Tag: Holiday marketing

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The NCAA Men’s basketball tournament moved into full swing the week of March 15 as 65 teams competed for the title with fans across...

Published: March 15, 2010 by Experian Marketing Services

Employers have long suspected that the NCAA® men’s basketball tournament was the cause of lost productivity – not to mention bandwidth – as workers...

Published: March 9, 2010 by Experian Marketing Services

In 2008, during the three weeks preceding the Super Bowl there was a 16% average increase in the percentage of Super Bowl fans who...

Published: February 4, 2010 by Experian Marketing Services

Now that the NFL regular season has come to a close, all focus is on figuring out which two teams will battle it out...

Published: January 10, 2010 by Experian Marketing Services

New Year’s is a time for inner-reflection and self evaluation. And many of us, not happy with what we see, resolve to make important...

Published: December 21, 2009 by Experian Marketing Services

Two-thirds of U.S. Households Use Coupons Two-thirds of American households (67%) use coupons. And while the vast majority of households using coupons (87%) say...

Published: November 23, 2009 by Experian Marketing Services

New Segmentation Solution: Food Lifestyle Experian Simmons is providing its clients with a new and complimentary segmentation solution: Food Lifestyle. This segmentation divides the...

Published: November 12, 2009 by Experian Marketing Services

We all knew heading into the holiday season that consumers were going to be highly sensitive to price due to the economic conditions, paving...

Published: January 15, 2009 by Experian Marketing Services

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