Manage your data

The latest trends in data management, including collection, cleanliness, security, linkage and accessibility.

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As debate rages, some brands go in-house to protect fi...

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Published: November 12, 2014 by Experian Marketing Services

Read More As debate rages, some brands go in-house to protect first-party data

Crossing the great divide to a single customer view...

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Published: October 23, 2014 by Matt Tipperreiter

Read More Crossing the great divide to a single customer view

Are you determining the ROI of your data quality solut...

As...

Published: October 16, 2014 by Erin Haselkorn

Read More Are you determining the ROI of your data quality solutions?

Trends marketers need to know right this minute

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Published: October 15, 2014 by Experian Marketing Services

Read More Trends marketers need to know right this minute

Where’s Dana? Fix your data and make your marketing mo...

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Published: October 10, 2014 by Erin Haselkorn

Read More Where’s Dana? Fix your data and make your marketing more personal

An MVP can score programmatic payback

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Published: September 16, 2014 by Experian Marketing Services

Read More An MVP can score programmatic payback

Build a data foundation for personalization

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Published: July 21, 2014 by Erin Haselkorn

Read More Build a data foundation for personalization

The dark side of email deliverability

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Published: July 2, 2014 by Experian Marketing Services

Read More The dark side of email deliverability

4 predictions for how viewability standards will chang...

1.      CPM-driven advertisers should expect growing pains The transition phase includes not only system updates for buying and measurement systems, but also a time...

Published: June 30, 2014 by Experian Marketing Services

Read More 4 predictions for how viewability standards will change digital media buying

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services

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