 29, 2012 according to Experian Marketing...
We’re headed to Vegas next week to exhibit, speak and meet with clients and industry colleagues at the Direct Marketing Association Annual Conference. Experian...
As we head into the holiday season, one of the many capabilities Experian Hitwise has is the ability to segment web-users that performed a...
Google accounted for 65.28% of all U.S. searches conducted in the four weeks ending September 1, 2012. One word search queries increase 15% in...
Since the iPhone 5 went on sale last Friday, a look back at the search activity shows that the iPhone 5 announcement on September...
Stats show that an ever-increasing amount of campaign spend is for online advertising and social media targeting specific audiences with messages....
Retailers can keep fulfillment costs low via successful package delivery. They can do this by ensuring accurate consumer information for high data quality....
Last year Cyber Monday was the busiest online shopping day. Apparel & Accessories, House & Garden and Toys & Hobbies sites saw the most...