Latest Posts

Black Friday trends from 2023 and the outlook for 2024

Dive into our analysis of Black Friday 2023 trends to discover key insights that will shape marketing strategies for Black Friday 2024.

Published: July 16, 2024 by Experian Marketing Services
Introducing Experian’s Collaboration in clean rooms offering

Discover Experian’s newest offering, Collaboration in clean rooms to achieve higher match rates and more resolved data.

Published: July 15, 2024 by Lucy Simmonds
Five takeaways from Cannes Lions 2024

Discover Experian's top five takeaways from Cannes Lions 2024, the advertising industry's biggest event of the year.

Published: June 27, 2024 by Hayley.Schneider@experian.com
How Cuebiq increased match rates amidst signal loss using Activity Feed

Discover how Experian's Activity Feed increased match rates for Cuebiq and resolved data from cookieless environments.

Published: June 26, 2024 by Lucy Simmonds
Experian’s Graph unlocks a suite of next-generation data-driven advertising solutions

We are excited to share that Experian launched a suite of next-generation solutions that will help marketers navigate cookie deprecation.

Published: June 13, 2024 by Budi Tanzi
Introducing Experian Third-Party Onboarding

We're excited to introduce Experian Third-Party Onboarding which streamlines the monetization of third-party data provider's audiences.

Published: June 11, 2024 by Scott Kozub
Retail media strategy: The three stages of retail media success

Learn three crucial stages to optimize your retail media strategy to excel in the fastest-growing media channel.

Published: June 4, 2024 by Anne Passon
Five themes to watch for at Cannes Lions 2024

From cookie deprecation to connected TV, explore the five themes we expect everyone to be talking about at Cannes Lions 2024.

Published: May 21, 2024 by Hayley.Schneider@experian.com
2024 back-to-school marketing trends

In this blog post, we cover the top three trends we expect to see in the 2024 back-to-school marketing season.

Published: May 16, 2024 by Hayley.Schneider@experian.com

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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