Understand your customer

The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.

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Social media continues to be one of the fastest growing industries online. Between September 2010 and September 2011 visits to Social Networks and Forums...

Published: October 11, 2011 by Experian Marketing Services

On October 4th 2011 Apple announced the addition of the iPhone 4S to its product line which will be available to customers on October...

Published: October 7, 2011 by Experian Marketing Services

A recent Coremetrics report predicts another record-breaking holiday season with 21 percent of online shoppers expected to spend more on the Web in 2011....

Published: October 5, 2011 by Experian Marketing Services

It was only a couple of months ago that I was blogging about the online battle between the iPad and Kindle. Back in August,...

Published: October 4, 2011 by Experian Marketing Services

In the lead-up to Halloween, Experian Hitwise data shows searches for variations of “costume” and “costumes” are up about 3% over 2010 (share of...

Published: September 28, 2011 by Experian Marketing Services

For members of the “Facebook Generation”, Facebook has become the de facto conduit for communication when something important occurs in our lives. Yesterday, Mark...

Published: September 27, 2011 by Experian Marketing Services

Google+ emerged as the third largest site in the Social Network and Forums category last Wednesday, a day after the site went from “invitation-only”...

Published: September 26, 2011 by Experian Marketing Services

The NFL lockout may have shortened the normal buildup to the NFL season, but once it ended online traffic to NFL-related sites saw a...

Published: September 23, 2011 by Experian Marketing Services

As Rasmussen and NBC/ WSJ released polling data last week indicating that Rick Perry has pulled ahead of the GOP pack, the candidates’ websites...

Published: September 15, 2011 by Experian Marketing Services

About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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