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The Internet of Things: become part of the movement [VIDEO]

Published: April 20, 2015 by Experian Marketing Services

The rise of smart devices, the so-called “Internet of Things,” is rapidly improving efficiency, user experience and brand engagement and poses many questions for marketers like, “What role can my brand play in this new connected world?” and, “How can I reach my customer in a world of exploding channels?”

Watch this short video and learn how some marketers are leveraging smart devices to create more engaging brand experiences.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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