Tag: Consumer data

Diet Coke and Mentos Experiment – Brand Questions...

Last week a fabulous video of two men doing a Bellagio-like display using Diet Coke and Mentos was released on Eepybird.com. Not only did...

Published: June 12, 2006 by Experian Marketing Services

Google Properties – Understanding the Breakdown

Understand your customer

Leveraging the custom category capability of Hitwise, I’ve created a category of the top 20 Google domains in order to understand the popularity of...

Published: May 18, 2006 by Experian Marketing Services

Gas Prices Redux

Understand your customer

As gas prices inched closer to the $3.00 barrier broken last September, I thought it would be a good idea to refresh some old...

Published: May 11, 2006 by Experian Marketing Services

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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