All posts by Jessica Childs, Product Manager

The ebb & flow of those New Year’s gym resolution...

The beginning of any new year brings an influx of gym goers who are committed to working on resolutions. Whether the goal is to...

Published: February 19, 2020 by Jessica Childs, Product Manager

Segmentation: A homeowner is more than just a homeowne...

Identify the right customers

When looking at who to target as potential customers, financial institutions will usually rely on general segments such as younger borrowers, active checking account...

Published: January 16, 2020 by Jessica Childs, Product Manager

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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